Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
News tagged with: #upcoming launch #nielsen

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Hearst Magazines launches women's quarterly

Hearst Magazines UK has launched a quarterly magazine called Good Ideas, aimed at 35- to 50-year-old women. Continue reading at Media Week

[ Media Week | 2012-04-11 00:00:00 UTC ]
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IAB's New Standardization Tools Just Might Mean You Won't See That Beer Ad Ten Times in a Row

The Interactive Advertising Bureau is addressing a problem that's plagued tech-centric industries since the first Mac-vs.-Dos argument: standardization. The problem has become acute for Web video, an industry enjoying meteoric growth, and the growing pains that come with that growth. So the IAB... Continue reading at AdWeek

[ AdWeek | 2012-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad break #good time #tech companies

Time Out New York Launches E-Commerce, Daily Deals Platform

Moving forward with an expanded focus on digital media, Time Out New York (TONY) has integrated e-commerce and daily deals into its website and newly-launched apps. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #moving forward

Advertisers Recycle Print Ads For Tablets

With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it&rsquo;s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #digital newsstand #issue media #magazine publishers #future growth

Amazon launches Kindle eBook store en Español, over 33,000 libros to choose from

Buenas noticias para todos los amantes de los libros que viven en Estados Unidos. Amazon acaba de anunciar una nueva tienda llamada eBooks Kindle en Español. El nuevo servicio dará acceso a más de 33,000 libros que se podrán leer en los diferentes dispositivos Kindle. Esta biblioteca virtual... Continue reading at Engadget

[ Engadget | 2012-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #originally appeared

Tate launches e-commerce site for books, gifts

London’s Tate Group has launched a new e-commerce site selling books and other items... Continue reading at The Bookseller

[ The Bookseller | 2012-04-04 00:00:00 UTC ]
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ASME Announces 2012 National Magazine Awards Finalists

The American Society of Magazine Editors (ASME) today announced the finalists for the 2012 National Magazine Awards, known familiarly as the Ellies. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american society

Zite, CNN Launch Publisher Program To Ease Cease-And-Desist Concerns

Last April Fools' Day, publishers from Time Inc. to the Washington Post Company sent fast-growing startup Zite an aggressive cease-and-desist letter. The publishers weren't joking, accusing Zite's app, a personalized news reader for the iPad and iPhone, of copyright infringement and calling it... Continue reading at Fast Company

[ Fast Company | 2012-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #huffington post #$200 million

Red launches book club and doubles books coverage

Red magazine is launching the Red Book Club and doubling the amount of space it dedicates to... Continue reading at The Bookseller

[ The Bookseller | 2012-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #red magazine

'Los Angeles Review of Books' To Launch New, Enhanced Web Site

To coincide with its one-year anniversary on April 18, the Los Angeles Review of Books is re-launching its website in a multimedia platform that will include video, drop-down menus, and new feature articles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #one-year anniversary #multimedia platform #include video #feature articles

Government announces high street plans

The government has announced it is to accept all the 28 recommendations made in Mary Portas... Continue reading at The Bookseller

[ The Bookseller | 2012-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mary portas

Waterstones launches Easter half-price offer

Waterstones launched a new Buy One Get One Half Price (BOGOHP) promotional offer on selected... Continue reading at The Bookseller

[ The Bookseller | 2012-03-29 00:00:00 UTC ]
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Hearst appoints Swan as head of ad operations

Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at Media Week

[ Media Week | 2012-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital business

LG unveils flexible plastic e-paper display, aims for European launch next month

LG has made no secret of its fondness for flexible e-paper, but those dreams became a reality today, with the announcement of a six-inch display that promises to "revolutionize the ebook market." The malleable plastic display sports a resolution of 1024 x 768 and can bend at an angle of up to 40... Continue reading at Engadget

[ Engadget | 2012-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook market

April UK launch for Kindle Touch

The Kindle Touch 3G is to be made available in the UK from 27th April as part of a major launch... Continue reading at The Bookseller

[ The Bookseller | 2012-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle touch

Radio campaign for Marco Polo guides

Marco Polo travel guides, newly launched into the UK market, will be backed with a summer radio... Continue reading at The Bookseller

[ The Bookseller | 2012-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newly launched #uk market

Not Just for Kids: 'The False Prince' by Jennifer A. Nielsen

In the first book in the 'Ascendance Trilogy,' a medieval con man trains orphan boys to impersonate a missing prince.The False Prince Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-03-25 00:00:00 UTC ]
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