Liveblog: Marketing & Publicity Conference 2017

The Bookseller Marketing & Publicity Conference 2017 takes place on Tuesday 13th June. Follow along here. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-06-13 00:00:00 UTC ]

Other Publishing stories related to: 'Liveblog: Marketing & Publicity Conference 2017'


BuzzFeed, Vice and other outlets slash jobs in a challenging market for digital media

When it debuted in 2006, BuzzFeed quickly became a social media sensation. Its listicles, quizzes and funny videos went viral and created a huge audience online. The New York-based start-up later hired hundreds of journalists to do serious journalism, creating a platform that many saw as the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-02-03 00:00:00 UTC ]
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London Book Fair’s Quantum Conference in March: Film, Television, Audio

This year's Quantum Conference, the annual curtain-raiser to London Book Fair, picks up on the books-to-film dynamic in content development. The post London Book Fair’s Quantum Conference in March: Film, Television, Audio appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-01-23 00:00:00 UTC ]
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China’s Book Market: 2018 in Review and December’s Bestsellers

OpenBook data reveals China's bestselling authors of 2018, growing online book sales, and the strength of backlist titles. The post China’s Book Market: 2018 in Review and December’s Bestsellers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post china #book market #bestselling authors #backlist titles


An NFL-backed data firm is launching a sports-gambling marketing company

Sportradar AG, a data provider backed by the NFL and Michael Jordan, is launching a new sports-gambling marketing company, seeking to capitalize on the rapidly growing billion-dollar industry.Called Ad:s, the company will help sports books reach new customers through TV, radio, internet and... Continue reading at Advertising Age

[ Advertising Age | 2019-01-17 00:00:00 UTC ]
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American Market StatShot Report: Double-Digit Trade Growth in November

Hardback books benefitted the most from the uptick in trade book revenue, with 28.5-percent growth compared to November 2017. The post American Market StatShot Report: Double-Digit Trade Growth in November appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-01-16 00:00:00 UTC ]
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Print market posts fourth consecutive year of value growth

The UK print market has grown in value for a fourth year running, with  2018 showing a marginal volume increase too. Continue reading at The Bookseller

[ The Bookseller | 2019-01-03 00:00:00 UTC ]
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Michelle Obama's record-breaking Becoming helps print market soar

Michelle Obama's Becoming (Viking) has held the UK Official Top 50 number one spot for a third week, leaping 26% in volume week on week to shift 116,920 copies for £1.87m in the seven days to the end of 22nd December. Continue reading at The Bookseller

[ The Bookseller | 2018-12-28 00:00:00 UTC ]
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Breslin and Kite bolster HQ marketing team

HQ has strengthened its marketing team, taking on Jennifer Breslin and Joanna Kite. Continue reading at The Bookseller

[ The Bookseller | 2018-12-20 00:00:00 UTC ]
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Late-Night TV Hosts Give Publicity-Starved Novelists the Star Treatment

TV coverage of literary fiction has dwindled, but Trevor Noah and Seth Meyers are exceptions. “Who would have guessed that a 700-page novel would be on national TV?” one publishing executive said. Continue reading at The New York Times

[ The New York Times | 2018-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary fiction #trevor noah #seth meyers #national tv #publishing executive


As the Spanish book market grows, women-led startups fill demand

US sales of children's Spanish-language books rose 6 percent over the past year, while overall Spanish-language books rose 15 percent. As America's demographics continue to change, business-savvy bilingual mothers are creating bilingual books, apps, and videos. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2018-12-05 00:00:00 UTC ]
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A Public Space Branches Into Book Publishing

The literary magazine, founded in 2006 by former 'Paris Review' editor Brigid Hughes, is launching a book publishing imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-04 00:00:00 UTC ]
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The FutureBook’s Breath-Holding Conference: Waiting for Clarity

Brexit is set to take place at the end of March 2019. Will the UK's FutureBook Live be able to call itself Europe's largest publishing innovation conference next year? The post The FutureBook’s Breath-Holding Conference: Waiting for Clarity appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-12-04 00:00:00 UTC ]
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Nike is Ad Age's Marketer of the Year and Samsung is the world's biggest advertiser: Monday Wake-Up Call

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about todayTribune Media Co. reportedly has a... Continue reading at Advertising Age

[ Advertising Age | 2018-12-03 00:00:00 UTC ]
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The Week in Libraries: November 30, 2017

Among the week’s headlines: Tributes pour in for former Librarian of Congress James Billington; a new report suggests library ebook lending generates reader awareness and sales; and it took just two weeks for Michelle Obama's 'Becoming' to become the year's bestselling book. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tributes pour #michelle obama #bestselling book


Thai Children’s Rights Fair Throws the Spotlight on a Fast-Developing Market

The four-day International Children’s Content Rights Fair—which took place in Thailand, and ended its run on December 2—is focused on children’s content from ASEAN publishers and facilitating rights trading within the region and with overseas exhibitors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-30 00:00:00 UTC ]
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The UK’s 2018 ‘Building Inclusivity’ Conference: A Safe Place for Discussion

The 2018 'Building Inclusivity in Publishing' conference from London Book Fair and the UK's Publishers Association was a half-day program. The post The UK’s 2018 ‘Building Inclusivity’ Conference: A Safe Place for Discussion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-11-29 00:00:00 UTC ]
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A Member of Slovakia’s Parliament Calls for a Competitive Textbook Market

Finding itself among a handful of European Union nations still with a state-controlled textbook market, Slovakia, says parliament member Branislav Gröhling, must change. The post A Member of Slovakia’s Parliament Calls for a Competitive Textbook Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-11-27 00:00:00 UTC ]
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Glamour Magazine to Cease Regular Print Publication

“It’s where the audiences are, and it’s where our growth is,” Samantha Barry, who became Glamour’s editor in chief in January, said of ending print publication in favor of increasing the magazine’s efforts online. Continue reading at The New York Times

[ The New York Times | 2018-11-21 00:00:00 UTC ]
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Continued audio growth for big publishers as new players enter market

Audiobook sales are continuing to rocket, with a number of the biggest publishers in the space confirming they are still experiencing “strong double-digit growth” year on year. Continue reading at The Bookseller

[ The Bookseller | 2018-11-17 00:00:00 UTC ]
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China’s Children’s Book Market: Big Numbers and Local Talent

As China's children's book market matures, publishers are look at ways to develop more local talent while maintaining a balance with foreign titles. The post China’s Children’s Book Market: Big Numbers and Local Talent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post china #book market #local talent