Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Touchdown for Amazon Good morning! Amazon executives are sure having a good one—the giant for just about everything is about to gain a lot more football fans. On Wednesday, the National Football League announced new long-term deals with broadcasters like CBS, Fox, NBC, ABC and ESPN, but there’s a newbie in the market equation this year. For the first time, an online streaming platform has nabbed exclusive games, and Amazon Prime platform will stream all the Thursday games, Bloomberg reports. NFL games continue to be the most-popular programming on TV and in an era where streaming and entertainment options run the gamut and TV viewership continues to dip, broadcasters are vying for as much football as they can get. “For brands ... the expanded digital rights could mean new opportunities around audience targeting, e-commerce and consumer interactivity,” write Ad Age's Jeanine Poggi, Garett Sloane and E.J. Schultz, in an in-depth look at what the NFL's streaming future could mean for advertisers.Out before she began Alexi McCammond, who was set to start as editor-in-chief of Teen Vogue next week, has resigned already after the publication’s staff publicly called out McCammond for making racist and homophobic tweets a decade ago when she was still a... Continue reading at 'Advertising Age'
[ Advertising Age | 2021-03-19 10:00:00 UTC ]
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More than half of marketer and agency professionals surveyed by Advertiser Perceptions predicted they would increase ad spending in digital media during the next 12 months, far more than the share predicting the same for traditional channels such as cable TV (31%), broadcast TV (20%), magazines... Continue reading at Advertising Age
[ Advertising Age | 2013-09-24 00:00:00 UTC ]
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Nancy Gibbs has been a long-time member of Time, but with Richard Stengel's departure to the U.S. Continue reading at Folio Magazine
[ Folio Magazine | 2013-09-19 00:00:00 UTC ]
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The Financial Times and Goldman Sachs Business Book of the Year shortlist has been announced,... Continue reading at The Bookseller
[ The Bookseller | 2013-09-19 00:00:00 UTC ]
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#year shortlist
With a new CEO and a new set of titles, it's been a busy week (in the midst of a busy year) for Time Inc. Continue reading at Folio Magazine
[ Folio Magazine | 2013-09-13 00:00:00 UTC ]
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Warehouse clubs, mass merchandisers, and other big-box retailers remain important to publishers because they not only sell books, they are places where books can be discovered. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-09-13 00:00:00 UTC ]
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It's the last week to pitch your stories and book advertising in our printed Frankfurt Book Fair Show Daily issues running October 8-11. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-09-12 00:00:00 UTC ]
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"I love Times Square." Those might not be the words you would expect to hear out of the mouth of a fashion magazine editor, but this kind of statement is typical of Eva Chen, the new editor–in–chief of Lucky Magazine. Since her arrival in June, now with two issues under her belt, she has been... Continue reading at Fast Company
[ Fast Company | 2013-09-12 00:00:00 UTC ]
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An Ofcom study into consumers' digital consumption has found that Amazon has a dominant 79%... Continue reading at The Bookseller
[ The Bookseller | 2013-09-12 00:00:00 UTC ]
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In each issue of Distro, Executive Editor Marc Perton publishes a wrap-up of the week in news. In the US, Labor Day traditionally marks the end of the lazy days of summer, and the beginning of the busy fall season. While this summer was hardly quiet -- it included, you might recall, major... Continue reading at Engadget
[ Engadget | 2013-09-07 00:00:00 UTC ]
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Netflix did it with movies. Spotify did it with music. And now a New York start-up hopes to do the same with ebooks. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-09-06 00:00:00 UTC ]
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The new program, which is scheduled to launch in October, would let Amazon users buy a discounted ebook for qualifying titles if they bought the print version as well. But many publishers have yet to come aboard. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-09-05 00:00:00 UTC ]
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Looks like Amazon is making good use of its Goodreads acquisition. When it debuted the latest Kindle e–reader Tuesday, among the features and specs touted––faster processor, higher–contrast screen, next–gen light––was Goodreads integration, giving readers a built–in community of 20 million to... Continue reading at Fast Company
[ Fast Company | 2013-09-04 00:00:00 UTC ]
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Amazon is to offer US shoppers the ability to obtain digital copies of previously purchased printed books for free or at a discount. Continue reading at BBC World
[ BBC World | 2013-09-04 00:00:00 UTC ]
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Playing with fire is generally considered bad practice -- I know, as a parent I recommend my kids avoid it. Amazon, however has a whole new Matchbook that it can not wait to set alight. In this case, thankfully, there are no pyrotechnics involved -- just some good literature. Today the online... Continue reading at Betanews
[ Betanews | 2013-09-04 00:00:00 UTC ]
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Now when you buy a print book from Amazon, you might be able to get a cheap ebook version of the same title. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-09-04 00:00:00 UTC ]
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In October Amazon launches Kindle MatchBook, an arrangement that lets you purchase the Kindle edition of books you've already bought from them in print for $2.99 or less. The agreement currently covers about 10,000 books from a variety of publishers, and the prices are valid for any book... Continue reading at Fast Company
[ Fast Company | 2013-09-03 00:00:00 UTC ]
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In case you needed official confirmation, Amazon's new Kindle Paperwhite is indeed real and on the way. While we still don't have much in the way of specifics, according to the public listing, we do know that the refreshed Paperwhite should arrive with a 25-percent faster processor, improved... Continue reading at Engadget
[ Engadget | 2013-09-03 00:00:00 UTC ]
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When Amazon launched AutoRip, we looked at our bookshelves and wished that us readers would get something similar. Fortunately, the company had the same idea, and is now announcing Kindle Matchbook. In short, if you've bought one of 10,000 selected titles from Amazon, you'll be entitled to snag... Continue reading at Engadget
[ Engadget | 2013-09-03 00:00:00 UTC ]
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It's yet another step in Amazon's merging of the physical and digital worlds—and another ploy for platform lock-in. Continue reading at PC World
[ PC World | 2013-09-03 00:00:00 UTC ]
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Amazon has unveiled a new US initiative to bundle print and ebooks, called Kindle MatchBook.... Continue reading at The Bookseller
[ The Bookseller | 2013-09-03 00:00:00 UTC ]
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