Monday Wake-Up Call: Fiat Chrysler replaces CEO, WPP in talks to sell China stake

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about today: On Saturday, Fiat Chrysler Automobiles appointed Mike Manley to replace the seriously ill Sergio Marchionne as its CEO. The decision took place at an emergency meeting of the FCA board of directors in Turin, reports Automotive News Europe, and Manley prevailed over two other FCA veterans: Chief Financial Officer Richard Palmer and Alfredo Altavilla, the chief operating officer of FCA's Europe, Middle East and Africa region.The change in CEO could have wide-ranging implications for the company, including for CMO Olivier Francois, whom Marchionne promoted up through the ranks and installed in his current position in 2011. In a story published in Ad Age's print edition today, E.J. Schultz reveals more about the CMO behind big-budget ads starring the likes of Eminem and Clint Eastwood. Francois admits of his relationship with agencies: "I'm beyond hands-on. I'm literally a pain in the ass,." He also reveals he views music as a "Trojan horse"--a way to sneak FCA's brands in front of targeted audiences. Read more of the fascinating story and interview here. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-07-23 00:00:00 UTC ]
News tagged with: #story published #trojan horse #targeted audiences #fascinating story

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Pearson to Sell Stake in Penguin Random House

Faced with worse-than-expected results in its North American higher education publishing business, Pearson said this morning that it is putting its 47% stake in Penguin Random House up for sale. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-18 00:00:00 UTC ]
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Pearson to sell its stake in Penguin Random House

Pearson intends to sell its 47% stake in Penguin Random House and will be issuing an "exit notice" to its joint venture partner Bertelsmann, which holds a majority 53% stake in the group. Bertelsmann has responded by saying it is "open" to increasing its share in the world’s biggest trade... Continue reading at The Bookseller

[ The Bookseller | 2017-01-18 00:00:00 UTC ]
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UK media chiefs called in by minister for talks on fake news

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[ The Guardian | 2017-01-13 00:00:00 UTC ]
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BuzzFeed CEO Jonah Peretti talks Facebook Live and Ivanka Trump

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Shop vacancy rate 'wake-up call'

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[ The Bookseller | 2016-08-16 00:00:00 UTC ]
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Industry chiefs call for calm in the wake of ‘Brexit’ vote

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Why James Billington’s Retirement is a Wake-Up Call for Librarians

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[ Publishers Weekly | 2015-12-18 00:00:00 UTC ]
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Pearson and Dow Jones sell stakes in Russian newspaper

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[ The Bookseller | 2015-11-21 00:00:00 UTC ]
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Pearson and Dow Jones sell stakes in Russian newspaper Vedomosti

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[ The Guardian | 2015-11-20 00:00:00 UTC ]
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[ The Bookseller | 2015-09-15 00:00:00 UTC ]
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Wordery founders sell 49% stake to Connect Books

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[ The Bookseller | 2015-09-14 00:00:00 UTC ]
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Secret Garden colouring book sells 3m copies in China

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[ The Bookseller | 2015-08-28 00:00:00 UTC ]
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[ The Guardian | 2015-08-27 00:00:00 UTC ]
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[ The Bookseller | 2015-08-15 00:00:00 UTC ]
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Pearson sells Economist Group stake for £469m

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[ The Guardian | 2015-08-12 00:00:00 UTC ]
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Pearson sells Economist Group stake

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[ BBC News | 2015-08-12 00:00:00 UTC ]
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Pearson to sell Economist stake

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Pearson in 'advanced talks' to sell FT

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[ The Bookseller | 2015-07-24 00:00:00 UTC ]
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Surprised by a Calling: PW Talks with Jeff Goins

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