Kids These Days: They Might Just Pay for Digital Content

Media consumers who prefer native digital content now make up nearly half the audience for entertainment in developed markets and more than a third of the audience for publishing and online services. In developing markets, those shares are slightly lower but trending in the same direction, Bain & Company's new survey of 7,000 people in 10 countries finds.These consumers, whom we call Generation #hashtag (regardless of age), favor content and services that have been designed and distributed exclusively through digital (and especially mobile) channels. Perhaps most important for media companies, a younger cohort among Generation #hashtag says that it is increasingly willing to pay for content, especially for video, music and games.The music industry is moving particularly fast, with native streaming surpassing CDs in the U.S. in 2014, according to the Recording Industry Association of America. The written word shows a more mixed pace of change as few people outside the U.S. and U.K. take up digital books, resulting in an overall penetration of 38% across developed countries. Online news, meanwhile, has reached staggering digital penetrations of 89% across the same markets. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-11-30 00:00:00 UTC ]
News tagged with: #mobile channels #media companies #online news

Other Publishing stories related to: 'Kids These Days: They Might Just Pay for Digital Content'


Summersdale buys An Apple a Day

Written By: Graeme Neill Publication Date: Mon, 25/07/2011 - 15:44 Summersdale has bought world rights to a book about anorexia by Emma Woolf, the writer of the Sunday Times column An Apple a Day. Commissioning editor Jennifer Barclay bought the rights from Sarah Such of Sarah Such Literary... Continue reading at The Bookseller

[ The Bookseller | 2011-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agency


Foyles continues kids book giveaway

Written By: Charlotte Williams Publication Date: Mon, 25/07/2011 - 08:46 Foyles continues its free book giveaway today (25th July), offering five titles free to children and teen readers. The five Foyles London stores have been giving away the titles free over this weekend and today, the first... Continue reading at The Bookseller

[ The Bookseller | 2011-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #teen readers


Oxford and Cambridge to compete on digital

Written By: Lisa Campbell Publication Date: Fri, 22/07/2011 - 14:19 The university presses of Oxford and Cambridge are going head to head to compete in global digital platforms, which are being rolled out within one month of each other. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #university presses


Brent libraries judicial review: day two

Written By: Benedicte Page Publication Date: Thu, 21/07/2011 - 09:18 Brent council's plan to close six of its 12 libraries was made "with great care and expressed attention to the 1964 Act" and other relevant legislation, the High Court heard yesterday (20th July). The council had faced... Continue reading at The Bookseller

[ The Bookseller | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #opening day #great care #judicial review


Conde Nast, Other Publishers Look to Standardize Audience Metrics In Digital Editions

Digital editions, the oft-dubbed “Wild West” of the publishing world, may be charted in the near future. Many publishers are investing large amounts of time and resources to navigating user behavior in tablet editions of magazines, and this data is being used in a variety of ways. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #digital editions #publishing world #tablet editions


Brent libraries judicial review: day one

Written By: Benedicte Page Publication Date: Wed, 20/07/2011 - 09:10 Brent council failed to comply with its legal obligations under the 1964 Public Libraries and Museums Act when planning the closure of six of its libraries, the High Court was told on the first day of the judicial review... Continue reading at The Bookseller

[ The Bookseller | 2011-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #full range #museums act #high court


Transworld readies Reacher digital exclusive

Written By: Philip Jones Publication Date: Wed, 20/07/2011 - 14:40 Transworld is to release a digital exclusive Jack Reacher story based on the famous "butt-kicker's" time as a thirteen year old living on a military base. It said it was the first time it had published a major author in digital... Continue reading at The Bookseller

[ The Bookseller | 2011-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #military base #short work


HC hits digital Martin milestone

Written By: Graeme Neill Publication Date: Wed, 20/07/2011 - 14:45 HarperCollins sold more than 10,000 ebooks of George RR Martin's A Dance with Dragons last week, its biggest digital performance for a new release. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-20 00:00:00 UTC ]
More news stories like this |


Time Magazine Rolls Out Print/Digital Subscriptions -- And Puts Up Another Web Pay Wall

Time magazine is making it easier for readers to subscribe to its digital and print editions. And harder for non-subscribers to read the magazine on the Web. Continue reading at AllThingsD

[ AllThingsD | 2011-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time magazine #print editions


Publishers Association plans second digital survey

Written By: Graeme Neill Publication Date: Tue, 19/07/2011 - 17:41 The Publishers Association is launching its second digital survey this year and could introduce a quarterly digital survey by 2012. The trade body said the survey came in response to the "significant growth" in digital sales,... Continue reading at The Bookseller

[ The Bookseller | 2011-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers association #trade body #significant growth #digital sales #ebook sales #urged publishers


Vintage bring Hill into digital world

Written By: Graeme Neill Publication Date: Fri, 15/07/2011 - 14:31 Vintage has made 12 titles by The Woman in Black author Susan Hill available to buy as ebooks for the first time across the UK and Commonwealth. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital world


Cambridge University Press opens up digital platform to rivals

Written By: Lisa Campbell Publication Date: Wed, 13/07/2011 - 09:50 Cambridge University Press has launched a digital content platform for libraries which it says will become "one of the largest and most significant repositories of digital academic material in the world.” From October 2010,... Continue reading at The Bookseller

[ The Bookseller | 2011-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital platform #offers access


Fathers Day fails to boost June book sales - BRC

Written By: Lisa Campbell Publication Date: Tue, 12/07/2011 - 09:37 Widespread offers and Fathers Day failed to affect book sales falling in June compared to 2010, according to the British Retail Consortium. Figures out today show total sales in the UK were up 1.5% last month in comparison to... Continue reading at The Bookseller

[ The Bookseller | 2011-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #june compared #year-earlier level #fathers day #e-book readers


Ziff Davis Promotes Dan Costa to VP of Content and Editor-in-Chief of PC Mag

Dan Costa is now senior VP of content for Ziff Davis and editor-in-chief for PC Mag, harnessing his 17 years in technology journalism. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #senior vp #ziff davis


Cinchcast Launches Audio Platform Cloud Solution for Digital Publishers

Cinchcast, whose technology has been used by BlogTalkRadio since 2006, released a cloud-based audio solution for digital publishers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers


Mills & Boon strengthens digital team

Written By: Charlotte Williams Publication Date: Thu, 07/07/2011 - 08:50 Mills & Boon is adding to its team in the UK, recruiting for four new positions across its digital and marketing departments. The publisher, based in Richmond, has already appointed a new web executive and digital... Continue reading at The Bookseller

[ The Bookseller | 2011-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing departments


Google Highlights Individual Content Creators

In the meat grinder of digital content, search results, link journalism and aggregators can often blur the origins of a story, let alone the identity of the author behind it. Now Google is launching a program that highlights the people creating the content in search results. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #search results


South Korea to replace textbooks with digital by 2015

Written By: Michael Fitzpatrick Publication Date: Mon, 04/07/2011 - 14:48 South Korea, the world’s most wired nation, has announced it expects to replace all paper text books with electronic tablets at its state run schools by 2015. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #south korea


M&A Soars for Digital and Marketing Services While B-to-B Media Deals Plummet

Mergers and acquisitions in the media, information, marketing services and tech sectors in the first half of 2011 may not be matching the breakneck pace of the first half of 2010 (which rebounded 61 percent over a dismal first half 2009) but were still up 3 percent in the number of deals (to... Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing services #breakneck pace


Aardman Digital to redesign Walker website

Written By: Graeme Neill Publication Date: Wed, 29/06/2011 - 09:14 The digital wing of the company responsible for Wallace and Gromit is to redesign and relaunch Walker Books' website. The site is due to go live in early 2012 after a revamp by Aardman Digital. Among the features, Walker Books... Continue reading at The Bookseller

[ The Bookseller | 2011-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #aardman digital #walker books #young readers