Kobo to enter Italian market with Mondadori

Kobo is to launch into the Italian market, bolstered by a partnership with the Mondadori Group,... Continue reading at 'The Bookseller'

[ The Bookseller | 2012-07-11 00:00:00 UTC ]
News tagged with: #mondadori group

Other Publishing stories related to: 'Kobo to enter Italian market with Mondadori'

Book-ish raises funds to secure future before property goes on market

The owners of award-winning independent bookshop Book-ish are raising funds to "secure their future", seeking to buy their premises before it goes on the open market. Continue reading at The Bookseller

[ The Bookseller | 2021-11-18 16:44:18 UTC ]
More news stories like this | News stories tagged with: #secure future #open market #raising funds #independent bookshop

Publishers Collaborate on Holiday Marketing Campaign

Workman Publishing Co., Abrams Books, Bloomsbury Publishing, Candlewick Press, Chronicle Books, and Sourcebooks have partnered on Shop Local Forever, a consumer-focused marketing campaign to promote holiday book sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-12 05:00:00 UTC ]
More news stories like this | News stories tagged with: #workman publishing #abrams books #bloomsbury publishing #candlewick press #chronicle books #bloomsbury

Storytel extends into English language market with $135m Audiobooks deal

Streaming company Storytel has signed a deal to acquire Audiobooks.com from owner KKR for $135m (£101m), extending its reach into English language audio market. Continue reading at The Bookseller

[ The Bookseller | 2021-11-12 01:57:18 UTC ]
More news stories like this |

Atlantic's Forrest joins Pan Mac as head of marketing

Atlantic marketing director Jamie Forrest will join Pan Macmillan next month as head of marketing for the Pan division, incorporating the Pan, Macmillan, Tor and Mantle imprints. Continue reading at The Bookseller

[ The Bookseller | 2021-11-10 03:48:17 UTC ]
More news stories like this | News stories tagged with: #macmillan

“People Wanted Stories About How Hard It Was to Be a Woman.” Marlowe Granados on Resisting Market Trends

Marlowe Granados is the guest. Her debut novel, Happy Hour, is out now from Verso Books. Subscribe and download the episode, wherever you get your podcasts! From the episode: Marlowe Granados: I think that you have to wait a little bit for the correct timing. That was my main gripe with the... Continue reading at Literrary Hub

[ Literrary Hub | 2021-11-09 09:50:34 UTC ]
More news stories like this | News stories tagged with: #marlowe granados #happy hour #verso books #main gripe #publishing world #verso

Cosy crime expands market for dark thrillers with both booming, editors and agents say

Cosy crime has boomed in the last year but there is still space for the psychological thriller, according to agents and editors, who describe a general appetite for crime and escapism that has flourished under lockdown. Continue reading at The Bookseller

[ The Bookseller | 2021-11-08 15:43:41 UTC ]
More news stories like this | News stories tagged with: #psychological thriller

Enter the metaverse!

Mark Zuckerberg changed Facebook’s name to Meta last week – and launched a vision for his company that he claims will transform the way we interact with the internet and each other. So what exactly is the metaverse? And will it ever leave the realm of science fiction?When Facebook scheduled a... Continue reading at The Guardian

[ The Guardian | 2021-11-04 03:00:23 UTC ]
More news stories like this | News stories tagged with: #leading player #business case #science fiction

Data and AI Bring Moneyball Methods to Level the Sports Marketing Playing Field

About 20 years ago, Oakland A's general manager Billy Beane used data and statistics to help his low-revenue team keep pace with wealthier competitors, making for a stronger roster. The resulting success inspired Michael Lewis' bestselling book Moneyball, which in turn led to Brad Pitt... Continue reading at AdWeek

[ AdWeek | 2021-11-01 21:30:00 UTC ]
More news stories like this | News stories tagged with: #turn led #film adaptation #bestselling book

Nielsen begins rating college sports teams on marketing potential

The Nielsen Impact Score is meant to help schools recruit players who can now make money off endorsement deals under ‘NIL.’ Continue reading at Advertising Age

[ Advertising Age | 2021-10-26 10:00:00 UTC ]
More news stories like this | News stories tagged with: #make money #nielsen

Saqi Books launches marketing campaign to reach non-traditional readers

Publisher Saqi Books is working with the Reading Agency to provide samples of its new title, Rise, to less confident and reluctant readers. Continue reading at The Bookseller

[ The Bookseller | 2021-10-25 18:43:56 UTC ]
More news stories like this | News stories tagged with: #reading agency #reluctant readers

Mango, White Star Enter Copublishing Venture

Mango Publishing Group and the Italian children's and illustrated books publisher White Star have entered a publishing agreement in which Mango will acquire exclusive rights to publish certain White Star books in English, while White Star will acquire identical rights to to translate and sell a... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #italian children #publishing agreement #books publisher

ViacomCBS Allows Marketers to Transact on VideoAmp Metrics Instead of Nielsen

As the industry continues to explore alternative measurement solutions in the wake of Nielsen's public stumbles, ViacomCBS is offering its advertisers a new set of measurement metrics to transact against, alongside stalwarts Nielsen and Comscore. VideoAmp has been added to the fold, in a new... Continue reading at AdWeek

[ AdWeek | 2021-09-28 13:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen

Books with inspirational themes continue to drive children's book market

Confidence-building titles are continuing to boom across the children’s market as TikTok drives YA, The Bookseller’s Children’s Conference has heard. Continue reading at The Bookseller

[ The Bookseller | 2021-09-22 10:13:53 UTC ]
More news stories like this | News stories tagged with: #book market #children's book

Non-fiction and TikTok-boosted YA help children’s book market surge

The children’s book market has increased by more than 11% this year, boosted by picture books, non-fiction and a remarkable 61% growth in YA sales. Continue reading at The Bookseller

[ The Bookseller | 2021-09-20 01:05:47 UTC ]
More news stories like this | News stories tagged with: #book market #picture books #children’s book

Liturgical Restructures, Focuses on Digital Marketing

A series of promotions at Liturgical Press are part of the Catholic publisher’s efforts to strengthen its digital marketing outreach and enhance books on spirituality, mysticism, and monastic traditional wisdom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing

FaZe Clan enters the comic book world and Proactiv taps Joan as AOR: Agency Brief

Also, Cambell Soup kicks off the NFL season with a spot featuring Los Angeles Rams head coach Sean McVay. Continue reading at Advertising Age

[ Advertising Age | 2021-09-10 17:32:00 UTC ]
More news stories like this | News stories tagged with: #nfl season #comic book

International book markets make 'significant' gains in first half of 2021

International book markets have made significant gains in the first half of 2021, defying the impact of the coronavirus pandemic, according to a survey carried out by charts and market research data supplier GfK Entertainment. Continue reading at The Bookseller

[ The Bookseller | 2021-08-24 00:32:33 UTC ]
More news stories like this | News stories tagged with: #coronavirus pandemic

Today’s North American Manga Market: The Wins, The Losses, and Everything Else

North America is experiencing a manga boom. Here's a look at the industry's history with manga and its future. Continue reading at Book Riot

[ Book Riot | 2021-08-13 10:33:00 UTC ]
More news stories like this | News stories tagged with: #manga

‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising

As digital media becomes saturated with too many players and ad spend diversification remains top of mind, marketers look to out-of-home as an alternative. The post ‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-08-12 04:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media