The ad industry is looking into whether it has potential legal remedies against ad blockers in the U.S., but the issue is already playing out in German courts -- in favor of the blockers.The regional court in Cologne ruled this week, for example, in favor of Adblock Plus and Eyeo, the company that makes it, rejecting arguments by German publisher Axel Springer.Adblock Plus and its Acceptable Ads program do not "breach laws on competition, copyright or market dominance," the court found, according to Reuters. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-09-30 00:00:00 UTC ]
Buoyed by marketers' growing interest in Hispanic millennials as consumers and trendsetters, the Hispanic media market continues to outpace overall growth in the U.S. ad industry. Ad Age's eleventh-annual Hispanic Fact Pack, distributed with the July 28 issue of the magazine, includes... Continue reading at Advertising Age
[ Advertising Age | 2014-07-29 00:00:00 UTC ]
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Specs Who Harry Hamlin Age 62 Accomplishments Emmy-nominated actor on AMC’s Mad Men (Sundays at 10/9c); appearing in the upcoming film Shiva and May Base Los Angeles What’s the first information you consume in the morning? I am really old school. The first thing I do is read the Los Angeles... Continue reading at AdWeek
[ AdWeek | 2014-05-16 00:00:00 UTC ]
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According to ad-blocking data provider PageFair, more users are now making use of browser plugins such as Adblock Plus to remove ads from the sites they visit. A recent report it published claimed the trend “is threatening the business mode ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-09-04 00:00:00 UTC ]
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Don Scales, iCrossing CEO, is leaving the company effective immediately and will be replaced by Brian Powley, who currently serves as North American president of the New York-based digital agency. Scales will take a buyout, per a source close to the situation, from parent Hearst Magazines,... Continue reading at AdWeek
[ AdWeek | 2013-06-19 00:00:00 UTC ]
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