Nielsen Overhauls and Expands Local TV Measurement

Nielsen unveiled an expansive overhaul of TV measurement in its 208 local markets that will substantially expand its audience panels while also adding out-of-home measurement in several markets. The company said the local TV overhaul, which has been in the works for three years, will deliver more reliable and stable measurement each week. In the... Continue reading at 'AdWeek'

[ AdWeek | 2019-10-03 10:00:35 UTC ]
News tagged with: #tv measurement #nielsen

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TV Alert: 'The Summer I Turned Pretty'

Sunny summer days are on the horizon and so is love in Jenny Han's 2009 book turned screen adaptation of 'The Summer I Turned Pretty.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #tv alert #turned pretty #jenny han


20 Million People Watched Jan. 6 Hearings In Prime Time, Nielsen Says

The first of several hearings on last year's Capitol attack kicked off this week with a big audience. Continue reading at The Huffington Post

[ The Huffington Post | 2022-06-11 15:44:30 UTC ]
More news stories like this | News stories tagged with: #prime time #big audience #nielsen


Fans of Must See TV need this must-read memoir

James Burrows, who directed "Cheers," "Friends" and "Frasier," among many other television series, looks back on his career. Continue reading at The Washington Post

[ The Washington Post | 2022-06-11 12:00:00 UTC ]
More news stories like this | News stories tagged with: #television series


Vox Media Relaunches and Expands Group Nine’s Performance Marketing Solution

Vox Media announced Wednesday the launch of VM Connect, a rebranded and expanded version of the performance-marketing solution G9 Direct, which Vox Media inherited from Group Nine Media after it acquired the digital media company in February. As G9 Direct, the platform enabled brands to purchase... Continue reading at AdWeek

[ AdWeek | 2022-06-01 11:00:00 UTC ]
More news stories like this | News stories tagged with: #expanded version #digital media


AALA Expands Membership Criteria, Updates Canon of Ethics

The Association of American Literary Agents has expanded its membership criteria and canon of ethics in an effort to create, as it explained, a "more equitable, participatory, diverse, and inclusive publishing community." Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agents


‘Heartstopper’ Is a TV Love Story With the Soul of a Comic

This faithful Netflix adaptation of a popular webcomic and graphic novel tells a heartwarming boy-meets-boy tale through live action and animation. Continue reading at The New York Times

[ The New York Times | 2022-05-09 20:44:12 UTC ]
More news stories like this | News stories tagged with: #popular webcomic #live action #graphic novel


Malcolm Nance, TV pundit turned fighter in Ukraine: ‘I believe in the defense of democracy’

The MSNBC counter-terrorism expert and former US navy servicemember discusses his decision to take up arms in UkraineMalcolm Nance, MSNBC’S former military and counter-terrorism expert, is always fighting someone.As a personal and professional acquaintance of Nance, I wasn’t the least bit... Continue reading at The Guardian

[ The Guardian | 2022-04-29 10:00:38 UTC ]
More news stories like this | News stories tagged with: #months ago #upcoming book #literary agent


Google Play Books Expands AI Audiobook Narration

Google Play Books has announced that publishers in six countries can now create, edit, publish, and sell auto-narrated audiobooks on its platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-26 04:00:00 UTC ]
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Roku opens up more advertising data for marketing mix modeling to better compete with traditional TV

Roku has struck deals with four marketing tech providers — Analytic Partners, Ipsos MMA, IRI and Nielsen — to provide data breaking down creative types, dayparts and ZIP code-level impressions. The post Roku opens up more advertising data for marketing mix modeling to better compete with... Continue reading at Digiday

[ Digiday | 2022-04-25 04:01:00 UTC ]
More news stories like this | News stories tagged with: #traditional tv #struck deals #creative types #nielsen


Janelle Monáe’s first book expands the world of her music

"The Memory Librarian," by Janelle Monáe, is a story collection about a dystopian near-future surveillance state where all who don’t conform are hunted down. Continue reading at The Washington Post

[ The Washington Post | 2022-04-20 12:01:15 UTC ]
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New Kentucky Law Hands Control of Libraries to Local Politicians

In a move that has alarmed library leaders, Kentucky bill SB 167—which came back from the dead last week with a veto override—will empower local politicians to “appoint whomever they want to library boards and block major library spending.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #libraries


Comcast names Comscore as Nielsen alternative

Deal with Comcast's Effectv covers 66 local markets, 35 million subscribers and supports shift toward selling custom audiences during pandemic.  Continue reading at Advertising Age

[ Advertising Age | 2022-04-12 14:40:50 UTC ]
More news stories like this | News stories tagged with: #nielsen


In California, you can borrow state park passes from your local library.

Because we can never resist adding another line item to the eternal ledger of what we owe libraries: Californians can now use their library cards to get free entry into state parks! The three-year pilot program will give libraries (including mobile libraries) at least three passes to California... Continue reading at Literrary Hub

[ Literrary Hub | 2022-04-08 15:54:11 UTC ]
More news stories like this | News stories tagged with: #local library #libraries


'Slow Horses' makes me glad I forgot to cancel Apple TV+

Confession time: I’d never read any John LeCarré until after I’d seen the 2011 film of Tinker Tailor Soldier Spy. It’s a brilliant movie, and one that sent me scuttling to read the Karla trilogy and then watch the two excellent Alec Guinness adaptations. After devouring the first two episodes of... Continue reading at Engadget

[ Engadget | 2022-04-07 16:00:47 UTC ]
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Nielsen Sold to Private Equity Firms for $16 Billion

A consortium of private equity firms is buying video and TV ratings firm Nielsen in an all-cash $16 billion deal. The group is led by Evergreen Coast Capital Corp. and Brookfield Business Partners. Nielsen's board of directors voted unanimously to support the acquisition proposal after rejecting... Continue reading at AdWeek

[ AdWeek | 2022-03-29 13:52:12 UTC ]
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Grady Named to Expanded Role at Chronicle

Chronicle Books has appointed Lynn Grady group publisher for a newly formed division that will encompass Princeton Architectural Press alongside the recently launched imprints Chronicle Prism and Chronicle Chroma. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-22 04:00:00 UTC ]
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Boeing, Nielsen fall; Alleghany, Anaplan rise

Stocks that traded heavily or had substantial price changes Monday: Boeing, Nielsen fall; Alleghany, Anaplan rise Continue reading at ABC News

[ ABC News | 2022-03-21 21:37:31 UTC ]
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Nielsen Rejects $15 Billion Acquisition Offer From Private-Equity Consortium

Nielsen Holdings has rejected an acquisition offer of roughly $15 billion from a private equity consortium, explaining that the deal "significantly undervalues" the measurement company. On Sunday night, Nielsen said its board of directors had determined not to proceed with an "unsolicited... Continue reading at AdWeek

[ AdWeek | 2022-03-21 01:43:07 UTC ]
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Marie Claire expands shopping hub from the U.K. to the U.S.

The Marie Claire Edit shopping site is coming to the U.S., with an exclusive two-month deal with Nordstrom. The post Marie Claire expands shopping hub from the U.K. to the U.S. appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-03-16 04:01:00 UTC ]
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Triangle Square Expands After a Decade of Growth

If publishing imprints were people, 10-year-old Triangle Square Books for Young Readers would be Seven Stories’ Mini-Me. It's worked out well for the imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-11 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing imprints #young readers