Is Blocking Readers Who Use Ad Blockers The Best Strategy?

There’s a growing trend in online publishing: Namely, media sites blocking users who choose to use ad-blocking software. In the past few days alone, a British publisher and the Forbes business news site have either implemented or are lookin ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-12-23 00:00:00 UTC ]

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Publishers defend American Dirt as claims of cultural appropriation grow

Jeanine Cummins’s novel, acclaimed by Oprah Winfrey, Stephen King and others, also faces scathing criticism from Latinx writersJeanine Cummins’s British publisher, Headline, is standing shoulder to shoulder with the American press that published her divisive thriller, declaring that it is proud... Continue reading at The Guardian

[ The Guardian | 2020-01-24 14:53:36 UTC ]
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How Bonnier is Finding Success with Branded Content

Amid a declining demand for display advertising and a rise in the use of ad blockers, many publishers turned to Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-12-20 16:09:39 UTC ]
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Digital Publishers Need a Revenue Revolution

Digital publishers today face an unprecedented challenge. While U.S. digital advertising revenue is forecast to generate more than $116 billion by 2021, publishers aren’t seeing their fair share of that revenue. Ad revenue is being cannibalized by everything from ad blockers to walled gardens... Continue reading at Publishing Executive

[ Publishing Executive | 2019-12-09 13:30:26 UTC ]
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Analytics Firm Parse.ly Expands to Track How Content Drives Conversions

The content analytics company Parse.ly has long captivated publishers with its intuitive dashboard to track how articles perform. In October, the 10-year-old company added functionality that tracks conversions. Parse.ly clients can now analyze the type of content people read before they... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-11 21:36:26 UTC ]
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Digital Media’s Future Lies Beyond Ads and With Direct Consumer Revenue

The long-predicted digital media consolidation has finally come to pass. More than 100 online publishing companies are on pace to be sold this year, highlighted by the recent purchases of Refinery29, PopSugar and New York Magazine. The impetus for the sudden deal velocity is the direct result of... Continue reading at AdWeek

[ AdWeek | 2019-11-11 16:49:21 UTC ]
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From new media to Guardian Unlimited: records of the Guardian’s first years online

Discover the Guardian News & Media Archive’s collection of records charting the Guardian’s first steps online to its development as one of the world’s most popular newspaper websites.The GNM Archive has recently catalogued a large collection of records relating to the development of the... Continue reading at The Guardian

[ The Guardian | 2019-11-06 09:48:39 UTC ]
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Medium may offer its own version of Pocket and Instapaper

Medium may get Instapaper-like capabilities in the future if the company decides to roll out a feature it's currently testing. App researcher Jane Manchun Wong has discovered that the online publishing platform is testing a "Save to Medum" option aft... Continue reading at Engadget

[ Engadget | 2019-09-06 13:22:00 UTC ]
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Verizon to Sell Tumblr to WordPress Parent Company

Verizon started looking to offload Tumblr since at least May. Now it's found a taker. Automattic Inc., the software company behind the online publishing platform WordPress, has agreed to scoop up the blogging platform both companies said Monday afternoon. Terms of the deal were not disclosed.... Continue reading at AdWeek

[ AdWeek | 2019-08-12 21:22:39 UTC ]
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REI shelves catalog for print magazine

No stranger to the unconventional, REI is at it again: The outdoors retailer is discontinuing its print mail-order catalog and debuting a magazine. Called Uncommon Path, the print publication will run on a quarterly basis and include stories focused on the outdoors. Kent, Washington-based REI... Continue reading at Advertising Age

[ Advertising Age | 2019-06-20 19:50:29 UTC ]
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6 lessons I learned by doing a paid newsletter for a year

A bit of advice before getting into online publishing’s next big thing. Last year, after nearly a decade of freelance tech journalism, I took a leap of faith and launched a paid subscription newsletter.Read Full Story Continue reading at Fast Company

[ Fast Company | 2019-06-01 06:00:38 UTC ]
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Doctor, teacher, bestseller: why real-life memoirs are such a hit

A Great Ormond Street nurse has sold 100,000 books in a few weeks by joining a growing trend of writers to recount heartfelt first-person accounts of their own livesChristie Watson never imagined writing a bestselling memoir about her job as a nurse, much less about her life. “I didn’t think... Continue reading at The Guardian

[ The Guardian | 2019-05-04 00:00:00 UTC ]
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Facebook rolls out fact-checking operation in UK

Social network brings in independent charity in attempt to tackle misinformationFacebook’s fact-checking operation is launching in the UK, with the independent charity Full Fact selected to be the first British publisher to review and rate the accuracy of content on the social network.Posts,... Continue reading at The Guardian

[ The Guardian | 2019-01-11 00:00:00 UTC ]
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Breaking News by Alan Rusbridger review – the remaking of journalism and why it matters now

The former Guardian editor details a revolution in journalism. Can it still perform its vital, truth-telling role?Truth is a small word liable to sanctimonious overuse and philosophical dispute, but in its humblest sense of accurate and verifiable information we like to think we know it when we... Continue reading at The Guardian

[ The Guardian | 2018-09-01 00:00:00 UTC ]
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John Calder, British Publisher Who Fought Censorship, Dies at 91

John Calder, who published works by Samuel Beckett, Henry Miller, Eugène Ionesco and Marguerite Duras, among others. Continue reading at The New York Times

[ The New York Times | 2018-08-20 00:00:00 UTC ]
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The Onion Offers the Definitive Explanation of the Economics of Online Publishing

In a post headlined "Report: We Don't Make Any Money If You Don't Click The Fucking Link," The Onion this morning published what may be the definitive explanation of the economics of online publishing, particularly as it relates to social media. The unbylined post from "America's Finest News... Continue reading at Advertising Age

[ Advertising Age | 2018-03-02 00:00:00 UTC ]
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‘We are not going to give up’: German publishers continue war with ad blockers

“We are not going to give up." The post ‘We are not going to give up’: German publishers continue war with ad blockers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-19 00:00:00 UTC ]
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Why Brit crime fiction is paying international dividends

After the Scandi noir boom, dark tales from British authors are making waves abroad. Publishers, agents and authors take up the caseWhen ex-paramedic Daniel Cole signed with agent Sue Armstrong, he was “delighted”. When Armstrong bagged him a six-figure, three-book deal from a British publisher... Continue reading at The Guardian

[ The Guardian | 2017-04-27 00:00:00 UTC ]
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'Not enough sex' in Mick Jagger's unpublished memoir

A British publisher has revealed that Mick Jagger, the Rolling Stones' stage-strutting lothario, wrote a candid memoir way back in the early 80s. Continue reading at Stuff

[ Stuff | 2017-02-21 00:00:00 UTC ]
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Ad Industry's Self-Regulation Is an Exclusive Club, Says Watchdog

A lesser-known nonprofit ad-industry watchdog says trade groups aren't working. The Online Trust Alliance, comprised of a wide array of members including Microsoft, Twitter, programmatic ad-tech company OpenX, digital publisher group Digital Content Next, security software firms and even the... Continue reading at Advertising Age

[ Advertising Age | 2016-11-16 00:00:00 UTC ]
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Facebook’s now the leader in the fight against ad blocking

Let publishers take the polite or guilt-trip approach to ad blockers. Facebook is coming down hard, saying it's going to force ad blockers to see ad messages, like it or not. It could be a rallying cry for publishers but will also likely escalate the arms race with tech companies, observers... Continue reading at Digiday

[ Digiday | 2016-08-09 00:00:00 UTC ]
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