As the e-commerce craze gets hotter, publishers looking to get into the game are faced with many questions. Some of these include how the business model of the e-commerce operation will operate; how it integrates seamlessly into editorial while avoiding advertising influence; and perhaps most importantly, what platform the e-commerce operation will live on. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
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The Legend Times group has launched a new publisher called Hero, specialising in "inspirational and thought-provoking" non-fiction. Continue reading at The Bookseller
[ The Bookseller | 2020-01-08 20:47:54 UTC ]
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Marketing consultancy firm Ebiquity has purchased Digital Decisions in a bid to further its digital media monitoring capabilities as it aims to better help brands evaluate their online media spend. The deal between the Europe-based pair will begin with an initial consideration of 700,000 euros... Continue reading at AdWeek
[ AdWeek | 2020-01-08 09:05:25 UTC ]
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Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-01-07 22:43:20 UTC ]
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Less than a year after creating a video advertising group dedicated to expanding available addressable TV inventory, Nielsen is taking another step toward an addressable future. The company today is introducing a beta version of an addressable TV advertising platform, with more than a half-dozen... Continue reading at AdWeek
[ AdWeek | 2020-01-07 14:00:50 UTC ]
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A new prize has been launched to recognise the work university presses do in addressing issues of global importance. Continue reading at The Bookseller
[ The Bookseller | 2020-01-07 12:50:08 UTC ]
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Authors including Joanna Harris and Richard Flanagan are raising money for firefighters battling bushfires in Australia by offering signed books, illustrations, experiences and writers' services in a Twitter auction. Continue reading at The Bookseller
[ The Bookseller | 2020-01-06 19:12:57 UTC ]
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#raising money
Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take a minority stake as part of the transaction. The deal will see News Corp take a 6.91% stake in Tremor, with the ad-tech company to receive the exclusive rights to... Continue reading at AdWeek
[ AdWeek | 2020-01-06 14:18:42 UTC ]
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For most publishers, digital success in 2020 won’t be about new trends or technology. Instead it will be about focus, prioritization, and finally executing properly on digital media fundamentals. This article covers the first five fundamentals that I believe every publisher must execute on this... Continue reading at Publishing Executive
[ Publishing Executive | 2020-01-03 13:30:50 UTC ]
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Online book festival My Virtual Literary Festival (MyVLF) will launch a series of new festivals based on different genres later this year. Continue reading at The Bookseller
[ The Bookseller | 2020-01-03 11:05:41 UTC ]
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The news, earlier this week, that Knopf Doubleday chairman Sonny Mehta died has been met with an expected outpouring of remembrances and grief in the industry. It's also caused a fair bit of uncertainty within the publishing division he ran, prompting a letter to Knopf Doubleday Group staffers... Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-01-01 05:00:00 UTC ]
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The Society of Authors will launch a bi-monthly book club on Twitter next month, to celebrate a selection of favourite titles from works in its literary estates. Continue reading at The Bookseller
[ The Bookseller | 2019-12-22 16:59:37 UTC ]
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Mental health and wellbeing publisher Trigger will launch its children’s imprint Ups!ideDown Books next month and has announced plans to move distribution to Orca. Continue reading at The Bookseller
[ The Bookseller | 2019-12-20 16:46:26 UTC ]
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Amid a declining demand for display advertising and a rise in the use of ad blockers, many publishers turned to Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-12-20 16:09:39 UTC ]
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A Kickstarter is under way to create a 'feminist safe haven' bookshop in Paris called COVEN to offer English language books, a café and range of events. Continue reading at The Bookseller
[ The Bookseller | 2019-12-20 11:14:17 UTC ]
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A BookLife Prize finalist discusses her newly published historical fiction novel. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-12-20 05:00:00 UTC ]
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The National Literacy Trust (NLT) has joined with luxury cosmetic brand Lancôme UK to launch an online platform to support young women on the path to employment featuring insights from Perminder Mann, c.e.o. of Bonnier Books. Continue reading at The Bookseller
[ The Bookseller | 2019-12-20 01:24:01 UTC ]
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HQ has bought the “groundbreaking” first book from executive success coach and social scientist Amanda DeWinter. Continue reading at The Bookseller
[ The Bookseller | 2019-12-17 13:37:10 UTC ]
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Libraries Connected is using a £150,000 Arts Council England grant for a training and mentoring programme helping services develop funding strategies. Continue reading at The Bookseller
[ The Bookseller | 2019-12-17 04:51:52 UTC ]
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The Times Literary Supplement has opened a new online shop selling books, prints of its covers and illustrations alongside branded merchandise. Continue reading at The Bookseller
[ The Bookseller | 2019-12-16 03:59:25 UTC ]
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To mark the 75th anniversary of the publication of Evelyn Waugh’s novel Brideshead Revisited (Penguin), the newly unveiled The Brideshead Festival will "celebrate and interrogate the ongoing appeal of this seminal novel and its screen adaptations", masterminded by former HarperCollins c.e.o.... Continue reading at The Bookseller
[ The Bookseller | 2019-12-15 23:13:15 UTC ]
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