NBC News Chairman Lack Sees No Value for Publishers in Facebook

NBC News' Chairman Andrew Lack isn't optimistic on Facebook."Facebook doesn't have value for publishers really," Lack told reporters during a press briefing on NBC News' digital initiatives on Wednesday. "I call them Fakebook.""What's frustrating about Facebook is you can't have a relationship with them," Lack said, adding that NBC News has talked with the company for years about content creation, but he has become "decreasingly hopeful" that much will materialize. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-03-15 00:00:00 UTC ]

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‘Super Tuesday 2’ was a big night for publishers streaming live on Facebook

“Super Tuesday 2” was a big night for Donald Trump and Hillary Clinton -- and also for news outlets live streaming on Facebook. ABC News, CBS News, NBC News, Univision, The Huffington Post and Vox.com were among the many publishers that published a live stream on the platform on Tuesday in an... Continue reading at Digiday

[ Digiday | 2016-03-16 00:00:00 UTC ]
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How this Phoenix software startup is spending its $1.2 million in funding

ClearVoice Inc., the Phoenix-based content marketing software startup, has raised $1.2 million in its seed round. The company will use the money to hire about 15 people in sales, marketing and product development by the end of the year. ClearVoice will use the extra help to publish data-driven... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2016-02-27 00:00:00 UTC ]
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Global Kids Connect Conference Debuts in New York

The one-day conference offered an expert lineup of publishers, editors, and agents, who offered professional perspectives on everything from content creation and licensing to doing business in China. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-02 00:00:00 UTC ]
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New York Times, BuzzFeed to Publish Directly to Facebook

Nine major domestic and international publishers including The New York Times and BuzzFeed will begin publishing articles and videos directly to Facebook as part of an initiative called Instant Articles, Facebook announced on Wednesday.The highly anticipated partnership will certainly have many... Continue reading at Advertising Age

[ Advertising Age | 2015-05-13 00:00:00 UTC ]
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Meet Barnes & Noble Education

Barnes & Noble Education is counting on growth in a number of digital initiatives, as well as taking over the operation of more college stores, to improve operating results. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-06 00:00:00 UTC ]
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Twitter Gives Partners New Data Tools to Track Messages

Twitter is diving even deeper into data. The social media platform is now giving publishers and brands more insights into how their tweets perform. Today, the company introduced analytics for Twitter Cards, which allow companies to track how media-filled tweets perform—such as how many users... Continue reading at AdWeek

[ AdWeek | 2014-01-24 00:00:00 UTC ]
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Ross Levinsohn Among Leading Execs to Speak at Digital Entertainment World

Ross Levinsohn, CEO of Guggenheim Digital Media, publisher of Adweek, The Hollywood Reporter and Billboard, is on the growing list of industry executives set to speak at the inaugural 2014 Digital Entertainment World conference in Los Angeles. The global marketplace and conference, which is... Continue reading at AdWeek

[ AdWeek | 2013-11-14 00:00:00 UTC ]
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Why Native Ads Are Bad News for Some Agencies

When Capital One set out to endear itself with entrepreneurs, it enlisted Forbes to create blog posts on its behalf about cybercrime and other scourges of small business. Likewise, UPS entrusted Fast Company to create custom infographics that ran on the business brand’s site. In both cases, it... Continue reading at AdWeek

[ AdWeek | 2013-01-08 00:00:00 UTC ]
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Turpin moves from L,B to Angry Robot

Written By: Charlotte Williams Publication Date: Mon, 26/09/2011 - 11:48 Angry Robot has appointed Little, Brown online marketing manager Darren Turpin to the role of marketing and digital manager. Turpin will join the company on 7th November and report directly to Marc Gascoigne, publishing... Continue reading at The Bookseller

[ The Bookseller | 2011-09-26 00:00:00 UTC ]
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BlogHer Looks At A 'Post-Oprah, Post-Martha' World

BlogHer co-founder and CEO Lisa Stone sounded triumphant today in San Diego, where her women-focused blog and advertising network was hosting its seventh annual BlogHer conference. More than 3,500 bloggers were in attendance, and the company announced some new partnerships like the "Live Well... Continue reading at AdWeek

[ AdWeek | 2011-08-06 00:00:00 UTC ]
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Turning Digital into Dollars

The Engage! Expo 2011, a conference and trade show focusing on tools and strategies for reaching consumers through mobile apps, social networks, online gaming, and other digital content, offered some glimpses into how companies are monetizing their digital initiatives. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-03-07 00:00:00 UTC ]
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Egypt's telecommunications blackout crushes citizen journalism

By Tim Conneally, Betanews Responding to widespread civil unrest, the government of Egypt on Thursday evening ordered all private network operators to shut down their services, both wired and wireless.At around 12:30am local time, Egypt's outbound connections to the Internet hit a brick wall,... Continue reading at Betanews

[ Betanews | 2011-01-29 00:00:00 UTC ]
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