Meredith’s Executive Director of Video Programming & Analytics on IGTV & OTT Strategy

While many publishers remain hesitant to produce videos for Instagram’s IGTV without a formal monetization system in place, Meredith Corporation is rolling out a slate of 20 original series for the long-form, vertical video app. The media company has launched 18 series across its brands to date, generating more than 20 million views on Instagram. […] Continue reading at 'Publishing Executive'

[ Publishing Executive | 2019-05-23 17:10:11 UTC ]
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Coffee House Press Names Executive Editor and Makes Additional Hires

Coffee House Press in Minneapolis is building up its staff after 30% of its employees resigned this past month. Jeremy Davies was named executive editor and three Texas booksellers have also recently joined the press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-13 04:00:00 UTC ]
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Princeton UP, Planeta Partner on New Bilingual Publishing Program

Princeton University Press and Editorial Planeta have started a new publishing partnership, simultaneously publishing select titles in English and Spanish. The first title, a history of Puerto Rico by historian Jorrell Meléndez-Badillo, publishes next April. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: #editorial planeta #publishing partnership #puerto rico #planeta


ALA 2023: Program Picks for Dealing with Book Bans

This year’s conference features an especially strong lineup of programs responding to the ongoing nationwide surge in book bans and legislative challenges to the freedom to read. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book bans #strong lineup #legislative challenges


Jerusalem International Book Forum: Sharon Katz Is Now Director

Jerusalem International Book Forum opens applications for its Birger Fellowship and names new roles for Yoel Makov and Sharon Katz. The post Jerusalem International Book Forum: Sharon Katz Is Now Director appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-05 16:58:36 UTC ]
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Lululemon’s brilliant dupe strategy should be duplicated by every brand

Lululemon fans craved products from the beloved $50 billion athletic apparel company but have been settling for cheap alternatives. Then the company decided to deliver a big surprise. “Hey guys, here are this month’s best-selling Amazon Lulu lookalikes, and I used to work at Lulu, so I promise... Continue reading at Fast Company

[ Fast Company | 2023-05-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #company decided #big surprise #lulu


U.S. Book Show 2023: AALA Program

The Association of American Literary Agents presents a day of in-person educational sessions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-12 04:00:00 UTC ]
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BISG Members Challenged to Rethink Publishing Supply Chain Strategies

The annual meeting, held on April 28 at the Harvard Club of New York, included a daylong program with panel discussions and presentations that highlighted accomplishments and key challenges facing BISG's members. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #annual meeting #harvard club #panel discussions


Condé Nast Unveils Expanded Digital Video Slate During NewFronts

The digital media company Cond? Nast unveiled a slate of new video offerings, ad products and experiential franchises at its NewFronts presentation this morning in The Spiral at Hudson Yards, furthering its embrace of business lines that extend beyond its core editorial product. Speaking to a... Continue reading at AdWeek

[ AdWeek | 2023-05-04 14:15:00 UTC ]
More news stories like this | News stories tagged with: #newfronts presentation #ad products #business lines #digital media


B.J. Best, Andrew Ervin, and Brittney Morris on Video Games, Storytelling, and the Importance of Play

Writers B.J. Best, Andrew Ervin, and Brittney Morris join co-hosts V.V. Ganeshananthan and Whitney Terrell live from the Unbound Book Festival in Columbia, Missouri to discuss the narrative realms of video games and the evolving space they inhabit. The group reminisces about their first... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-04 08:53:59 UTC ]
More news stories like this | News stories tagged with: #brittney morris #video games #book festival


Digital content platforms and streamers pitch new ad formats in short and long-form video on NewFronts day two

On IAB NewFronts day two, digital content platforms and streamers pitched new ad formats (with a focus on artificial intelligence and shoppable content) in short-form social video and longer-form TV shows and movies. Continue reading at Digiday

[ Digiday | 2023-05-03 10:01:00 UTC ]
More news stories like this | News stories tagged with: #ad formats #artificial intelligence #digital content


The National Enquirer Unveils Its First-Ever Digital Advertising Strategy

Long a fixture of checkout queues and newsstand kiosks, the celebrity news publisher The National Enquirer will soon bring its salacious storytelling online for the first time in its 96-year-old history. The publisher, along with its sister sites Globe, National Examiner and The National... Continue reading at AdWeek

[ AdWeek | 2023-04-20 11:59:40 UTC ]
More news stories like this | News stories tagged with: #national enquirer #digital age #news publisher


Barnes & Noble Revamps Loyalty Program with Premium Membership

The bookseller announced new benefits and discount perks in an effort to "revitalize" its membership ranks and unveiled an alternative free B&N Rewards loyalty program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-19 04:00:00 UTC ]
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Matthew Gray Gubler to Wrap Up Children’s Program at U.S. Book Show

The actor, director, and author-illustrator will give the closing keynote presentation at the U.S. Book Show children’s book program on May 24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-18 04:00:00 UTC ]
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London Book Fair and Literacy Trust Open Schools Program

London Book Fair has announced its first schools program, expected to bring 80 students to the floor of the trade show this week at Olympia. The post London Book Fair and Literacy Trust Open Schools Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-17 09:05:27 UTC ]
More news stories like this | News stories tagged with: #trade show #london book fair #book fair


Scribner Launches a Poetry Program

A trio of editors has been tapped to work on a list whose inaugural title will be a collection by Airea D. Matthews, slated for May. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-14 04:00:00 UTC ]
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Harry Potter TV series announced, with JK Rowling executive-producing

Service formerly known as HBO Max, rebranded Max, will host live-action showThe Harry Potter TV series is officially a go at Max, the streaming service known until today as HBO Max.The Warner Bros Discovery CEO, David Zaslav, announced the new service, which combines the original HBO Max with... Continue reading at The Guardian

[ The Guardian | 2023-04-12 19:48:47 UTC ]
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Legendary 'Booklist' Publisher Bill Ott Dies

Bill Ott, who served as publisher of the ALA review publication 'Booklist' for 30 years, died earlier this month after a brief illness. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-12 04:00:00 UTC ]
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Gabrielle Zevin takes us inside her video game-inspired, juggernaut bestseller

Bestselling novelist Gabrielle Zevin joins the L.A. Times Book Club April 22 to discuss 'Tomorrow and Tomorrow and Tomorrow' at the Festival of Books. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-03-29 14:00:34 UTC ]
More news stories like this | News stories tagged with: #times book


In a Swift Decision, Judge Eviscerates Internet Archive’s Scanning and Lending Program

After nearly three years of litigation, federal judge John G. Koeltl ruled that the Internet Archive infringed the copyrights of four plaintiff publishers by scanning print editions of their books and lending them online. The ruling comes just days after a March 20 hearing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-25 04:00:00 UTC ]
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NYU Takes On Yale Publishing Program

The five-day NYU Advanced Publishing Institute course for current mid-to senior-level book professionals will focus on the challenges facing publishers today, how to reach readers in new and effective ways, and the changing climate and culture of the book business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #reach readers #effective ways #book business