As many magazine publishers continue to look for ways to cut costs by scaling back frequency, thinning their books, and reducing their overall quality, Meredith isn't convinced that's the only way forward. Food & Wine, a brand the company took over when it acquired Time Inc. in 2018, is the most recent print magazine the company is investing in by increasing its trim size and improving its paper weight. “When we completed the acquisition there were certain brands that were starved for investment and attention,” president of Meredith’s magazine division, Doug Olson, tells Folio:. "Food & Wine, and others, were always great brands and we felt if we put the right people and efforts behind them and paired them with our great advertising partners, they had potential to grow.” Food & Wine has indeed grown. Last year it increased year-over-year print advertising revenue by 18%, according to the company. And per AAM data, its readership grew by 11% and circulation is up 2%. Further, it’s digital audience—on its website and social media channels—grew 8% year-over-year, and it boasts a digital reach of 29 million users. Olson says that the revenue growth in print is a combination of renewed advertiser interest as well as a concerted effort by editor-in-chief, Hunter Lewis, and publisher, Tom Bair, to develop a product its partners and readers wanted. “I told [Lewis and Bair] if we fix the business with the cards they have in their hands, we will step up and help with... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-12 14:16:40 UTC ]
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U.S. online ad spending is set to eclipse that of print this year by 15.5 percent, according to eMarketer, suggesting that the long-awaited print-to-digital inflection point may now be here for both content creators and marketers. Continue reading at Folio Magazine
[ Folio Magazine | 2012-01-21 00:00:00 UTC ]
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The migration of print sales to digital has been most keenly felt by Britain's biggest... Continue reading at The Bookseller
[ The Bookseller | 2012-01-20 00:00:00 UTC ]
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Physical book sales in the final week of the year totalled £22.5m — down 70% week on... Continue reading at The Bookseller
[ The Bookseller | 2012-01-04 00:00:00 UTC ]
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Meredith Corporation is acquiring the assets of Disney Publishing Worldwide’s FamilyFun. Beginning in March 2012, FamilyFun and its associated special interest publications, as well as Toyhopper and other magazine apps, will be published by Meredith. Continue reading at Folio Magazine
[ Folio Magazine | 2012-01-04 00:00:00 UTC ]
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The cannibalization of print by digital accelerated in 2011, with unit sales in the outlets tracked by Nielsen BookScan falling 8.9% with one week to go in the year. The drop in print sales was double that of 2010, when units fell 4.5%. The decline from 2010 to 2011 sped up in all major... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-12-30 00:00:00 UTC ]
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Poet Alice Oswald has withdrawn her book Memorial (Faber) from the T S Eliot prize because of... Continue reading at The Bookseller
[ The Bookseller | 2011-12-06 00:00:00 UTC ]
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Printed book sales soared by £8.8m week-on-week last week, with the latest edition of... Continue reading at The Bookseller
[ The Bookseller | 2011-12-06 00:00:00 UTC ]
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The European Commission has announced it has opened formal antitrust proceedings to investigate... Continue reading at The Bookseller
[ The Bookseller | 2011-12-06 00:00:00 UTC ]
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Publishers should offer "enhanced hardbacks" with print and digital packaged together,... Continue reading at The Bookseller
[ The Bookseller | 2011-12-05 00:00:00 UTC ]
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Sales of print books fell 18.6% in the first nine months of 2011 in the major trade categories, according to figures reported to the Association of American Publishers. And although ebook sales jumped in the nine monthsahead 137.9% at the 15 reporting housesthe gain was not enough to offset... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-12-02 00:00:00 UTC ]
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Online-only news sites received moreand more positiveonline buzz than their print-affiliated counterparts in 2011, according to a data-mining tool developed by digital marketing agency Zeta Interactive. Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-02 00:00:00 UTC ]
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Consumer Reports is joining the ranks of publishers offering iPad subscriptions bundled at no extra cost to its print subscribers, beginning with its January 2012 issue, set to hit newsstands next week. Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-01 00:00:00 UTC ]
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Talks between Eason and Irish workers union Siptu on job cuts will reconvene on Friday (25th... Continue reading at The Bookseller
[ The Bookseller | 2011-11-24 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Fri, 04/11/2011 - 10:58 HarperCollins Children's Books has bought world rights to the original Bugsy Malone book, which was later adapted into the much loved musical. Publisher Ann-Janine Murtagh bought rights to the novel and graphic novel directly... Continue reading at The Bookseller
[ The Bookseller | 2011-11-04 00:00:00 UTC ]
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This week alone, Ziff Davis Enterprise announced it will replace its three remaining print magazines with digital editions in 2012 and Hanley Wood president and CEO Frank Anton indicated that more magazine closures are likely in his organization, yet a new study from Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-28 00:00:00 UTC ]
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This story first appears on FOLIO: sister site, minonline. Meredith Corp. chairman/CEO (since July 2004) Steve Lacy announced that the board of directors approved a $1.02-to-$1.53 per-share increase in the quarterly dividend paid to investors and authorized the repurchase of $100 million of... Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-27 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 26/10/2011 - 10:05 Amazons profits have dropped by 73% in its third quarter, with the company's investment in its Kindle e-readers blamed for the slump. In the three months to 30th September, net income fell from $231m (£144.4m) to $63m... Continue reading at The Bookseller
[ The Bookseller | 2011-10-26 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 26/10/2011 - 14:59 Caitlin Morans How to Be a Woman and Darren Shans Ocean of Blood have won the BMS seasonal adult and childrens marketing campaign awards respectively. read more Continue reading at The Bookseller
[ The Bookseller | 2011-10-26 00:00:00 UTC ]
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In the digital sector, some publishers are still waiting for online advertising to become as profitable as its print counterpart once was. Many complain digital ad offerings are not comparable to the quality in print; others say the infrequency and size of advertising units may be causing the... Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
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In July, Meredith Corp. launched its Engagement Dividend program, a guaranteed ROI investment partnership for select advertisers. Already, Meredith has met with over 100 companies (which equates to even more brands) about a possible partnership in the program. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-19 00:00:00 UTC ]
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