New app uses your cellphone to detect earthquakes

When the earth shakes in California, the first place you are likely to hear about it is on social media. "Earthquake!" "Did you feel that?" "How big?" are common messages on Twitter and Facebook as Californians try to share information on their mobile phones in real time. Now, UC Berkeley scientists... Continue reading at 'Los Angeles Times'

[ Los Angeles Times | 2016-02-13 00:00:00 UTC ]

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City and Regional Magazines Capitalize on Custom Publishing

City and regional magazine publishers continue to be nimble and optimistic in an atmosphere that remains anxious about the future of print advertising. A survey conducted by Folio: last year illustrated these publishers' skillful approach to revenue diversification: nearly two-thirds of... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-26 00:00:00 UTC ]
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Facebook embraces the mobile app version of header bidding

Facebook, looking to grow its ad business outside its own apps, has struck partnerships that enable it to plug into ad auctions run by ad exchanges like MoPubowned by TwitterFyber and Max. Facebook can now also work directly with publishers like Rovio, Talefun and GameInsight, which manage their... Continue reading at Advertising Age

[ Advertising Age | 2018-06-06 00:00:00 UTC ]
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Amazon's new Kindle app is 'inspired by books'

Amazon has launched a new Kindle app designed to encourage more people to read ebooks on their mobile phones. Continue reading at The Bookseller

[ The Bookseller | 2017-10-26 00:00:00 UTC ]
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Alward signs new series with S&S set in near-future

The Potion Diaries author Amy Alward has signed a new series with Simon & Schuster, set in a near-future society where mobile phones have been replaced by “smart pets”. Continue reading at The Bookseller

[ The Bookseller | 2017-07-05 00:00:00 UTC ]
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Eva Longoria Will Read You Your Favorite Book: It's Last Night's New Ads

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The new releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained... Continue reading at Advertising Age

[ Advertising Age | 2016-12-16 00:00:00 UTC ]
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The Guadalajara Book Fair Expands Its Range of Offerings

The largest Spanish-language book fair in the world has become a place where thought leaders, artists, educators, and scientists gather to share information that impacts the publishing industry. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-11 00:00:00 UTC ]
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CNN will bring Anderson Cooper to the Amazon Echo

CNN has made a point of being everywhere its users are, pushing hard to be the first publisher on emerging platforms like Snapchat, Facebook Messenger. This month, it's bringing its TV broadcast to Amazon Echo, an emerging platform projected to grow substantially in the coming years. Instead of... Continue reading at Digiday

[ Digiday | 2016-10-25 00:00:00 UTC ]
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Zed Books launches new website

Zed Books has launched a new website promoting short form content, to respond to the increase in people reading on their mobile phones. Continue reading at The Bookseller

[ The Bookseller | 2016-09-07 00:00:00 UTC ]
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Ditch Your Book Club: This AI-Powered Memoir Wants To Chat With You

Amy Krouse Rosenthal's interactive Textbook uses smart bots to engage with readers in real time. A new tech lit is born. Amy Krouse Rosenthal's interactive Textbook uses smart bots to engage with readers in real time. A new tech lit is born.Do you ever feel like your book... Continue reading at Fast Company

[ Fast Company | 2016-09-01 00:00:00 UTC ]
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Student Projects for Ikea, Amazon and Lego Win Future Lions at Cannes

A food container for Ikea that warns when its contents are about to spoil, an AI voice interface for Amazon designed for seniors and an app that reads books to children via Facebook Messenger were among the winning student work of this year's Future Lions awards at the Cannes Lions International... Continue reading at Advertising Age

[ Advertising Age | 2016-06-23 00:00:00 UTC ]
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New app uses your cellphone to detect earthquakes

When the earth shakes in California, the first place you are likely to hear about it is on social media. "Earthquake!" "Did you feel that?" "How big?" are common messages on Twitter and Facebook as Californians try to share information on their mobile phones in real time. Now, UC Berkeley... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-02-13 00:00:00 UTC ]
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'Data-light' in the deep field with Worldreader

"What if the most disruptive thing ebooks ever do is make books truly ubiquitous?" asks Worldreader's Danielle Zacarius in her article for us today. Worldreader's mission uses e-readers, mobile phones and other devices. The programme, a 501(c)3 (non-profit) charity based in San Francisco,... Continue reading at The Bookseller

[ The Bookseller | 2015-12-25 00:00:00 UTC ]
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FHM and Zoo closures mark end of lads' mag era

Titles set to follow former rivals Loaded and Nuts in folding as young men turn to mobile phones, social media and free magazinesFHM and Zoo are to close by the end of the year, marking the end of the lads’ mag era that dominated UK magazine publishing in the late 90s and early 2000s.Publisher... Continue reading at The Guardian

[ The Guardian | 2015-11-17 00:00:00 UTC ]
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Zach LaVine Couldn't Care Less About Dunking in Foot Locker Spot

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend. The Most Engaging ads are showing... Continue reading at Advertising Age

[ Advertising Age | 2015-08-18 00:00:00 UTC ]
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Facebook reportedly testing Twitter-like breaking news app

App that would allow publishers to highlight and push news events to Facebook users is said to be in alpha-stage testingFacebook could be preparing to take on Twitter at its own game, with a standalone news application for mobile phones.The product, which is reportedly in “alpha” stage testing... Continue reading at The Guardian

[ The Guardian | 2015-08-12 00:00:00 UTC ]
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Facebook's Experiment to Publish News Articles Has Gotten Awfully Quiet — Three Weeks After Everyone Was Freaking Out About It

On May 12, Facebook launched its much discussed publishing product designed to let media companies post their articles directly to its iOS app.   Called "Facebook Instant Articles," the new format loads stories on mobile phones up t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-08 00:00:00 UTC ]
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Car Brands Are Starting to Get the Marketing Data They've Always Wanted

The car industry isn't slowing down when it comes to employing more data for everything from vehicle malfunctions to marketing. In fact, in terms of digital advertising, the category looks like it's putting the pedal to the metal, as tech vendors, publishers and other players increasingly roll... Continue reading at AdWeek

[ AdWeek | 2015-02-04 00:00:00 UTC ]
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Frankfurt Book Fair 2014: Apple, Amazon in Race for Mobile Readers

The rise of reading on mobile phones is a hot topic at the Frankfurt Book Fair, but perhaps the most surprising finding of a new survey is that Apple is giving Amazon a run for its money among younger readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-07 00:00:00 UTC ]
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