Magazine Brands Credit Video for Increased Social Engagement

Numbers show that consumer attraction to sight, sound and motion is undeniable. The post Magazine Brands Credit Video for Increased Social Engagement appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2017-11-20 00:00:00 UTC ]
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The Intimate Influences Behind New Queer Lit Magazine, ‘BitterSweet Review’

The new literary magazine is distributed in Europe via Antenne Books in print and online. Founding editor Benoît Loiseau shares how independent literature forms forge new inroads into publishing for minority authors and readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #intimate influences #bittersweet review #antenne books #minority authors #literary magazine


The Intimate Influences Behind New Queer Lit Magazine, ‘BitterSweet Review’

The new literary magazine is distributed in Europe via Antenne Books in print and online. Founding editor Benoît Loiseau shares how independent literature forms forge new inroads into publishing for minority authors and readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #intimate influences #bittersweet review #antenne books #minority authors #literary magazine


Hearst wants Gen Z’s social shoppers to use its new commerce platform, FirstFinds

Hearst wants to find a way to shorten the time between discovering a product, learning more about it and ultimately buying it. Continue reading at Digiday

[ Digiday | 2022-10-31 04:01:00 UTC ]
More news stories like this | News stories tagged with: #hearst


Podcast ads universally boost brand metrics—and longer ads work better, Nielsen finds

Consolidated report of over 600 individual Nielsen studies is "largest ever" study of podcast ads. Continue reading at Advertising Age

[ Advertising Age | 2022-10-26 15:52:35 UTC ]
More news stories like this | News stories tagged with: #nielsen finds #nielsen


Amazon Prime Video will stream NFL Black Friday games starting in 2023

Amazon doesn't want to limit itself to streaming football games on Thursday nights. The internet giant has struck a deal with the NFL for Prime Video to livestream a yearly match on Black Friday, the day after American Thanksgiving. The first game airs November 24th, 2023 at about 3PM Eastern,... Continue reading at Engadget

[ Engadget | 2022-10-19 21:10:50 UTC ]
More news stories like this | News stories tagged with: #internet giant #black friday #large audience #nielsen ratings #nielsen


Poetry and Social Class: Robert Pinsky on His Many Readings of Robert Lowell

Life Studies is Robert Lowell’s best-​known and most influential book. It won the National Book Award for poetry in 1960. I read it in 1962 and I hated it. In a shallow way, my dislike was a matter of social class. I said aloud to Lowell’s book, “Yeah, I had a grandfather, too.” Like my […] Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-13 08:57:28 UTC ]
More news stories like this | News stories tagged with: #robert lowell #robert pinsky #national book award


PFLAG Adapts Picture Book to Video, Celebrating LGBTQ+ History Month

In celebration of LGBTQ+ History month in October, nonprofit organization Parents, Families, & Friends of LGBT National has brought together a slew of celebrities to voice characters in a video adaptation of picture book 'The Mother of a Movement: Jeanne Manford—Ally, Activist, and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #picture book


A Brief History of Social Media Platforms, from LiveJournal to Meme Warriors

The internet did not cause the insurrection. But it enabled it. The technology of any age in human history shapes the culture of that time. With the advent of agriculture and farming tools, humans developed stationary civilizations and abandoned thousands of years of itinerancy. The printing... Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-07 08:59:43 UTC ]
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The best video streaming services in 2022

The number of video streaming services available has increased dramatically over the past few years as everyone decides they want a piece of the pie. The days when Netflix was your only option are long gone now, and while that’s great for all of us itching to discover our next favorite TV show,... Continue reading at Engadget

[ Engadget | 2022-10-06 13:15:17 UTC ]
More news stories like this | News stories tagged with: #global pandemic #modern society #takes place #zoom call #news corp #libraries


Sephora, SheaMoisture, Stitch Fix, Ritz-Carlton back Hearst Magazines’ ‘Celebrate Black’ event

The second annual edition of the conference, slated for Oct. 18-20, will add in-person elements to its largely streaming format. Continue reading at Advertising Age

[ Advertising Age | 2022-09-27 15:00:48 UTC ]
More news stories like this | News stories tagged with: #hearst


Marketing in the metaverse—what science fiction can teach brands about Web3

With marketing ploys that are just transaction schemes extended into a digital space, marketers are falling behind the innovation pack. Continue reading at Advertising Age

[ Advertising Age | 2022-09-22 09:30:00 UTC ]
More news stories like this | News stories tagged with: #digital space #science fiction


Byron Allen threatens to sue more advertisers in push to increase Black media spend

As McDonald's and Nielsen lawsuits proceed, Allen says spending on Black-owned media isn't rising fast enough. Continue reading at Advertising Age

[ Advertising Age | 2022-09-14 09:30:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Whiting Introduces Changes to Literary Magazine Prizes

The Whiting Foundation's 2023 Literary Magazine Awards will feature a new grant schedule, eligibility requirements, and total number of prizes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #whiting foundation #eligibility requirements #total number #literary magazine


J.K. Rowling's New Book Is About A Content Creator Murdered By 'Social Justice Warriors'

In a none-too-subtle defense of her real-life opinions, Rowling centered "The Ink Black Heart" on a YouTuber who's stabbed to death for their transphobic work. Continue reading at The Huffington Post

[ The Huffington Post | 2022-09-01 17:21:08 UTC ]
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How the Karma’s World Doll Launch Became a Meeting Ground for Brands and Culture

Karma's World is officially making its mark, and Chris "Ludacris" Bridges couldn't be happier. That's because it took the award-winning rapper, actor, producer and now children's book author over a decade to bring the animated children's program to audiences. Now, the show and its titular... Continue reading at AdWeek

[ AdWeek | 2022-08-25 15:59:04 UTC ]
More news stories like this | News stories tagged with: #book author #children's book


The Actual American Dream Isn’t on the Magazine Covers

Sneha, the 22-year-old protagonist of Sarah Thankam Mathews’ debut novel All This Could Be Different, is the dutiful immigrant daughter. Despite the long recession, she bagged a corporate job right after college, and a free apartment in Brewers Hill, Milwaukee. She regularly sends money home to... Continue reading at Electric Literature

[ Electric Literature | 2022-08-11 11:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine covers #electric literature #debut novel


Media measurement uncertainty—tracking TV, social and digital

How Nielsen and other media companies are navigating the measurement upheaval, plus industry reactions. Continue reading at Advertising Age

[ Advertising Age | 2022-08-10 12:08:43 UTC ]
More news stories like this | News stories tagged with: #media companies #nielsen


British fashion recognises ‘tastemaker’ behind Dazed & Confused magazine

Jefferson Hack, who co-founded the influential 90s journal, has empowered raft of new designers, says industry“I don’t think there’s been a tougher time in fashion since I’ve been doing this,” says the tastemaker and independent publisher Jefferson Hack, who co-founded Dazed & Confused... Continue reading at The Guardian

[ The Guardian | 2022-07-16 17:05:13 UTC ]
More news stories like this | News stories tagged with: #independent publisher


Brands can make Hollywood-level entertainment. This guy proved it

Jae Goodman has spent 16 years convincing brands like Nike, eBay, Doritos, and Chipotle to forgo ads and make content that entertains us instead. It all seemingly happened in a flash for Observatory CEO Jae Goodman. First, on June 9, Apple TV+ announced a multiyear deal with Nike’s Waffle Iron... Continue reading at Fast Company

[ Fast Company | 2022-07-16 07:00:30 UTC ]
More news stories like this | News stories tagged with: #multiyear deal #ted lasso #hannah waddingham #best-selling book


2022 Whiting Literary Magazine Prize Winners Announced

The winners of the 2022 Whiting Literary Magazine Prize celebrating "excellence in publishing and advocacy for writers" have been announced. Continue reading at Book Riot

[ Book Riot | 2022-07-14 21:40:54 UTC ]
More news stories like this | News stories tagged with: #literary magazine