MPA Maps Out Voluntary Metric Guidelines for Tablet Editions

MPA, along with a bevy of C-level consumer magazine executives, released a set of voluntary guidelines to help standardize advertising within tablet editions. Publisher reps from Bonnier, Conde Nast, Forbes, Hearst Magazines, Martha Stewart Living Omnimedia, Meredith and Time Inc. are included in the MPA Tablet Metrics Task Force. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-04-03 00:00:00 UTC ]
News tagged with: #tablet editions #conde nast #hearst magazines

Other Publishing stories related to: 'MPA Maps Out Voluntary Metric Guidelines for Tablet Editions'


Nomad Editions Pivots, Again

Nearly two years after launching a digital publishing company for mobile devices, Nomad Editions founder Mark Edmiston is still figuring out how to make a business model that works in the electronic age. Edmiston—who was president/CEO of Newsweek before going into media investment banking—was... Continue reading at AdWeek

[ AdWeek | 2012-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #industry observers #struck deals #registered users #ve decided #find people #custom publishing


OPA Study Reveals Attitudes of Today’s Tablet User

New York, NY − June 18, 2012 − The Online Publishers Association (OPA) has released “A Portrait of Today’s Tablet User – Wave II,” a study unveiling a range of trends on the attitudes and be ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet user


Would you believe Android tablet adoption is even with iPad?

I surely don't. Perhaps even I am too influenced by all the pro-Apple propaganda. But the figures come from a reasonably reliable source, Online Publishers Association, which puts US iPad adoption at 52 percent and Android at 51 percent. Okay, I'll pause so you can wipe off coffee, or whatever... Continue reading at Betanews

[ Betanews | 2012-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reliable source #ll pause #kindle fire


MPA President and CEO Nina Link Stepping Down End of 2012

The MPA announced today that its president and CEO, Nina Link, will be stepping down at the end of the year. Link has held the position for 13 years, longer than any MPA president in the organization's 93-year history. Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-07 00:00:00 UTC ]
More news stories like this |


Guardian launches multimedia bookshop map

The Guardian is launching an interactive map of the UK and Ireland’s bookshops in... Continue reading at The Bookseller

[ The Bookseller | 2012-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #interactive map


ABC Interactive to Conduct Audit of Adobe Digital Publishing Suite Metrics

ARLINGTON HEIGHTS, Ill. (May 15, 2012) – ABC Interactive announced it is working with Adobe to audit metrics provided by Adobe’s Digital Publishing Suite, an industry-leading set of hosted services and viewer technologies that ena ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #arlington heights


comScore Launches Smartphone Metrics Service

Digital analytics provider comScore has extended its media measurement services to the smartphone with the launch of Mobile Metrix 2.0. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-09 00:00:00 UTC ]
More news stories like this |


Publishers support IBW with exclusive editions

Publishers are creating exclusive products, including an original essay by Julian Barnes, ... Continue reading at The Bookseller

[ The Bookseller | 2012-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #exclusive editions #original essay #julian barnes


Advertisers Recycle Print Ads For Tablets

With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it’s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #digital newsstand #issue media #magazine publishers #future growth


Tablet Reading Apps Zite, Pulse Strike Publisher Deals

More tablet experimentation from publishers, this time via reading apps Pulse and Zite. Zite, which already offered readers excerpts from Bonnier's Popular Science magazine, will now be doing that with 20 other Bonnier titles. And Pulse will be bring content from 8 publishers, including Venture... Continue reading at AllThingsD

[ AllThingsD | 2012-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #huffington post


The Frederick News-Post Resumes Monday Print Edition

Imagine a newspaper that is printed on broadsheet from Tuesday through Sunday but switched to tabloid for the Monday edition. Then imagine a paper that was published seven days a week for 126 years but then had to scrap Mondays due to hard times & ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hard times


Kindle Fire update brings sharing, 'print replica' textbooks, more to tablet

Amazon has started pushing out an over-the-air update that'll bring a slew of new features to its budget Kindle Fire tablet. Topping the list of upgrades is new sharing functionality that makes it possible for readers to send passages and notes from within the comfort of a book via social... Continue reading at Engadget

[ Engadget | 2012-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social networks #full rundown #source link


MPA Event Panelists: Innovation on the Digital Newsstand Is Key

Imagine bundling your publication's content with that of your competitor's. That was one interesting theory explored at the MPA Digital: Swipe conference on tablets, e-readers and smartphones. Panelists speaking on the digital newsstand debated several best practices that publishers should be... Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital newsstand #mpa digital


How would you change the Nook Tablet?

It's hard not to make a series of reductive comparisons between the Nook Tablet and the Kindle Fire. After all, it's the conflict between Barnes & Noble and Amazon that frames these two 7-inch tablet / e-reader hybrids. This one is $50 more expensive, but is technically more impressive: you... Continue reading at Engadget

[ Engadget | 2012-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nook tablet #kindle fire #barnes noble #daily basis #william lynch #originally appeared


AAP: "Nothing more important than editing"

Libraries, copyright and piracy were officially the big topics of the just-concluded Association... Continue reading at The Bookseller

[ The Bookseller | 2012-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big topics


PSA: Nook Tablet can be repartitioned in-store, Android app adds comic support

Did you take umbrage with Barnes & Noble's efforts to hoard all your Nook Tablet storage for its own content? Well, the book seller has made good on its promise to reassign a portion of your 16GB hard drive, opening up 8GB for personal content and leaving 5.5GB for Nook Shop content. As we... Continue reading at Engadget

[ Engadget | 2012-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nook tablet #barnes noble #book seller #made good #mortar outlets


Encyclopaedia Britannica Drops Print Edition

After 244 years, the Encyclopaedia Britannica will cease publishing its flagship encyclopedia and concentrate on its digital offerings. Continue reading at PC World

[ PC World | 2012-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #encyclopaedia britannica #cease publishing #digital offerings


E-Books on Tablets Fight Digital Distractions

Reading a book on a tablet like the Kindle Fire is “like trying to cook when there are little children around,” David Myers said. Continue reading at The New York Times

[ The New York Times | 2012-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle fire


Dark Horse Comics graphic novels coming to Nook Tablet and Nook Color

Dark Horse Comics has penciled a contract with Barnes & Noble (it'll be sent off to be inked and colored next week*) to get the former's content onto the latter's Tablet and Color e-readers. Available in the Nook Comic store, you'll be able to pick up a mix of the publisher's licensed titles... Continue reading at Engadget

[ Engadget | 2012-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nook color #barnes noble #licensed titles #star wars #sin city


NME to launch print edition in India

NME is to launch a monthly print edition in India later this year, after IPC Media agreed to license the brand to local publisher Pilot Ventures. Continue reading at Media Week

[ Media Week | 2012-03-02 00:00:00 UTC ]
More news stories like this |