News Corp launches Amplify educational unit, with help from AT&T (video)

In light of recent scandals, it's hard not to see this as a bit of image rehabilitation, but we'll do our best to take it at face value. News Corp is bringing its 18-month-old educational division to the fore by rebranding it Amplify and teaming up with AT&T to put tablets in the hands of students. The unit will focus on developing products and services tailored for classrooms, ranging from kindergarten through high school. And, at the center of that ecosystem, will be the Amplify Tablet (which, judging from the video below, appears to be a modified Galaxy Tab). Videos, encyclopedia entries, books and even remote tutoring apps will all be just a tap away. The tablets will get their first trial run in the US during the 2012-2013 school year. With the phone hacking scandal behind him, former New York City school chancellor Joel Klein (who headed up News Corp's internal investigation), is free to focus on getting Amplify rolling and into classrooms across the nation. Before you head off, make sure to watch the clip from AT&T after the break.Continue reading News Corp launches Amplify educational unit, with help from AT&T (video)Filed under: Misc. Gadgets, Tablet PCsNews Corp launches Amplify educational unit, with help from AT&T (video) originally appeared on Engadget on Mon, 23 Jul 2012 13:30:00 EDT. Please see our terms for use of feeds.Permalink   |  Reuters  | Email this | Comments Continue reading at 'Engadget'

[ Engadget | 2012-07-23 00:00:00 UTC ]
News tagged with: #recent scandals #educational division #developing products #high school #trial run #internal investigation

Other Publishing stories related to: 'News Corp launches Amplify educational unit, with help from AT&T (video)'


National Literacy Trust launches Christmas appeal

The number of children who do not own a book is increasing, the National Literacy Trust has said... Continue reading at The Bookseller

[ The Bookseller | 2011-12-05 00:00:00 UTC ]
More news stories like this |


Bloomsbury launches online service for unpublished authors

Bloomsbury is to offer online services to help unpublished authors learn about the publishing... Continue reading at The Bookseller

[ The Bookseller | 2011-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #unpublished authors


Coates to launch Bilbary ebook site

Former Waterstone's m.d. Tim Coates is to launch Bilbary (www.bilbary.com), an international... Continue reading at The Bookseller

[ The Bookseller | 2011-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tim coates


Online-only News Brands Garner More “Buzz” than Print-Affiliated Counterparts

Online-only news sites received more—and more positive—online “buzz” than their print-affiliated counterparts in 2011, according to a data-mining tool developed by digital marketing agency Zeta Interactive. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-02 00:00:00 UTC ]
More news stories like this |


Good Housekeeping launches £25k novel competition

Good Housekeeping has launched a £25,000 competition for budding novelists in association... Continue reading at The Bookseller

[ The Bookseller | 2011-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good housekeeping


Paddington Bear app launched, ebooks to follow

HarperCollins Children's Books has produced a new app for classic picturebook Paddington,... Continue reading at The Bookseller

[ The Bookseller | 2011-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins children


Kindle Store launched in Spain and Italy

Amazon has launched the Kindle Store in Spain and Italy, as well as its first Spanish-language... Continue reading at The Bookseller

[ The Bookseller | 2011-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle store


Media Decoder Blog: Time Warner Picks New Head for Time Inc. Magazine Unit

The selection of Laura Lang, the head of the digital ad agency Digitas, would add online expertise to the country’s largest magazine publisher. Continue reading at The New York Times

[ The New York Times | 2011-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine unit #laura lang


Four titles on Educational Writers’ Award shortlist

Four titles that bring "the natural world to life for 5-11 year-olds" are represented... Continue reading at The Bookseller

[ The Bookseller | 2011-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #natural world


VIDEO: Kerouac's 'lost' book published

American author Jack Kerouac's first ever novel, which was thought to be lost, has been published 40 years after his death. Continue reading at BBC News

[ BBC News | 2011-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book published


WHS launches new £169.99 Kobo e-reader

Written By: Charlotte Williams Publication Date: Wed, 23/11/2011 - 08:30 W H Smith has launched a colour WiFi Kobo e-reader, priced £169.99 and with a multimedia touch screen and social media tie-in. read more Continue reading at The Bookseller

[ The Bookseller | 2011-11-23 00:00:00 UTC ]
More news stories like this |


Angry Robot to launch YA imprint

Written By: Charlotte Williams Publication Date: Thu, 17/11/2011 - 12:18 Sci-fi and fantasy specialist Angry Robot is setting up a YA imprint, Strange Chemistry, with genre blogger Amanda Rutter appointed editor. The imprint will launch in September 2012, with five titles to be published... Continue reading at The Bookseller

[ The Bookseller | 2011-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ya imprint #angry robot #strange chemistry


Donaldson: Gloucs/Somerset ruling "best news all year"

Written By: Benedicte Page Publication Date: Thu, 17/11/2011 - 09:30 Children's laureate Julia Donaldson has welcomed yesterday's High Court ruling against library closures in Gloucestershire and Somerset as "the best news I’ve had all year". In a statement given to Somerset group Watchet... Continue reading at The Bookseller

[ The Bookseller | 2011-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #welcomed yesterday #library closures


Dawson launches consultation over moves

Written By: Lisa Campbell Publication Date: Tue, 15/11/2011 - 09:40 Dawson Books has begun consulting with employees after announcing major head office departments will move to Bertram’s site in Norwich. Dawson recently merged with the Norwich-based book wholesaler after Bertrams’ parent... Continue reading at The Bookseller

[ The Bookseller | 2011-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #begun consulting


'Adweek' Launches Self-Serve Ad Platform

Adweek has partnered with Toronto-based technology company Shiny Ads to create the new Adweek Self-Serve Ad platform. The service now lets anyone upload a 300 x 250 banner ad and secure a set number of impressions for as little as $500. This will allow marketers with any size budget to speak... Continue reading at AdWeek

[ AdWeek | 2011-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #speak directly #great tool #decision makers #generate revenue #online publishers


Kindle launches Daily Deals with discounted Ridpath

Written By: Lisa Campbell Publication Date: Mon, 14/11/2011 - 15:50 Amazon.co.uk has launched a Kindle Daily Deal promotion, selling one chosen title a day at a heavily discounted price. It began its promotion today (14th November) with Where the Shadows Lie by Michael Ridpath (Corvus)–... Continue reading at The Bookseller

[ The Bookseller | 2011-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle store


TBD launches 24-hour promotion

Written By: Lisa Campbell Publication Date: Mon, 07/11/2011 - 14:23 The Book Depository is kicking off Christmas with 24 hours of deals, beginning this Thursday (10th November). The online retailer will be offering customers one title every hour at a "superb price" from noon GMT on Thursday... Continue reading at The Bookseller

[ The Bookseller | 2011-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book depository #online retailer #offering customers


Barnes & Noble plans international Nook launch

Written By: Gayle Feldman Publication Date: Mon, 07/11/2011 - 17:18 Barnes & Noble is to expand its ebook service internationally next year, the company's chief executive has revealed. The development was revealed at the company's New York press conference at which it unveiled its $249... Continue reading at The Bookseller

[ The Bookseller | 2011-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #direct competitor #kindle fire #apple ipad


Women's Health magazine to launch in UK

Hearst-Rodale is set to launch Women's Health in the UK next year, as a sister title to the 11-year-old Men's Health. Continue reading at Media Week

[ Media Week | 2011-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #health magazine #sister title


VIDEO: Terry Jones on online publishing

A new website aimed at helping authors to publish their work has been praised by author and Monty Python star, Terry Jones. Continue reading at BBC News

[ BBC News | 2011-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #terry jones #online publishing #website aimed