Welcome to another edition of Ad Age Sports Media Marketing Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. Luck has nothing to do with it While Andrew Luck’s decision to walk away from football will have a profound effect on the NFL for the near term, the 29-year-old quarterback’s departure isn’t likely to shake up the national TV marketplace. The Luckless Colts this season are slated to appear in just three national broadcast windows, a light load that won’t leave the league’s network partners holding the ol’ ratings bag. After four weeks of regional coverage on CBS affiliates, Indianapolis faces its first national post-Luck test on Oct. 6, when it travels to Kansas City to take on MVP Patrick Mahomes and his high-flying Chiefs. A rematch of the Jan. 12 divisional round playoff that saw the Colts absorb a 31-13 loss, Mahomes’ wildly entertaining offensive attack should help NBC put up big numbers for this, its fifth “Sunday Night Football” broadcast of the fall campaign. (The Chiefs in 2018 ranked 10th among all NFL franchises in national TV windows, averaging 17.3 million viewers and a 10.1 household rating over the course of its six coast-to-coast appearances.) The only serious competition NBC will face on that autumn night will arrive in the form of the Major League Baseball playoffs. The third game of the National League Division... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-08-29 21:57:17 UTC ]
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Galaxy may discontinue its sponsorship of the National Book Awards, with the award’s... Continue reading at The Bookseller
[ The Bookseller | 2012-05-31 00:00:00 UTC ]
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The American Society of Magazine Editors (ASME) today announced the finalists for the 2012 National Magazine Awards, known familiarly as the Ellies. Continue reading at Folio Magazine
[ Folio Magazine | 2012-04-04 00:00:00 UTC ]
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Almost two-thirds of industry leaders from the publishing industry foresee that newspapers and other print publishers will end up as digital-only enterprises by 2020, according to a survey conducted by MPP Global Solutions. Conducted during two web ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-09 00:00:00 UTC ]
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The under-the-radar author won for her collection "Binocular Vision: New and Selected Stories."Reporting from New York -- The National Book Critics Circle gave its 2011 fiction prize to Edith Pearlman, an under-the-radar writer of short stories, at its annual awards ceremony Thursday evening at... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-03-09 00:00:00 UTC ]
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Devin C. Johnson, 38, joined Studio One Networks as chief operating officer. In this role, he will be responsible for strategic and operational leadership for the network's partnerships with online publishers and brand marketers. He will oversee the management of the company's finances,... Continue reading at Crains New York
[ Crains New York | 2012-03-04 00:00:00 UTC ]
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Hodder Children’s Books is to publish limited editions of the Famous Five books by Enid... Continue reading at The Bookseller
[ The Bookseller | 2012-02-23 00:00:00 UTC ]
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The circulations of IPC's Soaplife and Hearst Magazines' Inside Soap have fallen significantly year on year, although the majority of TV titles avoided large declines, according to the July to December 2011 magazine ABC figures. Continue reading at Media Week
[ Media Week | 2012-02-16 00:00:00 UTC ]
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The tagline “It’s not TV. It’s HBO” is something many will remember from the late 1990s, back when the cable network was in the vanguard for airing critically acclaimed series like The Sopranos and Sex and the City. Today there’s hardly a cable network in the game that isn’t trying to capture... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-10 00:00:00 UTC ]
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ALM is resurrecting its Better Buildings brand, a tri-state area building management magazine which debuted in 1981 and shuttered in the mid 1990s, with the launch of a national, quarterly supplement of the same name, to be distributed along with its Real Estate Forum magazine. Continue reading at Folio Magazine
[ Folio Magazine | 2012-02-07 00:00:00 UTC ]
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Tomorrow, Saturday 4th February, is National Libraries Day. It's a day on which everyone can... Continue reading at The Bookseller
[ The Bookseller | 2012-02-03 00:00:00 UTC ]
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Two hundred events will be held at libraries around the country to mark National Libraries Day... Continue reading at The Bookseller
[ The Bookseller | 2012-02-03 00:00:00 UTC ]
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The Society of Chief Librarians has been forced to defend itself following claims that members of... Continue reading at The Bookseller
[ The Bookseller | 2012-01-31 00:00:00 UTC ]
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National Geographic will debut its version of the content archive this spring. Positioned as a resource for libraries and researchers, the National Geographic Magazine Archive will includes every issue of the publication from 1888 to 1994 (such as the June 1985 issue, pictured). Continue reading at Folio Magazine
[ Folio Magazine | 2012-01-20 00:00:00 UTC ]
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Sales of Charles Dickens' Great Expectations have rocketed thanks to the BBC's lavish... Continue reading at The Bookseller
[ The Bookseller | 2012-01-12 00:00:00 UTC ]
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Avon has acquired three books by debut novelist Olivia Luck, with the first novel in the series... Continue reading at The Bookseller
[ The Bookseller | 2012-01-09 00:00:00 UTC ]
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"The TV Book Club" returns to More4 on Sunday 29th January with author S J Watson's... Continue reading at The Bookseller
[ The Bookseller | 2012-01-05 00:00:00 UTC ]
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"The TV Book Club" returns to More4 on Sunday 29th January with author S J Watson's... Continue reading at The Bookseller
[ The Bookseller | 2012-01-05 00:00:00 UTC ]
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The website offering resources for National Libraries Day, the national day to celebrate... Continue reading at The Bookseller
[ The Bookseller | 2011-12-23 00:00:00 UTC ]
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"Use it, Love it, Join it!" will be the strapline for National Libraries Day, to be... Continue reading at The Bookseller
[ The Bookseller | 2011-12-12 00:00:00 UTC ]
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Foyles has partnered with the National Academy of Writing to host courses for writers seeking to... Continue reading at The Bookseller
[ The Bookseller | 2011-12-08 00:00:00 UTC ]
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