With consumer revenue and loyalty newly important, news publishers are personalizing their products more. The post News publishers are giving personalization a fresh look appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-03-22 00:00:00 UTC ]
In 1999, more than a dozen news publishers including The New York Times publicly pledged to ban cigarette advertisements. The move was part of a broader effort to curb the influence of an industry whose products were then--and remain now--the leading cause of preventable death in the United... Continue reading at AdWeek
[ AdWeek | 2023-10-19 06:00:00 UTC ]
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Facebook's parent company Meta is telling its U.S. publishing partners that the company will no longer pay for news content that aggregates on Facebook's news tab. Facebook's News Tab and Bulletin newsletters will be put on the back burner as Meta moves forward with investing in AI-based video... Continue reading at AdWeek
[ AdWeek | 2022-07-29 17:11:09 UTC ]
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Google has inked agreements with over 300 news publications in Germany, Hungary, France, Austria, the Netherlands and Ireland that would allow it to publish snippets of their stories on Search. The tech giant has announced the development in a blog post, where it has also launched new tool that... Continue reading at Engadget
[ Engadget | 2022-05-11 10:25:45 UTC ]
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Visitors to Fortune.com noticed something new over the past few weeks: a requirement to enter an email address in order to access content. “You’re paying for it with your email address in a sense,” says Fortune's chief marketing officer, Michael Joseloff. “We have done a lot of research into... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-25 03:46:10 UTC ]
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Popular Science is launching a line of toys, a product category that tends to have royalty rates as high as 8% to 18% of retail sales. The post How Bonnier is playing for consumer revenue in 2020 appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-01-20 05:01:59 UTC ]
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After what it called "resounding consumer demand and success" in Coastal Living's first year as a quarterly, newsstand-only magazine, Meredith Corp. announced Tuesday that it is once again selling subscriptions to the 22 year-old title, which it acquired through its merger with Time Inc. at the... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-19 18:04:17 UTC ]
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Podcasts are ever so slowly pivoting to subscriptions. The broad move to consumer revenue in the publishing industry is spreading to podcasts, as publishers like Slate and The Athletic look to use the loyal audiences podcasts attract to drive paying subscribers and monetize this platform in new,... Continue reading at Digiday
[ Digiday | 2019-10-24 04:01:40 UTC ]
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In a response to most news publishers’ checklist of needs from a digital conduit to their content, News Corp is Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-09-12 18:30:12 UTC ]
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The past half-decade has seen a digital subscription renaissance in the news publishing industry. Publishers are increasingly recognizing a market Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-08-13 17:00:55 UTC ]
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After F+W Media filed for chapter 11 bankruptcy protection and auctioned off its portfolio of 50 magazines earlier this year, Active Interest Media’s Cruz Bay Publishing placed the winning bids for 14 total brands across the Woodworking, Writing, Horticulture and Collectibles Groups, in order... Continue reading at Folio Magazine
[ Folio Magazine | 2019-07-23 18:09:05 UTC ]
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The News Media Alliance today published findings from a new study that analyzes how Google uses and benefits from news. Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-10 15:10:50 UTC ]
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In what should be its final vote on the matter, the European Parliament approved its new, highly controversial copyright rules. While the Copyright Directive is meant to empower creatives and news publishers, the rules are seen by many as over the to... Continue reading at Engadget
[ Engadget | 2019-03-26 00:00:00 UTC ]
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Sixty-eight percent of 97 publishers that produce news or time-sensitive stories said they plan to create more evergreen content according to a survey by Digiday this February. The post Digiday Research: Chasing revenue, news publishers are producing more evergreen content appeared first on... Continue reading at Digiday
[ Digiday | 2019-03-04 00:00:00 UTC ]
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Improvements in technology and a shift toward loyalty metrics have meant that personalization in news publishers is increasingly common. The post The pivot to paid is bringing renewed focus on automated personalized content tools appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-02-07 00:00:00 UTC ]
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News publishers with layoffs will need to figure out how to work with smaller newsrooms, but others are years into the process of publishing more efficiently. The post The Rundown: News publishers are figuring out how to do more with less appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-25 00:00:00 UTC ]
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Craig Kostelic and Monica Ray are tapped to oversee ad sales and consumer revenue, respectively, as the publisher organizes its brands under three chief business officers. The post Condé Nast Reorganizes Its Revenue Side—Again appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-23 00:00:00 UTC ]
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Nobody knows if consumer revenue, branded content, commerce, or events will make up for losses in the display ad market. But that isn’t stopping publishers from trying. At Moguls and the Digiday Publishing Summit in Key Biscayne, Fla., strong interest in alternative forms of revenue stood out:... Continue reading at Digiday
[ Digiday | 2018-10-08 00:00:00 UTC ]
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[caption id="attachment_109685" align="alignright" width="488"] Meredith Corp.'s Des Moines, Iowa headquarters.[/caption] Meredith has taken further steps in its long-term reorganization strategy that began after its acquisition of Time Inc. nearly two years ago. The Wall Street Journal first... Continue reading at Folio Magazine
[ Folio Magazine | 2018-09-13 00:00:00 UTC ]
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Axios, BuzzFeed News, Vox Media and other news publishers are using their brands to land TV real estate. The post News publishers are using their brands to carve out space on TV screens appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-13 00:00:00 UTC ]
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Facebook announced Thursday that it is pumping another $4.5 million into Facebook Journalism Project initiatives for news publishers. Global head of news Campbell Brown said in a blog post that Facebook will put $3.5 million toward the Facebook Membership Accelerator pilot program and contribute... Continue reading at AdWeek
[ AdWeek | 2018-08-02 00:00:00 UTC ]
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