MPA — The Association of Magazine Media, the nonprofit trade group that represents around 75 of the largest consumer magazine publishers in the U.S., as well as suppliers and other industry stakeholders, is leaving New York after 100 years and relocating its headquarters to Washington, D.C., where it has long operated a government affairs office. The move, precipitated by a board of directors vote last week, represents a reallocation of resources, prioritizing lobbying and government advocacy over the association's other activities, such as advertiser and agency outreach, consumer marketing and research, according to an MPA spokeswoman. "In looking at priorities, the Board identified D.C.-based advocacy work around issues such as postal, ad tax, consumer privacy, the First Amendment and data and subscription marketing, among others, to be the most important and in need of the most resources," Susan Russ, the MPA's senior VP of communications, tells Folio:. "This work contributes directly to our members' bottom lines." As such, Linda Thomas Brooks, the former ad agency exec who was brought in as CEO at the start of 2016, will step down from her role and leave the MPA at the end of the year, and the association has no plans to name a successor. Instead, the MPA's most senior staffer going forward will be Brigitte Gwyn, executive VP of government affairs, an experienced K Street exec who joined the association earlier this year and will continue running its D.C.... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-07-15 20:07:43 UTC ]
From emerging social networks and distribution channels, to evolving KPIs, to constant demands to become more data- and insight-driven, editing in the platform age is a complicated and ever-changing game. Luckily, the experts are here to help. For those of you who couldn't join us at the Folio:... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-13 19:04:28 UTC ]
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[caption id="attachment_127941" align="alignright" width="150"] Gabrielle Korn[/caption] Refinery29 hired Gabrielle Korn as fashion and culture director, responsible for building the young women's brand’s voice in style, culture, identity, and world events, while also growing its digital... Continue reading at Folio Magazine
[ Folio Magazine | 2019-10-24 20:12:19 UTC ]
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[caption id="attachment_171101" align="alignright" width="150"] Luise Stauss[/caption] The Atlantic named Luise Stauss as its first director of photography this week. Stauss, who will be joining the recently-expanded art team led by creative director Peter Mendelsund, will be based out of The... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-12 20:19:23 UTC ]
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Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. Internet of things, meet the baby’s bottom: Parents too busy looking at their smartphones to pay attention to... Continue reading at Advertising Age
[ Advertising Age | 2019-07-24 20:54:06 UTC ]
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A month after pledging to "vigorously defend" its proposed $1.4 billion acquisition of rival publication printer LSC Communications in the face of a Justice Department lawsuit challenging the deal, Quad/Graphics announced on Tuesday that the two companies have agreed to end the fight. The... Continue reading at Folio Magazine
[ Folio Magazine | 2019-07-23 16:26:38 UTC ]
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[caption id="attachment_161551" align="alignright" width="150"] Jimi Li[/caption] ALM Media, the New York-based B2B media and intelligence firm serving the legal and financial services industries, announced the addition of Jimi Li to its executive ranks as chief technology officer. Li arrives... Continue reading at Folio Magazine
[ Folio Magazine | 2019-07-02 16:04:59 UTC ]
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Special interest magazine publisher F+W Media is due back in Delaware bankruptcy court Monday afternoon, where the company is expected to present the winning bidders emerging from an auction of its remaining media assets, the latest step in a process that began when the company filed for... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-17 16:16:56 UTC ]
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[caption id="attachment_160093" align="alignright" width="150"] Jon Werther[/caption] National Media Group president Jon Werther is out at Meredith Corp. after seven years with the company, effective immediately. In a statement from president and CEO Tom Harty, he said that there aren’t any... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-12 20:33:28 UTC ]
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Jay Fielden Esquire editor-in-chief Jay Fielden is out after three-and-a-half years at the helm. The latest in a long line of editors and execs to depart Hearst following the appointment of Troy Young to president of Hearst Magazines, Fielden announced on Instagram that he has decided to... Continue reading at Folio Magazine
[ Folio Magazine | 2019-05-23 18:32:49 UTC ]
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When Meredith Corp. put Time magazine on the block following its purchase of Time Inc. in Nov. 2017, it tapped editor-in-chief Edward Felsenthal to spearhead the process. Perhaps an unorthodox role... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2018-12-06 00:00:00 UTC ]
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Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!When Meredith Corp. put Time magazine on the block following its purchase of Time Inc. in Nov. 2017, it tapped editor-in-chief Edward Felsenthal to... Continue reading at Advertising Age
[ Advertising Age | 2018-12-06 00:00:00 UTC ]
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Meredith Corp. agreed to sell Fortune magazine and its related businesses for $150 million, furthering the company's efforts to shed the news-focused brands it acquired in buying Time Inc. The buyer is Thai businessman Chatchaval Jiaravanon, an owner of the Charoen Pokphand Group conglomerate,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-11-09 00:00:00 UTC ]
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Meredith Corp. agreed to sell Fortune magazine and its related businesses for $150 million, furthering the company’s efforts to shed the news-focused brands it acquired in buying Time Inc. The buyer... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2018-11-09 00:00:00 UTC ]
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Time magazine's current owner has some advice for billionaire Marc Benioff and his wife, who are acquiring the iconic publication: Its days as a weekly should probably be over.Meredith Corp., the publisher that agreed to sell Time for $190 million last month, suggests that the title will need an... Continue reading at Advertising Age
[ Advertising Age | 2018-10-04 00:00:00 UTC ]
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Like in previous months, the top performing print magazine issues of April featured a mix of both escapism and depictions of dire crises, according to the most recent data from GfK MRI's Issue Specific Study, which measures how well individual issues perform against a magazine's 12-month... Continue reading at Folio Magazine
[ Folio Magazine | 2018-09-19 00:00:00 UTC ]
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Marc Benioff, the billionaire co-founder of software maker Salesforce.com Inc., is making a play to project his influence far beyond Silicon Valley with the purchase of Time magazine. The 53-year-old entrepreneur and his wife, Lynne, agreed to pay $190 million in cash to Meredith Corp. for the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-09-17 00:00:00 UTC ]
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A federal appellate court has upheld the dismissal of a longstanding antitrust suit against Hearst and Time Inc.—among other current and former magazine publishers—filed by defunct wholesaler Anderson News, LLC, likely ending a legal battle so protracted that several of its original parties no... Continue reading at Folio Magazine
[ Folio Magazine | 2018-08-07 00:00:00 UTC ]
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The great year of consolidation continues in the mass-market magazine space. National Enquirer publisher American Media Inc. announced Friday that it has acquired 13 celebrity and teen titles from Bauer Media USA—including In Touch, Life & Style, Closer, J-14, and the recently launched Teen... Continue reading at Folio Magazine
[ Folio Magazine | 2018-06-15 00:00:00 UTC ]
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News organizations want Facebook to stop treating them like political and issues-based advertisers, claiming that the social network's new rules could negatively impact how the public views journalism.On Monday, media advocacy groups addressed a letter to CEO Mark Zuckerberg requesting that... Continue reading at Advertising Age
[ Advertising Age | 2018-06-12 00:00:00 UTC ]
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