Kingston University students help to market Vintage Classics Russians

Students at Kingston University have contributed towards a video marketing campaign for six titles in Vintage's "Classics Russians" collection.  Continue reading at 'The Bookseller'

[ The Bookseller | 2017-02-01 00:00:00 UTC ]

Other news stories related to: "Kingston University students help to market Vintage Classics Russians"


Kingston University students help to market Vintage Classics Russians

Students at Kingston University have contributed towards a video marketing campaign for six titles in Vintage's "Classics Russians" collection.  Continue reading at The Bookseller

[ The Bookseller | 2017-02-01 00:00:00 UTC ]
More news stories like this |


Russian Book Market: Paper Shortages and Prices Challenge Recovery

Despite having more than 20 percent of the world's forests, Russia is market with a paper shortage that means higher book prices. The post Russian Book Market: Paper Shortages and Prices Challenge Recovery appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-06-29 15:08:58 UTC ]
More news stories like this | News stories tagged with: #russian book #paper shortage #paper shortages


Report: Russian Book Market Down 20 Percent in 2020

Publishers in Russia talk of little hope of a turnaround in 2021, describing a book market that was sliding before the pandemic. The post Report: Russian Book Market Down 20 Percent in 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-13 16:54:20 UTC ]
More news stories like this | News stories tagged with: #russian book #book market #post report


Russian Market Looks to Children’s Books for 2021 Growth

Some children's book publishers in Russia forecast growth in 2021, but another publisher cautions that 'oversupply' and 'low-quality books' are problematic. The post Russian Market Looks to Children’s Books for 2021 Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-04 17:10:20 UTC ]
More news stories like this | News stories tagged with: #children's book #book publishers #russian market


A New Vintage for Public Domain Classics

It’s the Roaring ’20s all over again at Vintage Classics, which is making a bunch of old books now in the public domain new again. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-12 05:00:00 UTC ]
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Oxford University Press Puts Its Full ‘World Classics’ List Online

'In the last year, we've really seen the importance of reliable digital products' amid the constraints of the pandemic, says David Clark. The post Oxford University Press Puts Its Full ‘World Classics’ List Online appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-01-15 21:53:45 UTC ]
More news stories like this | News stories tagged with: #oxford university press


Pacey keeps Open University up to speed as list adapts to post-Covid market

The pandemic has put the kibosh on innumerable events this year, one of which was a big 50th anniversary bash for the Open University Press (OpenUP). Half a century is a good innings for any publisher, but it was to be a particularly celebratory occasion for OpenUP and its boss, head of... Continue reading at The Bookseller

[ The Bookseller | 2020-11-27 22:33:33 UTC ]
More news stories like this | News stories tagged with: #macmillan #palgrave macmillan #post-covid market #open university


Coronavirus Impact: Russian Book Market Struggling Despite Reopenings

Eased restrictions in Russia have yet to result in a return of sales for the publishing industry. Some 40 percent of bookstores remain closed. The post Coronavirus Impact: Russian Book Market Struggling Despite Reopenings appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-20 15:49:57 UTC ]
More news stories like this | News stories tagged with: #russian book #publishing industry #coronavirus impact


Vintage Classics launches new series of pocket-sized translations

Vintage Classics is launching a new series of pocket-sized paperbacks celebrating translation. Vintage Editions will "transport readers to wherever in the world literary innovation may be found". Continue reading at The Bookseller

[ The Bookseller | 2020-07-13 18:17:14 UTC ]
More news stories like this | News stories tagged with: #transport readers


Vintage to celebrate 30th anniversary with new 10 Most Red classic series

Vintage has unveiled a new classic series, Most Red, celebrating 10 of its “most loved” titles ahead of its 30th birthday.   Continue reading at The Bookseller

[ The Bookseller | 2019-12-09 00:48:10 UTC ]
More news stories like this | News stories tagged with: #30th birthday


A vintage Benson & Hedge's ad evokes a cheekier (but no less deadly) era of cigarette marketing

Sometimes an ad gets just a little too truthful for its own good.  By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a... Continue reading at Advertising Age

[ Advertising Age | 2019-09-30 09:00:00 UTC ]
More news stories like this | News stories tagged with: #memoir #recent months #minority stake #merger talks


Russian Book Market Players Explore Digital Serialization

The growing popularity of ebooks in Russia is prompting some publishers to look at online serialization as an option for distribution and sales, both as an offer to consumers and to writers of works in progress. The post Russian Book Market Players Explore Digital Serialization appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-06-20 05:30:42 UTC ]
More news stories like this | News stories tagged with: #russian book #ebooks #online serialization #growing popularity


Nonfiction Sales Growth in the Russian Book Market Expected to Continue This Year

Credited by some to a growing post-Soviet interest in authoritative information, the Russian book business reportedly sees substantial gains for nonfiction. The post Nonfiction Sales Growth in the Russian Book Market Expected to Continue This Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year appeared


Interview: Leonid Palko of the Russian Book Union on ‘Distinctive Market Trends’

Talking with the Russian Book Union's Leonid Palko, we learn that the three-point shape of the national book market appears to be shifting, and publishers are looking to adapt. The post Interview: Leonid Palko of the Russian Book Union on ‘Distinctive Market Trends’ appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post interview


Vintage ‘blown away by talent’ as Kingston Animation Prize winners revealed

The winners of the Kingston Animation Prize have been revealed, with Vintage judges praising this year’s entries for their “imagination, vision and unusual approach”.  Continue reading at The Bookseller

[ The Bookseller | 2019-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #unusual approach


Russian Market Book Sales Channels: Proponents of Both Online Retail and Off

Something of a debate is underway in the Russian market, where some see online retail as a key to future sales growth, while major chains are also showing good numbers in physical stores. Editor’s note: Following our pre-Frankfurt interview with Eksmo CEO Evgney Kapyev, reports from Moscow are... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online bookselling #strong sales #physical stores #major chains #russian market #online retail


Knowledge Ages Quickly, as Shown by This Ad That Grew Mold on a Classic Marketing Book

There's still much to be learned from books written by the great minds of advertising's golden age, but it's hard to deny that almost any advice printed to the page quickly becomes dated in today's digitally driven world. To illustrate that point, and boost turnout at an upcoming IdeasFirst... Continue reading at AdWeek

[ AdWeek | 2018-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #golden age #great minds #books written


Russian Book Market Consolidation: Is It Closing Out Smaller Players?

Larger book publishing companies in Russia attract more government support, say critics, while smaller houses struggle to keep up. The post Russian Book Market Consolidation: Is It Closing Out Smaller Players? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #government support #smaller players


Brand Marketing In The Marvel Universe

It would be tough to argue against Marvel being one of the strongest, most recognized brand names in the world. And with that strength, comes . . responsibility? Sure, but also requests from other brands to partner up so they too can warm themselves on your white hot brand halo. Right,... Continue reading at Fast Company

[ Fast Company | 2017-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #getelementbyidid return


Denmark’s Egmont Ends 27 Years in Russian Children’s Book Market

Despite its stance among the top three children's publishers in Russia, the Danish media corporation Egmont has sold its Russian operation to shareholders. The post Denmark’s Egmont Ends 27 Years in Russian Children’s Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #russian children #post denmark