The numbers for Norah O’Donnell’s historic first week as the anchor of “CBS Evening News” are in, and despite leaving no stone unturned on the promotional front, the new-look newscast didn’t make any progress on the ratings front. According to Nielsen live-plus-same-day data, the first five broadcasts of “CBS Evening News with Norah O’Donnell” drew 5.24 million viewers, of whom 982,000, or 19 percent, were members of the key adults 25-54 demo. O’Donnell’s first week finished far behind frontrunner “ABC World News Tonight with David Muir” (7.89 million viewers, 1.54 million adults 25-54) and “NBC Nightly News with Lester Holt” (6.88 million viewers, 1.5 million adults 25-54). If O’Donnell’s premiere week deliveries didn’t move the needle—CBS has languished in third place for the better part of two decades, a streak that stretches back to the Dan Rather era—the refurbished broadcast also didn’t lose much ground. Compared to the previous week, the evening newscast came up short by roughly 5,000 total viewers, while 43,000 fewer advertiser-coveted consumers tuned in. From one week to the next, the news demo dipped 4 percent. O’Donnell’s first week in the anchor chair also was more or less consistent with how the newscast fared throughout the second quarter of 2019. From April 1 through June 28, CBS’s 6:30 p.m. broadcast averaged 5.47 million viewers and 1.05 million adults 25-54. O’Donnell’s inaugural deliveries trail those second quarter stats by just 4 percent... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-07-24 19:58:59 UTC ]
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#american public
#ad inventory
#worth noting
#nielsen
Court grants preliminary approval to Apple settlement and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-08 00:00:00 UTC ]
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Harlequin sale to HarperCollins closes and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-01 00:00:00 UTC ]
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Publishers claim Apple court order hobbles agency model and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-04 00:00:00 UTC ]
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Open Road Fires Back at HarperCollins In Copyright Case and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Bookstore sales fell 1.3% in April and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-13 00:00:00 UTC ]
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BAM has flat quarter, adds HBG site and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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Amazon ramps up war against Hachette and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-23 00:00:00 UTC ]
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Amazon, Hachette scuffle over terms and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-09 00:00:00 UTC ]
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Change ahead for Frankfurt Book Fair and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-02 00:00:00 UTC ]
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Riggio sells chunk of B&N shares and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
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Buck out, Anastas in as publisher of Aladdin, Simon Pulse and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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Green Apple named ‘PW’ Bookstore of The Year; Kravtin takes Rep of the Year Award and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-28 00:00:00 UTC ]
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Bloomsbury consolidates children’s imprints; Easton leaving, and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
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Audible lowering royalty on self-published audiobooks and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-01 00:00:00 UTC ]
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Profits rose 32% in 2013 at S&S and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-14 00:00:00 UTC ]
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Investment group buys Recorded Books and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-31 00:00:00 UTC ]
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Amazon launches Christian imprint and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-24 00:00:00 UTC ]
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Coe named president, CEO of B&T and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-17 00:00:00 UTC ]
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Holiday retail sales dip at B&N, Nook sales plunge and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-10 00:00:00 UTC ]
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Authors Guild Appeals Google Decision and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-03 00:00:00 UTC ]
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