Marketers feel growing pains as in-house agencies become a necessity

Going in-house isn't a question of when or if for major marketers today but rather what they will take in-house. Doing so gives them more control as well as the ability to keep up with the growing needs of digital content today. The post Marketers feel growing pains as in-house agencies become a necessity appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-10-11 04:01:45 UTC ]
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To Tango, Flamenco and Samba: Penguin Random House Merger with Santillana

The Penguin Random House deal to absorb Santillana's trade lines has serious implications for the Spanish-book market, but the outlier in the deal is Brazil. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-21 00:00:00 UTC ]
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Facts and Numbers on the Korean Book Market: Digital Publishing in Korea 2014

A visit to the Gwanghwamun branch of Kyobo, Korea’s largest bookstore chain, provides many clues to the country’s present book market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
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Why LGBT Is One of the Fastest Growing Niches In Media

As print advertising revenue erodes for the consumer magazine industry as a whole, there are titles finding success catering to pockets of readers. Continue reading at Folio Magazine

[ Folio Magazine | 2014-03-21 00:00:00 UTC ]
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An Insider’s Guide to How One UK Agency Places Its Writers

Andrew Lownie, recently short-listed for The Bookseller UK literary agent of the year, explains how the agency goes about selling its authors. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-19 00:00:00 UTC ]
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Zuckerberg responds to 'frustrating' reports of NSA spoofing Facebook, while the agency denies them

Yesterday a report from The Intercept exposed NSA documents apparently showing how it could infect "millions" of computers with malware and even masquerade as a Facebook server. Now, Facebook CEO Mark Zuckerberg and the NSA have both published... Continue reading at Engadget

[ Engadget | 2014-03-14 00:00:00 UTC ]
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“Self-Published Authors = 50% of the EBook Market by 2020″

Mark Coker, founder of Smashwords, has made the prediction that self-published books will account for 50% of ebook sales by 2020. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook market #mark coker #self-published books #ebook sales


Polish Bookstore Chain Sale Could Reshuffle Market

Poland’s second-largest bookstore chain, Matras, is set to be sold. Potential buyers include book distributor FK Olejesiuk and a consortium of publishers, led by Prószyński. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-13 00:00:00 UTC ]
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Condé Nast to replace House & Garden and Easy Living online editions

House, a design, decoration, food and lifestyle website, aims to reach 500,000 monthly users in four yearsCondé Nast is launching a online lifestyle offering closely resembling Pinterest, House, replacing its House & Garden and Easy Living websites.The publisher is launching House on... Continue reading at The Guardian

[ The Guardian | 2014-03-12 00:00:00 UTC ]
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Tin House: 15 Years of Fostering Lively, Diverse Literature

Portland's Tin House Press, born out of the eponymous magazine, continues to foster a community of engaged readers interested in eclectic small press publishing. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-10 00:00:00 UTC ]
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New Tribune Publishing CEO Jack Griffin Wants to Develop Company's Marketing Arm

Tribune Company has named Jack Griffin CEO of its publishing unit, the company said Thursday. His first day is April 14.The publishing unit, which consists of eight newspapers including the Los Angeles Times and Chicago Tribune, was formed last July when Tribune announced its intention to spin... Continue reading at Advertising Age

[ Advertising Age | 2014-03-07 00:00:00 UTC ]
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Hindu Book Controversy Grows

Amid contested reports that a second book about Hinduism by religion scholar Wendy Doniger may be withdrawn in India, a scholars group is expressing concern about a chilling effect on free inquiry. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #expressing concern #chilling effect


History focus for Pushkin House Russian Book Prize shortlist

The books on the shortlist for the Pushkin House Russian Book Prize 2014 cover a wide range of... Continue reading at The Bookseller

[ The Bookseller | 2014-03-06 00:00:00 UTC ]
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Flipboard Acquires CNN's Zite for $60 Million in Bid to Consolidate Reader Market

Flipboard, an app that displays digital media in magazine-like form on tablets, is acquiring one of its smaller competitors, Zite, for a reported $60 million.As part of the deal, Flipboard will get direct access to all CNN content, including video, as well as CNN personalities like Fareed... Continue reading at Advertising Age

[ Advertising Age | 2014-03-05 00:00:00 UTC ]
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Alison Bechdel's memoir 'Fun Home' runs into trouble with the South Carolina House of Representatives

After the College of Charleston assigned the graphic memoir 'Fun Home' as summer reading, members of the South Carolina House of Representatives voted to cut funding to the school. The budget will be decided on by the general assembly in March. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-01 00:00:00 UTC ]
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India’s GLOBALOCAL, Part 2: Innovation, Marketing, Mashups

Day 2 of our coverage of the Frankfurt Book Fair's GLOBALOCAL event in New Delhi takes in talks on innovation and marketing, the Asian marketplace and mashups. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-28 00:00:00 UTC ]
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Penguin Canada Partners With Rights Agency

Penguin Canada will follow Random House of Canada's lead in contracting out foreign rights sales to the Cooke Agency International. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
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Random House to publish first from Geithner

Random House Business Books is to publish a book by former US Treasury Secretary Timothy Geithner... Continue reading at The Bookseller

[ The Bookseller | 2014-02-26 00:00:00 UTC ]
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Penguin Random House Remains Committed to Indian Publishing

Despite the controversy surrounding its publication of "The Hindus: An Alternative History," Penguin Random House said it remains committed to publishing in India. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-25 00:00:00 UTC ]
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Melville House signs Mayor of Reykjavik

Melville House has signed a memoir from Jón Gnarr, the absurdist comedian who founded a... Continue reading at The Bookseller

[ The Bookseller | 2014-02-21 00:00:00 UTC ]
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Penguin India faces growing protests over withdrawal of Hinduism history

Authors demand their own books are taken out of circulation in India after Wendy Doniger's The Hindus was pulled last weekTwo authors have written to Penguin demanding that their books be pulped in protest at the publisher's removal of Wendy Doniger's The Hindus from circulation in India, while... Continue reading at The Guardian

[ The Guardian | 2014-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pen international #literary manager #reading public