MediaLink's Michael Kassan on being 'freaked out' when reading Ken Auletta's 'Frenemies'

New Yorker writer Ken Auletta's new book "Frenemies: The Epic Disruption of the Ad Business (and Everything Else)" has been on the reading list of many an agency executive since coming out earlier this month.Auletta has said he spoke with hundreds of people (notably not Omnicom chief executive John Wren, who he said declined) in researching the book. One major character was MediaLink Chairman and CEO Michael Kassan, who said he spent a bit of time with Auletta over the past few years."It turned out to be a journey for me," Kassan says during a discussion the two held at Cannes. "If I'm honest, the first time I read a copy of the book, 'freaked out' would probably be a good description. What I can say is it was a journey that on balance was really worth it." Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-06-22 00:00:00 UTC ]
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You're Next voted best R&J Spring Read

Written By: Lisa Campbell Publication Date: Wed, 04/05/2011 - 15:53 WH Smith customers have voted You’re Next by Gregg Hurwitz as the best read from Richard and Judy’s Spring Book Club titles. The thriller, published by Sphere, came top of an online poll asking readers to judge which of the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-04 00:00:00 UTC ]
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Faber signs Ken Livingstone memoir

Written By: Charlotte Williams Publication Date: Thu, 28/04/2011 - 08:20 Faber has signed up the memoirs of the former Mayor of London Ken Livingstone, for a rumoured £90,000, according to an article in the Evening Standard. The newspaper reports that the autobiograpy is to be published in... Continue reading at The Bookseller

[ The Bookseller | 2011-04-28 00:00:00 UTC ]
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Advertising: Tales of Reading in Reintroducing a Color Device

Barnes & Noble’s advertising campaign for the Nook Color, an e-reading tablet, features no company stores in the ads, a nod to changes in the publishing industry. Continue reading at The New York Times

[ The New York Times | 2011-04-25 00:00:00 UTC ]
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Galaxy campaign for Quick Reads unveiled

Publication Date: Tue, 08/03/2011 - 08:57 The Galaxy-sponsored advertising campaign for Quick Reads has been unveiled, with advertising, posters and bookmarks lined up for the literacy campaign. The 10 Quick Reads, all published on World Book Day, 3rd March, include titles by Linwood Barclay,... Continue reading at The Bookseller

[ The Bookseller | 2011-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quick reads #literacy campaign #3rd march #linwood barclay #james patterson #benjamin zephaniah


Independent Booksellers Week to promote reading groups

Written By: Lisa Campbell Publication Date: Fri, 04/03/2011 - 09:12 National Reading Group Day is among the new features designed to boost the importance of indie retailers during this year’s Independent Booksellers Week. The Booksellers Association has just announced that the annual IBW will... Continue reading at The Bookseller

[ The Bookseller | 2011-03-04 00:00:00 UTC ]
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Michael O'Mara to publish book on sitcom pioneers

Written By: Charlotte Williams Publication Date: Mon, 21/02/2011 - 08:47 Michael O'Mara has acquired an anthology about the writers of "Hancock's Half Hour" and "Steptoe and Son", dubbed "the fathers of the British sitcom". Commissioning editor Kate Moore bought world rights with Elly James of... Continue reading at The Bookseller

[ The Bookseller | 2011-02-21 00:00:00 UTC ]
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Michael Joseph acquires Tom Daley memoir

Written By: Charlotte Williams Publication Date: Fri, 18/02/2011 - 08:10 Michael Joseph has acquired world all language rights to an illustrated memoir by 16-year-old Olympic and Commonwealth diver Tom Daley. Commissioning editor Daniel Bunyard made the deal with Jonathan Harris of Luxton... Continue reading at The Bookseller

[ The Bookseller | 2011-02-18 00:00:00 UTC ]
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Michael Joseph acquires Stacey Solomon

Written By: Charlotte Williams Michael Joseph has acquired rights in "X Factor" finalist and "I'm a Celebrity, Get Me Out of Here!" queen Stacey Solomon's autobiography. Katy Follain, Michael Joseph non-fiction publisher bought British Commonwealth including Canada, serial, audio and ebook... Continue reading at The Bookseller

[ The Bookseller | 2011-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #acquired rights #katy follain #ebook rights