James ties down second consecutive number one, half-year market gains

E L James’ Grey had its second straight 300,000-plus weekly print sale—pushing the book's combined UK ebook and physical sales over the 1 million unit mark—while the overall British print books market has experienced its first half-year rise in seven years. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-07-01 00:00:00 UTC ]
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Retailers welcome "huge news", novel due later this year says Rowling

Retailers have welcomed the "huge news" J K Rowling is to publish her first novel for... Continue reading at The Bookseller

[ The Bookseller | 2012-02-24 00:00:00 UTC ]
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Top Digital Marketing Strategies

For businesses outside of publishing, creating a digital marketing strategy is a rather straightforward endeavor &mdash; use digital media to introduce and marry the supplier of the good or service with a consumer. For publishers, however, devi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-23 00:00:00 UTC ]
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Indian book market in "rapid growth"

The Indian book market grew by 45% in volume and 40% in value over the first half of 2011, with... Continue reading at The Bookseller

[ The Bookseller | 2012-02-22 00:00:00 UTC ]
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Children's book sales soar in spring half-term break

Sales of children's books rocketed 30% week-on-week as the spring half-term break resulted in... Continue reading at The Bookseller

[ The Bookseller | 2012-02-21 00:00:00 UTC ]
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Self-published authors’ market share surges

As much as a quarter of fiction ebooks sold in the UK could be from self-published writers, as... Continue reading at The Bookseller

[ The Bookseller | 2012-02-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #self-published writers #self-published authors

Outsourcing Marketing Functions For In-House Results

Despite a stabilizing economy, many publishers still function with a “lean” staff. In order to accommodate growing digital demands and a wider advertising portfolio with a thinner team, some companies are finding solutions outside their office walls. Continue reading at Folio Magazine

[ Folio Magazine | 2012-02-15 00:00:00 UTC ]
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Eventful Year For NBN

In December 2010, National Book Network CEO Jed Lyons made the decision to cut back on the number of distribution clients NBN represented while also realigning its sales and marketing teams. The changes led to the departure of some NBN executives including NBN president Rich Freese, who moved to... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #recorded books #marketing teams #cut back #eventful year

Wimpy Kid wins BMS marketing gong

The marketing campaign for Diary of a Wimpy Kid: Cabin Fever by Jeff Kinney has won the latest... Continue reading at The Bookseller

[ The Bookseller | 2012-02-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #jeff kinney #cabin fever #wimpy kid #marketing campaign

Waterstones holds half-term children's 3 for 2

Waterstones has brought its 3 for 2 offer back for one week, but only on children’s books... Continue reading at The Bookseller

[ The Bookseller | 2012-02-09 00:00:00 UTC ]
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James, Feiyu and Ness to star at LBF

Crime writer Peter James, Chinese author and screenwriter Bi Feiyu and children’s writer... Continue reading at The Bookseller

[ The Bookseller | 2012-02-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #chinese author

Marmion Launches Marketing Firm

Bridget Marmion, who has had long tenures in sales and marketing at FSG, Random House and Houghton Mifflin Harcourt, has started her own firm, Your Expert Nation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-08 00:00:00 UTC ]
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Sherborne's Booklore closes after 35 years

Booklore bookshop in Sherborne is closing after 35 years. Its owner, Gill Capel, is retiring... Continue reading at The Bookseller

[ The Bookseller | 2012-02-07 00:00:00 UTC ]
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The ToC Perspective: A Call for a Unified E-book Market

Imagine buying a car that locks you into one brand of fuel. That new BMW only runs on BMW gas. There are plenty of BMW gas stations around, so convenience isn't an issue. But if a different brand of gas station offers a discount, a membership program, or some other marketing campaign, you can't... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marketing campaign #membership program

BBC Books in two-year deal with "The Voice"

BBC Books has signed a two-year publishing deal with the BBC's upcoming talent show "The... Continue reading at The Bookseller

[ The Bookseller | 2012-02-02 00:00:00 UTC ]
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W H Smith ‘won market share’ at Christmas

W H Smith says it increased its market share over the Christmas period, with retail analysts... Continue reading at The Bookseller

[ The Bookseller | 2012-01-26 00:00:00 UTC ]
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Recession fails to bite children's market

Children's publishing emerged relatively unscathed from a recessionary 2011, with 13 of the... Continue reading at The Bookseller

[ The Bookseller | 2012-01-23 00:00:00 UTC ]
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Moving Toward A Hybrid Market

Even as more consumers buy dedicated digital reading devices and tablets, a hybrid market for books is developing in which readers will buy both print and digital books. That was one of the main conclusions from Verso Digital’s “2011 Survey of Book-Buying Behavior,” presented by the company’s... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book-buying behavior #hybrid market #digital books

Amazon Expected to Cut Kindle Fire Orders in Half as New iPad Looms

Sources from Amazon's supply chain in the Far East indicated to DigiTimes that Kindle Fire orders with original device manufacturers are expected to be just 3 million units this quarter. That's half the 6 million units Amazon reportedly shipp ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-01-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #supply chain