M&C Saatchi designs bookshop campaign

A trade-wide promotion that celebrates books and bookshops is to launch in September, backed by... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-04-11 00:00:00 UTC ]

Other news stories related to: "M&C Saatchi designs bookshop campaign"

Bookshop appeals for Calais camp donations

The Big Green Bookshop’s appeal for book donations for refugees in Calais has gone “through the roof” since yesterday (4th September) the bookshop has said. The independent in London’s Wood Green is sending book donations to the so-called Jungle Books library set up by teacher Mary Jones at the... Continue reading at The Bookseller

[ The Bookseller | 2015-09-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #refugee camp #wood green #book donations

Interactive campaign for launch of Ice Twins paperback

HarperCollins is to launch an interactive outdoor campaign at Westfield White City shopping centre in west London for the paperback release of psychological thriller The Ice Twins by S K Tremayne. From 31st August to 14th September customers will be able to download a free sample of the book... Continue reading at The Bookseller

[ The Bookseller | 2015-08-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #31st august #psychological thriller #paperback release #west london

The Story Behind (and Tips From) the Most Successful Crowdfunding Campaign in the History of Journalism

A simple WordPress blog named #NoHaceFaltaPapel didn’t exist a year ago. Well now it’s a publishing company whose El Español is responsible for the largest crowdfunding campaign for journalism to date. ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-08-26 00:00:00 UTC ]
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Extensive marketing campaign planned for new Ness novel

Walker is printing exclusive editions of Patrick Ness’ new novel, The Rest of Us Just Live Here, as part of its sales and marketing campaign.   The special editions (priced £12.99) are case-bound and hardback, and come with a special print. The first 1,000 copies can be pre-ordered through... Continue reading at The Bookseller

[ The Bookseller | 2015-08-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marketing campaign #waterstones website #patrick ness

Campaigners welcome literacy drive but condemn government hypocrisy

Library groups have welcomed education secretary Nicky Morgan’s drive for all children to have a library card, although campaigners say the news rings hollow at a time when many public libraries are closing. Desmond Clarke, a veteran library campaigner who has spoken out against library cuts in... Continue reading at The Bookseller

[ The Bookseller | 2015-08-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #good news #library cuts #desmond clarke #public libraries #library card

'Heavy hitting' campaign for new Boyd novel

Bloomsbury has promised a “high profile and heavy hitting” marketing campaign for the global release of William Boyd’s new novel Sweet Caress next week (27th August). The publisher said marketing plans include a “major” National Rail advertising campaign, third party partnerships, national... Continue reading at The Bookseller

[ The Bookseller | 2015-08-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sweet caress #global release #high profile #william boyd

Saltaire Bookshop to close after takings drop to £2 a day

Saltaire Bookshop will close in six months unless local customers rally to support it, its owner has said. The independent, based in the World Heritage site of Saltaire in West Yorkshire, tweeted last week: “Six month countdown begins today - unless we start getting more customers x.” Owner... Continue reading at The Bookseller

[ The Bookseller | 2015-08-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #west yorkshire

Why designers hate on the article progress bar

Publishers looking to give readers more control and information about their articles have discovered the article progress bar. The feature, which lets readers know how much of an article they've read, is a preferred tactic for the likes of Bloomberg and The Daily Beast but divisive among... Continue reading at Digiday

[ Digiday | 2015-08-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #daily beast #ve read #give readers

Bookshop footfall gets a 'Watchman' boost

Booksellers say they are enjoying a “bumper summer”, with the release of Harper Lee's Go Set a Watchman encouraging people to “re-engage with books and bookshops again.” James Daunt, m.d of Waterstones, said the release of the William Heinnemann title last month had injected life into the... Continue reading at The Bookseller

[ The Bookseller | 2015-08-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book sales #james daunt #harper lee

US bookshop offering refunds for Go Set a Watchman

Brilliant Books in Michigan says customers are owed apologies for portrayal of Harper Lee’s long-lost manuscript as a ‘nice summer novel’ rather than an academic curiosityA US independent bookshop is offering refunds to its Go Set a Watchman customers, claiming that the work should be viewed as... Continue reading at The Guardian

[ The Guardian | 2015-08-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #offering refunds #independent bookshop #harper lee #brilliant books

Bookshops and libraries join forces

Bookshops and libraries may seem, to some, unlikely allies. One is in the business of selling books while the other lends them out for free. But we know they can and do work together successfully, but by local arrangement rather than national policy. That is set to change. The Booksellers’... Continue reading at The Bookseller

[ The Bookseller | 2015-08-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #chief librarians #national policy #selling books

Stroud launches ‘Freedom to Think’ campaign

Author Jonathan Stroud is calling for parents and carers to give children time to use their imaginations through his new ‘Freedom to Think’ campaign. Stroud wants parents and carers to make sure children have at least one period each week for ‘unstructured thinking time’ where they can choose... Continue reading at The Bookseller

[ The Bookseller | 2015-08-04 00:00:00 UTC ]
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Edward Gorey: cover star of book design

The author and illustrator is much revered for his own weird and wonderful books, yet his 200-plus jacket designs are virtually ignored. Steven Heller celebrates his contribution to a unique era of publishingDeliciously and subversively cryptic, Edward St John Gorey’s books, plays, postcards,... Continue reading at The Guardian

[ The Guardian | 2015-07-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #art department #large portion #art director

Book Designers Judge Go Set a Watchman by Its Cover

Go Set a Watchman, Harper Lee’s retro-facing sequel to To Kill a Mockingbird, hit bookshelves this week. The story of its discovery—it was actually Lee’s first draft of Mockingbird—and publication reads like a novel of its own, and the whole affair has been mired in controversy. But now it’s... Continue reading at Wired

[ Wired | 2015-07-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #cover appeared #harper lee

For Font Designer, 'Watchman' Proves an Unexpected Thrill

Retired font designer Paul Veres is enjoying the fact that, unexpectedly, his font, Caterina, was licensed and used on the cover of Harper Lee's new book, 'Go Set a Watchman.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #harper lee

Was 'tatvertising' the nadir of book marketing campaigns?

Plans to hype David Lagercrantz’s Girl With the Dragon Tattoo sequel by tattooing a volunteer reader, now mercifully cancelled, took branding a little too literallyWith Go Set a Watchman finally out, it’s time to move on to thinking about the summer’s next most-anticipated/hyped novel, which has... Continue reading at The Guardian

[ The Guardian | 2015-07-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hachette australia #advertising purposes #australian publisher #harper lee #dragon tattoo #lisbeth salander #david lagercrantz

Bookshop events: no 'wow'

Mentioning no names, but aren't some bookshop events in London - and increasingly elsewhere - succumbing to the over-heated London price overdrive, leaving many of us reeling as it separates the rich from the poorer? £8? £10? £15? Why even stop there if the market can take it? Continue reading at The Bookseller

[ The Bookseller | 2015-07-14 00:00:00 UTC ]
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'The Little Paris Bookshop' is a summer read rich in easy pleasures

Nina George's international bestseller features good food, talk of love, and picturesque scenes of rural France. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-07-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nina george #paris bookshop

Campaign for Harper Lee revealed

Harper Lee’s highly-anticipated forthcoming novel Go Set a Watchman (William Heinemann) will be BBC Radio 4’s "Book at Bedtime" and the Guardian Bookshop’s inaugural Bookshop Book of the Month. The marketing and publicity campaign for the book, which is released on Tuesday 14th July, features... Continue reading at The Bookseller

[ The Bookseller | 2015-07-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #harper lee #publicity campaign

Photo highlights of Independent Bookshop Week

The annual extravaganza of indie booksellers returned last week with a barrage of book-centric events, readings, publicity and costumes. Lisa Campbell documents the highlights of the action-packed seven days David Headley from Goldsboro Books and Sheila O’Reilly right from Dulwich Books with... Continue reading at The Bookseller

[ The Bookseller | 2015-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #dulwich books #goldsboro books #david headley #photo highlights