Welcome to Day 1 of the Digital Content NewFronts. Ad Age’s Jeanine Poggi, Ilyse Liffreing and Garett Sloane will be live-blogging the week-long dog-and-pony show where digital publishers, from YouTube and Twitter to Condé Nast and Meredith, are presenting buzzy new content and ad products to media buyers and marketers. While it’s expected much of the conversations happening this week will be similar to years past, the inclusion of big-box retailers Walmart and Target to the event is a sign the NewFronts are evolving beyond content into a showcase for commerce as well. Today we will hear from The New York Times, Viacom and Twitter, among others. Every year there’s one word or phrase that publishers lean into, such as, in years past, brand safety, augmented reality and branded content. But this year's most overused phrase won't likely have anything to do with digital publishing at all. Instead, let’s take a shot every time someone mentions “Game of Thrones.” It's worth noting, during a week dedicated to home-grown digital content, the thing on everyone's mind is a traditional TV show. 3:40 p.m. ET Late night antics Comedian David Spade announces his new digital late-night series. “I apologize for hugging Kelly Day,” Spade says, adding that he doesn’t want to get in trouble for hugging the president of Viacom Digital Studios. The show will include interviews with actresses Lori Loughlin and Felicity Huffman, Spade jokes, referring to the two women who are named in a... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-04-29 00:00:00 UTC ]
News tagged with:
#global head
#rupert murdoch
#ben winkler
#long night
If the words "multimedia tie-in" bring back memories of bad video game adaptations and lame comic books pushed by marketing groups to promote feature films, then clearly the 80s and 90s have scarred you too. Cartoon Network's upcoming animated series... Continue reading at Engadget
[ Engadget | 2017-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#cartoon network
The Association of American Publishers' annual meeting, held at Penguin Random House earlier this week was themed “Charting the Future,” its centerpiece a Q&A interview by PRH c.e.o. Markus Dohle of Barnes & Noble c.e.o. Len Riggio. Continue reading at The Bookseller
[ The Bookseller | 2017-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#american publishers
#annual meeting
#qa interview
#len riggio
The book trade is celebrating International Women's Day today (8th March) with a host of events and publications ready to show solidarity with women worldwide, as well as the launch of a new prize for Women in Translation to address the gender imbalance in literature in translation. Continue reading at The Bookseller
[ The Bookseller | 2017-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#women worldwide
#book trade
#show solidarity
Craig Groeschel’s how-to on decision making, ‘Divine Direction,’ debuted at #1 on our Religion Nonfiction Bestsellers list. Plus, Wanda Brunstetter returns with her new Amish Cooking series. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#decision making
Citing 'education and research for everyone and by everyone,' Cambridge University Press' leadership offers pertinent readings for International Women's Day. The post International Women’s Day: Free Readings From Cambridge University Press appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#international women
Raymond Briggs talks to Newsnight about The Snowman, what David Bowie got wrong and being childless. Continue reading at BBC News
[ BBC News | 2017-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#raymond briggs
#david bowie
The winner of the World Book Day Award has been revealed as an East Yorkshire school after it faced three years of “struggling” to expand its books offering from "one meagre bookshelf" into a library. Continue reading at The Bookseller
[ The Bookseller | 2017-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#books offering
Children got the opportunity to meet their favourite authors this week, as World Book Day celebrated it's 20th anniversary on Thursday 2nd March. Continue reading at The Bookseller
[ The Bookseller | 2017-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#favourite authors
#20th anniversary
For those with Irish heritage, or those happy to be Irish for the day, a few new cookbooks on Irish cuisine offer up dishes beyond corned beef and soda bread. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-02 00:00:00 UTC ]
More news stories like this |
As children bring literary characters to life across the country for World Book Day, we've collected some of the best pictures - from Miss Trunchbull to Little Red Riding Hood (via Trainspotting's Begbie and the A470). Continue reading at BBC News
[ BBC News | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ve collected
Research revealed on World Book Day (WBD) suggests that a quarter of eight to 11-year-olds would not own a book without the initiative. Continue reading at The Bookseller
[ The Bookseller | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#research revealed
Virago is launching a month-long photo challenge and social media campaign #BooksforChange to support International Women’s Day on 8th March. Continue reading at The Bookseller
[ The Bookseller | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#international women
Children from a primary school in Norfolk debate the merits of their chosen World Book Day characters. Continue reading at BBC News
[ BBC News | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#primary school
David Walliams has splashed into the UK Official Top 50 number one spot with Blob (HarperCollins Children's), for his 23rd overall top spot and his 10th inside the last 52 weeks. Continue reading at The Bookseller
[ The Bookseller | 2017-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#david walliams
World Book Day on Thursday typically woos young people toward reading, but Cambridge University Press wants them on the payroll. The post With World Book Day, Cambridge University Press Reaches Out to Young Book Lovers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-03-01 00:00:00 UTC ]
More news stories like this |
More initiatives to mark World Book Day (WBD) have been announced ahead of the 20th anniversary event on 2nd March. Continue reading at The Bookseller
[ The Bookseller | 2017-03-01 00:00:00 UTC ]
More news stories like this |
New York City's new reading initiative, which will encourage residents of each of the five boroughs to read the same book, will close its online polls on March 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#york program
#encourage residents
When Palmerston North City Library staff arrived at work on Friday morning, the queue for the first day of the three-day book sale had already formed. Continue reading at Stuff
[ Stuff | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#opening day
#friday morning
TV networks and digital publishers are gearing up for their annual pitches to media buyers and marketers on upcoming programming and ad products, but it appears there will be far fewer glitzy presentations and parties than in years past.Nickelodeon will kick things off in March, but parent... Continue reading at Advertising Age
[ Advertising Age | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#tv land
#discovery communications
#handy calendar
#media company
#stay up-to-date
The Women's National Book Association will send a book a day throughout March, which is Women's History Month, to President Trump. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#history month
#president trump