New mobile app for Milwaukee taxis challenges disruptive competitors

Facing industry pressure from mobile ride-booking applications Uber Technologies Inc. and Lyft Inc., American United Taxi Services is pushing back with an app of its own. "TAXIMKE" is designed with its competitors' concept in mind: order, book and track a taxi through your smartphone. Unlike Uber and Lyft's apps, TAXIMKE lets users pay via credit card or cash, which the company bills as a selling point. However, as far as I can tell, you can't pay through the app itself, something I consider a slight… Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2014-06-26 00:00:00 UTC ]
News tagged with: #mobile app #pushing back #credit card #selling point

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Facebook Is Working on a Twitter-Like App That Lets Publishers Send Mobile Breaking News Alerts to the Masses

Facebook is working on a stand-alone mobile news application that seems to be part of its Facebook for Business initiative.   This product, which sounds similar to Twitter, seems to be different from Facebook for Work, an initiative that wa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business initiative


Monetizing mobile apps without harming the user experience [Q&A]

In the past making money from a mobile app has usually involved signing up to an advertisement network and allowing the app to display banner ads. The problem with this is that it doesn't make for a particularly good user experience and may actually turn people off using the app. For some time... Continue reading at Betanews

[ Betanews | 2015-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app #native ad


Baker & Taylor Launches Axis 360 Mobile App

Baker & Taylor this week announced that it has released a new “all-in-one” mobile app for library users. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #baker taylor #week announced #mobile app #library users


Ello, the ad-free social network alternative to Facebook, launches mobile app

Ello's mobile app will hit the Apple App store Thursday, about eight months after the ad-free social network launched as an invite-only alternative to Facebook. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app


Using Mobile Apps to Increase Content Monetization: Digital Solutions in India 2015

Across the globe, mobile apps have become one of the most popular channels to access content for users. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps #digital solutions #access content


Guitar World Launches Lessons App, Boosting Mobile Video Strategy

By Ellen Harvey I t's difficult to discuss the future of the publishing business without at some point mentioning the words "mobile" and "video." Mobile devices have become the medium of choice for consuming... Continue reading at Publishing Executive

[ Publishing Executive | 2015-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile devices #ellen harvey #publishing business #consuming content


Google Rolls Out New Tools to Drive Mobile App Installs

App-install ads continue to be a lucrative business for Facebook and Twitter, and now Google wants a bigger piece of the market. Today Google is rolling out two new tools aimed at making it easier for marketers to plug mobile apps. The first change is that advertisers can extend AdMob... Continue reading at AdWeek

[ AdWeek | 2015-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #initial success #game developer #social networks


Facebook to Help Mobile Apps Auction Off Their Ads Using Facebook Data

For years Facebook has considered itself a mobile-first company, so it's perhaps not surprising that the company's first attempt to automate the sale of ads running outside of Facebook will be limited to mobile.Mobile app publishers can now sell their in-app display and video ad inventory... Continue reading at Advertising Age

[ Advertising Age | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook data


The mistakes publishers make with mobile apps

Publishers are getting smarter about their mobile apps, recognizing their mistaken assumptions and altering their app strategies as a result. The post The mistakes publishers make with mobile apps appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-11-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps


Uber Debuts Taxi App in South Korea, but Is It Legal?

Taxi app company Uber continues to make inroads in Asian markets, signing up independent cab drivers in Seoul, South Korea, despite regulatory pushback from the country's transport ministry and local authorities. The Wall Street Journal reports that Uber is paying its contract cabbies in Seoul... Continue reading at AdWeek

[ AdWeek | 2014-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hong kong #growing pains


Ingram, Microgroove Ink Deal to Add Book Sales to Mobile Apps

Ingram Content Group has partnered with Microgroove, a Seattle software developer, to provide digital tools to give businesses with mobile e-commerce applications the ability to sell physical books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps


Publishers: Ditch your apps; focus on mobile Web

New research shows how hard it is to drive app downloads and why news publishers should be focusing more on their mobile websites and social distribution. The post Publishers: Ditch your apps; focus on mobile Web appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #post publishers #mobile web #research shows #mobile websites #social distribution


Quantcast Links Web and Mobile App Data for Ad Targeting

Quantcast is meshing consumer Web and mobile app behavior with an eye on making real-time ad buying more targeted. Its new data-reporting system, dubbed Audience Interests, is aimed at digital publishers and has recently been tested by BlogAds, the proprietor of highly trafficked... Continue reading at AdWeek

[ AdWeek | 2014-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stronger case #latest iteration


Brands' Big Challenge: Making the Mind Shift to Mobile

Josh Bernoff, coauthor of the pivotal book on social media, Groundswell, describes himself on Twitter as a "Forrester analyst, idea developer and troublemaker." His latest book on The Mobile Mind Shift certainly lives up to those descriptions.In it, Bernoff discusses the difficulties companies... Continue reading at Advertising Age

[ Advertising Age | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big challenge #forrester analyst


RosettaBooks Debuts Mobile E-book App

E-book publisher RosettaBooks is launching an interactive e-reading app for mobile phones and tablets that allows consumers to buy an inventory of backlist classics from Rosetta's retail partners. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile phones #retail partners


Wowio Launches New Mobile App

The mobile version of its ebook distribution platform will have more than 350,000 titles from IngramBooks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app


New mobile app locates great Scottish books

A new, free app which links books and authors to dates, themes and distinct locations around... Continue reading at The Bookseller

[ The Bookseller | 2014-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free app


Digital Publishing: Mobile vs. App is the Wrong Question

In January, CNN announced staggering growth in the number of users accessing their content on mobile devices. For 2013, the company averaged 30 million monthly unique visitors on mobile, an increase of 40 percent over 2012.     ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile devices #digital publishing


Erie Times-News Releases iPad, iPhone, Android Apps and Mobile Web Powered by Whiz Technologies

Erie Times-News and www.GoErie.com, based in Erie, PA, owned by Times Publishing Company, announced that it has released new tablet apps for the iPad and Kindle Fire, new smartphone apps for iPhone and Android, and HTML5 mobile web to its readers. Th ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android apps #tablet apps #kindle fire #smartphone apps


Facebook's new mobile ad format keeps users coming back to familiar apps

Ads for mobile apps are frequently ineffective after the first viewing -- once users install a given app, they rarely have incentives to try the software again. Facebook may have found a way to sustain customers' interest through its new deep linking ad format, however. The approach takes... Continue reading at Engadget

[ Engadget | 2013-10-02 00:00:00 UTC ]
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