Nike Japan Allows People to Color Their Own Sneakers Through an Augmented Reality Zine

A new "collaborative zine" from Nike Japan is putting a tech spin on coloring book pages. The shoe giant's latest campaign involves a booklet of black-and-white outlines of the latest Air Max releases, accompanied by an app that superimposes an augmented reality model of the shoe hovering over the page. As people physically color in... Continue reading at 'AdWeek'

[ AdWeek | 2020-07-10 19:22:40 UTC ]
News tagged with: #coloring book

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People on the Move | 8.15.13

David Marks has joined Publishers Press as northeast regional sales manager. Marks has 23 years experience in print sales, including working for QuadGraphics and Fry Communications. Sarah Hanson has been promoted to executive editor at Art+Auction. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print sales #fry communications


Printing in Hong Kong 2013: Bright Arts on the Color-Separation Industry

The last time PW visited Bright Arts at its King’s Road office, the color-separation industry was fighting for its survival. The demarcation distinguishing color-separation houses, prepress bureaus and printing companies from one another was disappearing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #printing companies


People on the Move | 8.8.13

Malcolm Campbell has been hired as vice president of business development at The FADER. Previously he had worked for more than five years as publisher at Spin Media. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vice president #business development #spin media


People on the Move | 8.1.13

Hearst Magazines announced that Kristine Welker has been named vice president, publisher and chief revenue officer of the company’s new pilot magazine collaboration with Dr. Mehmet Oz. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-02 00:00:00 UTC ]
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10,000 Publishing People at Work: South Korea’s Paju Bookcity

South Korea's Paju Bookcity is unique in the world: home to some 200 publishing companies and 10,000 publishing professionals, mere miles from the North Korea border. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #south korea


'Parapalooza' YouTube channel features people reading from their favorite titles

The new YouTube channel encourages readers to upload a video of themselves sharing a paragraph from a favorite book. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #favorite titles #favorite book


People on the Move | 7.25.13

Clinton Smith has been named editor-in-chief of VERANDA. Smith has been editorial director of Atlanta Homes & Lifestyles since April 2008. Patrick Frater has been named Asia bureau chief at Variety, based in Hong Kong. Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hong kong


In Japan, Ebook Market Gets a Push, But is it Enough?

At the Tokyo International Book Fair the focus finally shifted away from devices to actual ebooks, but hype of their immediately transforming the business was toned down. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook market


Amazon Kindle tops yearly Japan e-reader sales five months after launch

Amazon.com's Kindle e-reader has dominated the competition in Japan since its launch last year, according to new research, showing the company's low pricing and powerful brand may have overcome its late entrance into the market. The Kindle accounted for 38.3 percent of the e-reader market in... Continue reading at PC World

[ PC World | 2013-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #officially launched #kindle e-reader #low pricing #powerful brand #official start


Libraries must 'face reality', warns Ashley

Libraries must adapt to the realities facing them in a "complex" landscape, Brian... Continue reading at The Bookseller

[ The Bookseller | 2013-07-01 00:00:00 UTC ]
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Japan’s Ebook Market Valued at $740 million for 2012

Preliminary results from a new survey say that Japan's ebook market is valued at 72.9 billion yen ($740 million), a 15.9% jump over 2011. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #preliminary results #ebook market


People On The Move | 6.27.13

Scott Mozarsky has joined UBM Tech as president, media and partner solutions. Mozarsky was formerly executive vice president and global chief commercial officer for PR Newswire.Meredith Corporation has named Lisa Clune as SVP and general manager of MXM's Health Practice, BIG Communications.... Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #meredith corporation #general manager


Converse Has More Springfield in Its Step With New Simpsons Sneakers

Let's say it like Comic Book Guy: Best. Collaboration. Ever. Fox's dysfunctional yet loving animated family, The Simpsons, have joined with Converse for a line of screen-printed Chuck Taylor sneakers. Through Converse retailers and Journeys.com, you can get your paws on these colorful high-tops... Continue reading at AdWeek

[ AdWeek | 2013-06-25 00:00:00 UTC ]
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People On The Move | 6.20.13

Sean McManus has been named as the managing director at QuartzLive. McManus was previously director of programmes at The Economist. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-20 00:00:00 UTC ]
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Survey Shows Amazon Leads Japan in Ebook Sales, Apple Already Second

A new survey in Japan shows that Amazon's Kindle is leading the market for ebook sales, with Apple (launched in March) second, followed by Kinokuniya's Kinoppy, Sony's Reader Store and Kobo. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales


The Art of Book Stacking In Japan Borders on Architecture, Origami

Sure, the Seattle Public Library's world-record breaking "book domino chain" is awesome, but how about these amazing shots of book stack architecture from bookstores in Japan. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-07 00:00:00 UTC ]
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World Book Night Is Tonight, Free Books for 500,000 People

The United States celebrated World Book Night on April 23, which meant that over 25,000 volunteers throughout the country handed out half a million free books to promote reading. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free books #promote reading


Have We Moved Beyond Church And State? Top Publishers Discuss The Reality Of Native Advertising

Co.Create joined The Atlantic Digital, Vice, Gawker, and College Humor in a talk about how publishers are approaching native advertising. “The truth is, it’s messy shit and there’s no easy way through it." That’s Vice Chief Creative Officer Eddy Moretti talking about the realities of creating... Continue reading at Fast Company

[ Fast Company | 2013-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #beautiful thing


Digital raunch on top in Japan

Homoerotic “Boy Love” manga aimed at young women and raunchy teen literature made up... Continue reading at The Bookseller

[ The Bookseller | 2013-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #young women


Hearst president David Carey: Apple taught people 'how to buy digital content'

David Carey, president of Hearst Magazines, sat down with AllThingsD's Peter Kafka to kick off Day 2 of D:Dive Into Media here in Dana Point, California, with the interview centering on Carey's take on how digital magazines are working out in a world that seems less and less intrigued by... Continue reading at Engadget

[ Engadget | 2013-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital magazines #physical books #magazine websites #digital front