Meredith Brings Subscriptions Back to Coastal Living, Citing “Resounding Success” on Newsstands

After what it called "resounding consumer demand and success" in Coastal Living's first year as a quarterly, newsstand-only magazine, Meredith Corp. announced Tuesday that it is once again selling subscriptions to the 22 year-old title, which it acquired through its merger with Time Inc. at the start of 2018. The news comes a little over a year after declines in print advertising led Meredith Corp. to scale back Coastal Living to a quarterly frequency, forgo a subscription-based model and pursue a more consumer-driven, newsstand-only arrangement. Meredith isn't sharing sales figures for Coastal Living since the changes, but it did report a company-wide 8.9% year-over-year increase in single-copy magazine sales during its most recent quarter, to $42.6 million. Up until the end of 2018, Coastal Living was published 10 times per year, with a rate base of 650,000. According to the last available report from the Alliance for Audited Media, reflecting the 12 months ended June 30, 2018, it had 591,225 paid print subscribers and sold an average of 19,467 copies of each issue on newsstands, at $5.99 apiece. Under the newsstand-only model, the cover price has more than doubled, to $12.99, and subscriptions will be priced at $20 for four annual issues or $30 for a two-year commitment. "With a substantial customer base that is looking for premium, high-quality niche content, Coastal Living is a good example of a consumer-driven product with what I'd call an analog paywall," said... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-11-19 18:04:17 UTC ]
News tagged with: #subscription sales #trim size #paper stock #consumer revenue #charging people #specific titles #specific brand #editorial direction

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French to fight fake news with backing from Google, Facebook

News organizations operating in France will open up a new fact-checking service, CrossCheck, at the end of this month. Their initial focus will be on covering the forthcoming French elections, but with a number of international organizations participating, the project's reach could... Continue reading at PC World

[ PC World | 2017-02-06 00:00:00 UTC ]
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Balancing the books: how Waterstones came back from the dead

The chain of booksellers has announced its first profit in years – thanks in part to a bold decision to run each branch like a local bookshop Late on Thursday afternoon, would-be wizards across the UK dropped what they were doing to join the professors of Hogwarts for Harry Potter night. At 6pm... Continue reading at The Guardian

[ The Guardian | 2017-02-03 00:00:00 UTC ]
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JK Rowling hits back over threats to burn Harry Potter books

JK Rowling mocks Twitter users who threaten to burn her books because of her anti-Trump stance. Continue reading at BBC News

[ BBC News | 2017-02-02 00:00:00 UTC ]
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Waterstones back in the black after five years

Waterstones has reported a profit for the first time under the ownership of Russian businessman Alexander Mamut and direction of its m.d. James Daunt. Boosted by “better standards of bookselling”, the 270-store chain saw sales rise by 4% to £409.1m in the year to 30th April 2016, helping it... Continue reading at The Bookseller

[ The Bookseller | 2017-02-02 00:00:00 UTC ]
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Haynes back on track with digital driving 15% revenue increase

Car manual publisher Haynes’ revenue increased 15% in six months, driven by a 50% growth in its digital products. Continue reading at The Bookseller

[ The Bookseller | 2017-01-27 00:00:00 UTC ]
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Roxane Gay, Citing Milo Deal, Pulls Book from S&S

On Wednesday, Gay became the latest author to protest Threshold Editions's controversial book deal with Milo Yiannopoulos, by pulling her own book, 'How to Be Heard,' from the publisher's TED Books imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-26 00:00:00 UTC ]
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Children’s ebook subscription service launches

Technology business Moondog Books has launched a subscription service for children's ebooks with titles from HarperCollins, Bloomsbury and Disney. Continue reading at The Bookseller

[ The Bookseller | 2017-01-26 00:00:00 UTC ]
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How Martha Stewart Living Has Continued to Thrive for the Past 26 Years

Martha Stewart has always been on top of trends, often setting them herself. Before she became a social media star (and landed a show with Snoop Dogg) she was known as a pioneer in the print magazine business. Her publication, Martha Stewart Living, has been on stands for 26 years and it's... Continue reading at AdWeek

[ AdWeek | 2017-01-26 00:00:00 UTC ]
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'Food books form a bigger part of our lives than ever before'

Food writer Bee Wilson looks at the continued popularity and variety of cookery books.   Continue reading at The Bookseller

[ The Bookseller | 2017-01-26 00:00:00 UTC ]
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For Martha Stewart Living, Print is ‘A Good Thing’

A Q&A with EIC Elizabeth Graves on her first year on the job and the state of magazine media. The post For Martha Stewart Living, Print is ‘A Good Thing’ appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-01-25 00:00:00 UTC ]
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What we can learn from the Dutch approach to bringing up kids

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[ BBC News | 2017-01-24 00:00:00 UTC ]
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Snapchat Is Trying to Get Publishers to Cut Back on Racy and Misleading Content

Snapchat Discover is one of today's hottest sources of news, but it's possibly ... too hot? With an expected IPO just months away, Snapchat wants to start cleaning up Discover's often racy content—created by a select group of publishers including Daily Mail, Cosmopolitan and MTV—by moving away... Continue reading at AdWeek

[ AdWeek | 2017-01-24 00:00:00 UTC ]
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Washington, D.C. Booksellers Bring Together Women's March Participants

Washington, D.C. booksellers took full advantage of the Inauguration and Women's March held the day after by hosting party, panels, and poetry readings that drew crowds. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-23 00:00:00 UTC ]
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From live video to VR: How publishers are tackling the inauguration

Publishers are gearing up to produce hours of live video for Inauguration Day. This includes all-day live coverage from CBSN and The Washington Post, as well as a four-hour live virtual reality stream from the USA Today Network. Refinery29, meanwhile, is counter-programming the actual... Continue reading at Digiday

[ Digiday | 2017-01-19 00:00:00 UTC ]
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Scaled back: Why publishers are rethinking their pursuit of huge numbers

Once upon a time, volume was the name of the game in digital publishing. But today, with many major publishers cranking out hundreds of stories daily, a growing number are going the other way, either abandoning the quick-hit content or de-emphasizing it, as display ad prices continue to decline... Continue reading at Digiday

[ Digiday | 2017-01-19 00:00:00 UTC ]
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Cosmopolitan's New Editor Is Bringing Her Health and Digital Know-How to Hearst

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[ AdWeek | 2017-01-18 00:00:00 UTC ]
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Writers Resist Protest Brings Thousands to NYPL, Trump Tower

More than 2,000 artists, writers, and readers gathered at the steps of the New York Public Library on January 15. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-17 00:00:00 UTC ]
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Facebook stops paying publishers to stream live video

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[ Engadget | 2017-01-17 00:00:00 UTC ]
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What Canada’s Shelfie Data Suggests About Ebook Subscriptions

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[ Publishing Perspectives | 2017-01-13 00:00:00 UTC ]
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Mulholland to bring 'overlooked' US crime writer Kent Anderson to UK

Mulholland has acquired Green Sun, a new novel from American crime writer Kent Anderson and the first in almost 20 years. Continue reading at The Bookseller

[ The Bookseller | 2017-01-12 00:00:00 UTC ]
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