New York Times, BuzzFeed to Publish Directly to Facebook

Nine major domestic and international publishers including The New York Times and BuzzFeed will begin publishing articles and videos directly to Facebook as part of an initiative called Instant Articles, Facebook announced on Wednesday.The highly anticipated partnership will certainly have many other publishers calling their Facebook reps on Wednesday asking how they, too, can get involved. At the start, the media companies rolling out on Instant Articles are the Times, BuzzFeed, National Geographic, NBC News, The Atlantic, The Guardian, BBC News, Spiegel and Bild."Fundamentally, this is a tool that enables publishers to provide a better experience for their readers on Facebook," Chris Cox, Facebook's chief product officer, said in a statement. "Instant Articles lets them deliver fast, interactive articles while maintaining control of their content and business models." Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-05-13 00:00:00 UTC ]
News tagged with: #national geographic #nbc news #bbc news #enables publishers #chris cox #business models

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The case for publishing directly to Facebook

The news that Facebook is working with publishers to host their content has caused a lot of hand-wringing among those who worry about ceding too much control of ad revenue and data. But in some cases, it can make sense for a publisher. For new or small ones, Facebook's exposure can help them... Continue reading at Digiday

[ Digiday | 2015-03-25 00:00:00 UTC ]
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International New York Times Enters Publishing Agreement with Republica in Nepal

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[ Editor & Publisher | 2014-10-17 00:00:00 UTC ]
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Should The Washington Post, The New York Times, and other Top Publishers Pool Their Video in a Consortium?

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[ Editor & Publisher | 2014-02-06 00:00:00 UTC ]
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New York Times Redesign Points to Future of Online Publishing

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[ Editor & Publisher | 2014-01-08 00:00:00 UTC ]
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Publishing in Québec 2018: Good Times for English-Language Publishing

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Publishers stop Facebook ad spending over policy that treats publishers as political advertisers

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