Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
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It’s Time We Added Full Credit Pages to Books

The perks were few and far between when I was an editorial assistant in book publishing in the early aughts. Mostly I did the job for the books and the proximity to authors and the occasional access to free leftover sandwiches from some lunchtime meeting or other (I was also lucky to do this... Continue reading at Literrary Hub

[ Literrary Hub | 2024-06-06 08:55:08 UTC ]
More news stories like this | News stories tagged with: #editorial assistant #book publishing


Major Publishers Sue Google Over Ads for Pirated Ebooks

Elsevier, Cengage Learning, Macmillan Learning, and McGraw Hill charge that Google has 'caused immeasurable harm' by advertising pirated content. The post Major Publishers Sue Google Over Ads for Pirated Ebooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-06-05 21:10:35 UTC ]
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Harper Group Launches Nonfiction Imprint, Harper Influence

Senior VP Lisa Sharkey has been tapped to helm Harper Influence, which will publish a "wide range of nonfiction spanning popular culture," including general lifestyle, entertainment, and inspiration. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-05 04:00:00 UTC ]
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2024 Thriller Award Winners Announced

Louise Penny, Dennis Lehane, and Tess Gerritsen were among those honored during a banquet at the 19th ThrillerFest, held at the Sheraton Times Square in Manhattan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-03 04:00:00 UTC ]
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Goodway Group launches retail media accelerator to bring order to a growing industry

Digital media and marketing agency network Goodway Group added two new brands to focus on the modern marketing funnel and retail media expertise as part of its strategic expansion into growing areas of the industry. Continue reading at Digiday

[ Digiday | 2024-05-23 04:01:00 UTC ]
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The Rundown: How Amazon is wooing publishers to bolster its $50 billion ad business

Enhancements to Amazon Publisher Cloud and debut of Signal IQ represent the triopolist’s latest adland overture. Continue reading at Digiday

[ Digiday | 2024-05-21 04:01:00 UTC ]
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Here are all of the just-announced Copilot+ PCs with Snapdragon X Chips

We knew more computers were coming that would feature a native version of Microsoft’s AI Copilot toolset, but we didn’t quite know how many were set to be announced. It’s practically an AI avalanche. Companies like Dell, Acer and HP have all just announced computers that have adopted Microsoft’s... Continue reading at Engadget

[ Engadget | 2024-05-20 18:48:25 UTC ]
More news stories like this | News stories tagged with: #hit stores #digital assets #internal storage #minimalist design #book series


This Times Square breastfeeding ad for lactation cookies was taken down, sparking a social media debate

The campaign, featuring pregnant and near-nude celebrity cookbook author Molly Baz, was deemed indecent by a billboard company ahead of Mother’s Day. In case you missed it, last week, Times Square was the home of a 45-foot billboard featuring an image of pregnant celebrity cookbook author Molly... Continue reading at Fast Company

[ Fast Company | 2024-05-14 22:45:00 UTC ]
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World Literature Today Announces 2024 Student Translation Prize Winners, by the Editors of WLT

World Literature Today Announces 2024 Student Translation Prize Winners, by the Editors of WLT News and Events [email protected] Tue, 05/14/2024 - 16:27 Lucy Coleman and Madeline Jones, winners of the 2024 Student Translation PrizesWorld Literature... Continue reading at World Literature Today

[ World Literature Today | 2024-05-14 21:27:38 UTC ]
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Irish poetry publisher toasts new home in pub after crowdfunding campaign

Bookshop and arts centre run by Salmon Poetry is saved from closure after raising more than €60,000 from 700 individualsA bookshop and arts centre run by a prominent Irish poetry publisher has been saved from closure after a GoFundMe campaign raised more than €60,000 – enough to buy new premises... Continue reading at The Guardian

[ The Guardian | 2024-05-13 15:18:10 UTC ]
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Amazon Launches Massive Six-Day Book Sale

The inaugural Amazon Book Sale will run May 15–20 and feature deep discounts on thousands of books, including 50% off print bestsellers. The e-retailer is touting the event as "The Book Sale of Your Dreams." Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-09 04:00:00 UTC ]
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