Mark Pincus tries again to save Zynga, stepping in as CEO

Zynga founder Mark Pincus is rejoining the gaming company as CEO effective immediately, replacing Don Mattrick, who led Zynga for less than two years.The executive shuffle comes after the company struggled in recent years to maintain its early growth rate. It hired Mattrick in 2013 to help restore Zynga’s business and expand its user base.Zynga, founded in 2007, found success in its early years with games like “FarmVille” and “Zynga Poker.” It won early success publishing its games through Facebook but has since shifted focus to mobile versions. The company makes its money primarily through advertising and through users’ purchases of virtual goods.To read this article in full or to leave a comment, please click here Continue reading at 'PC World'

[ PC World | 2015-04-09 00:00:00 UTC ]
News tagged with: #company struggled #user base #found success

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Get 'Smart Work -- How to Boost Your Productivity in 3 Easy Steps' ($10 value) FREE for a limited time

Are you drowning in constant emails, phone calls, paperwork, interruptions and meeting actions? Smart Work is the busy professional's guide to getting organized in the digital workplace You'll develop a simple and sustainable productivity system to organize your actions, manage your inputs and... Continue reading at Betanews

[ Betanews | 2017-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #phone calls #enterprise administrators #mobile technology


MPIBA's Executive Director Stepping Down

Laura Ayrey Burnett, executive director of the Mountains & Plains Independent Booksellers Association since 2010, has stepped down, effective immediately. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-13 00:00:00 UTC ]
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Bertelsmann group profit nearly €700m at nine-month mark

Bertelsmann, the majority owner of Penguin Random House, has reported a 6.4% year-on-year rise in its group profit to almost €700m for the first nine months of 2017. Continue reading at The Bookseller

[ The Bookseller | 2017-11-10 00:00:00 UTC ]
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Netflix's first comic book is Mark Millar's 'The Magic Order'

When Netflix acquired Mark Millar's comic book empire in August, many assumed the streaming service would just adapt his various works for the screen. That isn't quite the case: Netflix announced today that it will publish The Magic Order as a comic... Continue reading at Engadget

[ Engadget | 2017-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comic book #mark millar #magic order #streaming service


Why Publishers Need to Focus on Audience and Brand as They Step Up Their Video Efforts

The pivot to video came upon the publishing world with a force still being grappled with, even as the video environment continues to evolve. During a panel discussion on the subject during Adweek's first Elevate summit today, Vox general manager Andrew Golis described the experience as "moving... Continue reading at AdWeek

[ AdWeek | 2017-11-02 00:00:00 UTC ]
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Journalist Mark Halperin suspended by MSNBC over sexual harassment claims

Veteran reporter ‘deeply sorry’ after five women say he sexually harassed themAlleged incidents occurred at ABC in early 2000sProminent MSNBC journalist Mark Halperin – co-author of a best-selling book about Barack Obama – has been suspended from his role as a contributor to the network... Continue reading at The Guardian

[ The Guardian | 2017-10-26 00:00:00 UTC ]
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WNBA Marks 100 Years of Championing Books

As it celebrates its centennial, the Women’s National Book Association continues to help lead the discussion of literature in America and promote the achievements of women in both bookselling and publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-20 00:00:00 UTC ]
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Napack Named CEO of Wiley

Brian Napack, who has served in a host of corporate positions including as president of Macmillan, will start at John Wiley on December 4. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-17 00:00:00 UTC ]
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Frankfurt Book Fair 2017: Penguin Random House CEO Markus Dohle's Full Remarks

The head of Penguin Random House explains his belief that the global book business is doing better today than at any point in the last 50 years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-15 00:00:00 UTC ]
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Texas Book Festival 2017: Meat and Veggies - Gail Simmons and Mark Bittman

Mark Bittman and Gail Simmons have a way with food. Whatever you want, they can cook it, and show you how Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-13 00:00:00 UTC ]
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Frankfurt CEO Talk: Defending Freedom to Publish and Role of Publishers

Defending freedom to publish, Frankfurt's CEO Talk featured Simon & Schuster CEO Carolyn Reidy and Albin Michel VP Guillaume Dervieux. The post Frankfurt CEO Talk: Defending Freedom to Publish and Role of Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-10-12 00:00:00 UTC ]
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Frankfurt Book Fair 2017: CEOs Share Views on Internationalization, Digital, and More

Carolyn Reidy, CEO of Simon & Schuster, and Guillaume Dervieux, CEO of Albin Michel Group, took the stage for the Frankfurt Book Fair’s annual “CEO Talk." Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-11 00:00:00 UTC ]
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Flurry of Titles Mark 500th Anniversary of the Protestant Reformation

Books releasing around the October 31 anniversary of the Protestant Reformation examine the long-lasting ramifications of Martin Luther and his 95 Theses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-10 00:00:00 UTC ]
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'News Geek' Google CEO Appeases Publishers With End to 'First Click Free'

A few years ago, Google regularly traded barbs with major news publishers in public. Today, Google is rewiring its search engine to appease them.The Alphabet unit is scrapping a contentious search result rule for subscription news sites and giving them new tools to attract more paying customers.... Continue reading at Advertising Age

[ Advertising Age | 2017-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paying customers #significant step #curry favor #news organizations #provide information #primary driver #biggest change #publishers agreed


B&T Forms Distribution Group, Tapping Mark Suchomel to Lead It

Baker & Taylor Publishers Services will offer distribution and other functions to children’s, trade, K‐12, higher education and academic publishers. To help lead the unit, B&T has hired distribution veteran Mark Suchomel as senior v-p of sales & client services. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-02 00:00:00 UTC ]
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BAME submissions markedly up, agents report

Agents are responding to a surge in demand for books by underrepresented voices by bringing more titles by black, Asian and minority ethnic (BAME) authors to Frankfurt, including Candice Carty-Williams’ Queenie, Frannie Langton by Sara Collins and Hold by Michael Donkor. Continue reading at The Bookseller

[ The Bookseller | 2017-09-29 00:00:00 UTC ]
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Obama tried to give Mark Zuckerberg a wake-up call over fake news on Facebook

Nine days after Facebook Inc. Chief Executive Mark Zuckerberg dismissed as "crazy" the idea that fake news on his company's social network played a key role in the U.S.’s November election, then-President Obama pulled aside the youthful tech billionaire and delivered what he hoped would be a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-09-25 00:00:00 UTC ]
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Goodreads Marks 10 Years of Supporting Books

Ten years after its founding and four after its acquisition by Amazon, the online social reading, marketing, and book discovery site has grown into one of the most influential bookish communities on the web. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-09-22 00:00:00 UTC ]
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PRH marks 50 years of publishing 'magical' Quentin Blake

Penguin Random House has celebrated 50 years of publishing Quentin Blake with an event which the illustrator described as the “most rewarding experience” of his life. Continue reading at The Bookseller

[ The Bookseller | 2017-09-21 00:00:00 UTC ]
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