Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at 'The Bookseller'
[ The Bookseller | 2020-06-18 19:58:31 UTC ]
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Hybrid German author Karl Olsberg describes how he leveraged the huge audience of Minecraft fans to sell a series of novels based on the game. […] The post Tapping Into the Minecraft Audience to Market Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-11 00:00:00 UTC ]
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The Book Marketing Society (BMS) has appointed Miranda McKearney as its new chair. McKearney, founder and former c.e.o. of charity The Reading Agency, takes on the role from previous chair Martin Neild, who has stepped down after five years. McKearney stepped down from her role at The Reading... Continue reading at The Bookseller
[ The Bookseller | 2015-03-11 00:00:00 UTC ]
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Total revenue for the 1,209 publishers who submit figures to the AAP’s StatShot program rose 4.9% in 2014. The increase was led by the children’s/young adult segment, while sales of adult books fell. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-11 00:00:00 UTC ]
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In a heated exchange before a judge, YouTuber Commander Holly (real name: Holly Conrad) faces off against actress Tina Huang. The issue at hand is one that has divided many a Trekkie: William Riker, yay or nay? Welcome to Nerd Court, where arguments that one might normally witness at a comic... Continue reading at AdWeek
[ AdWeek | 2015-03-09 00:00:00 UTC ]
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Cambridge University Press (CUP) is issuing the fourth edition of the multimillion-selling Essential Grammar in Use by Raymond Murphy to mark the book’s 25th anniversary (April, £20). First published in 1990, the book is the elementary companion to Murphy’s intermediate guide, English Grammar... Continue reading at The Bookseller
[ The Bookseller | 2015-03-09 00:00:00 UTC ]
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Research suggests coloring may lower stress, aid relaxation, and improve sleep and attention spans. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-03-07 00:00:00 UTC ]
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Andrew Sauerwine is moving from his role as sales manager for Cornerstone to the newly-created position of Penguin UK adult sales manager for mass market, with Chris Turner replacing him. In his new role, Sauerwine will be responsible for driving mass market sales for Penguin adult titles and... Continue reading at The Bookseller
[ The Bookseller | 2015-03-06 00:00:00 UTC ]
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Barnes & Noble Education is counting on growth in a number of digital initiatives, as well as taking over the operation of more college stores, to improve operating results. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-06 00:00:00 UTC ]
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Miriam Robinson, former head of marketing at Foyles, is to become programme director for The Bookseller’s annual Marketing & Publicity Conference, to be held in June. Robinson led Foyles' widely-admired strategy to involve trade partners in the creation of the new Charing Cross Road... Continue reading at The Bookseller
[ The Bookseller | 2015-03-05 00:00:00 UTC ]
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Among the suggestions to improve Greece's economy has been the prescription that it deregulate the book market, yet several people oppose this view. The post Should Greece Should Deregulate Its Book Market? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-05 00:00:00 UTC ]
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Ultra-cheap Little Black Classics, celebrating imprint’s 80th birthday, sell 70,000 copies in first week – with Marx and Engels the favourite so farMore than 1,700 bargain copies of The Communist Manifesto have sold in the last week, in the form of an 80p edition of Karl Marx and Friedrich... Continue reading at The Guardian
[ The Guardian | 2015-03-04 00:00:00 UTC ]
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Yorkshire-based technology company Frog Education has acquired I Education, the owner of assessment tool I am Learning (IAL), in a deal worth more than £2m. Frog Education will integrate IAL, which is used in more than 1,000 schools, into its own services. Continue reading at The Bookseller
[ The Bookseller | 2015-03-03 00:00:00 UTC ]
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Ronald Schild, CEO at Germany's MVB, discusses developments in German ebook sales — which still command just a single digit market share — and the Tolino ebook platform. The post In Germany: Ebooks Less Than 10% of Market, Tolino Grows appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-02-27 00:00:00 UTC ]
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Campaigns promoting humorous safety tips for children, a book by astronaut Chris Hadfield and a guide to getting the style and attitude of Parisian women won big at the Book Marketing Society’s Best Campaign meeting for the Christmas season. The meeting was held at Simon & Schuster’s... Continue reading at The Bookseller
[ The Bookseller | 2015-02-26 00:00:00 UTC ]
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Exeter-based independent children's publisher Pedigree is expanding its education range based on licensed characters, with titles featuring Postman Pat, Barbie and Angry Birds due this year. Continue reading at The Bookseller
[ The Bookseller | 2015-02-26 00:00:00 UTC ]
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But all publishers can point to the fact that their audiences are moving onlineSales of regional newspapers, meaning their newsprint versions, declined further in the final six months of 2014, according to the latest figures realised by ABC.That, in itself, is hardly surprising. But the overall... Continue reading at The Guardian
[ The Guardian | 2015-02-25 00:00:00 UTC ]
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A new novel from Amish romance author Beverly Lewis is among notable books being published in March. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-25 00:00:00 UTC ]
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It's a tough time to be an old-school business publisher, with upstarts like Quartz and even Yahoo Finance muscling in. To combat this, WSJ has launched a new consumer-focused ad campaign featuring will.i.am and Tory Burch that shows how these busy people make time to read the Journal. This,... Continue reading at Digiday
[ Digiday | 2015-02-24 00:00:00 UTC ]
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Children’s publishers and agents have said that the maturation of many book markets globally, in addition to the economic downturn, has meant that the number of deals made with international publishers is slowing. Continue reading at The Bookseller
[ The Bookseller | 2015-02-23 00:00:00 UTC ]
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Bertelsmann is expanding its growth into education by investing in Alliant International University in the US. Alliant specialises in psychology, has more than 3,700 students and operates 10 campuses in California, Mexico City, Tokyo and Hong Kong. The investment will be made by the... Continue reading at The Bookseller
[ The Bookseller | 2015-02-21 00:00:00 UTC ]
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