IPG: Indies urged to join social networking sites

Written By: Charlotte Williams Publication Date: Thu, 10/03/2011 - 09:04 Social media expert and author Jon Reed has urged independent publishers to join social networking sites, identifying them as a way of "levelling the playing field". read more Continue reading at 'The Bookseller'

[ The Bookseller | 2011-03-10 00:00:00 UTC ]
News tagged with: #playing field

Other Publishing stories related to: 'IPG: Indies urged to join social networking sites'


'Scholastic deal unfair' say indies

Independent bookshops have expressed frustration over the relationship between Scholastic Book... Continue reading at The Bookseller

[ The Bookseller | 2013-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops #expressed frustration


Integrating Social Marketing Into Brand Campaigns

Social marketing isn’t close to peaking yet, but it’s already a part of almost every conversation between brands and marketers. Close to 90 percent of advertisers are using some form of it, according to a recent Nielsen study. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand campaigns


Curtis Brown and Conville & Walsh join forces

Curtis Brown has bought a 50% stake in fellow agency Conville & Walsh. Conville & Walsh... Continue reading at The Bookseller

[ The Bookseller | 2013-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #curtis brown #50% stake #conville walsh


Lagardère Active Launches Unified Digital Platform for the Elle International Network

Editor's Note: This story originally appears on FOLIO: sister site, minonline.com Continue reading at Folio Magazine

[ Folio Magazine | 2013-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sister site


Danish Publisher Network to Use Real Time Bidding

Denmark’s leading publishers are combining with Rubicon Project to launch The Danish Publisher Network, in order to offer their online inventory and data to advertisers via real-time trading. Publishers including Politiken, Jyllands-Posten, ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leading publishers #rubicon project


Indie bookshop numbers fall

The total number of independent bookshops on the high street has declined for a sixth consecutive... Continue reading at The Bookseller

[ The Bookseller | 2013-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #total number #independent bookshops #high street


Three indie bookstores file lawsuit against Amazon and Big Six publishers

The stores charge that secret agreements made between the publishers and Amazon give Amazon the advantage in selling ebooks, but some industry observers find flaws in their logic. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling ebooks


Events Help Boost Indies

At the Tools of Change conference in New York City earlier this month, American Booksellers Association CEO Oren Teicher spoke about an “indie renaissance” marked by strong sales and an increase in membership. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #change conference #strong sales


Indie booksellers in anti-trust dream over Kindle

In a legal motion that brings to mind Sancho Panza and Don Quixote, three independent bookstores, including tiny Posman Books in Grand Central, have filed a class action suit charging Amazon.com and the Big Six publishers with monopolizing the ebook market. The complaint asks that Amazon and the... Continue reading at Crains New York

[ Crains New York | 2013-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #southern district #independent sources #simon schuster #fiction addiction


US indies launch DRM lawsuit

Three US independent bookshops have launched a lawsuit against the big six publishers and Amazon... Continue reading at The Bookseller

[ The Bookseller | 2013-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops


France’s ActuaLitté Celebrates 5th Anniversary, Acquires Kids Site

Five years old today, Paris-based literary magazine ActuaLitté has just acquired Neverending Stories, the first French website dedicated to children’s and YA books. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ya books


Books in Translation: It’s Time for Others to Join the Fight

The publishers of UK's Stork Books argue that major publishers and the media in the UK and USA underestimate the audience for translated books and are making a big mistake. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major publishers #translated books


Actualitté.com acquires LesHistoiresSansFin site

France’s leading books website Actualitté.com has acquired the children’s and... Continue reading at The Bookseller

[ The Bookseller | 2013-02-14 00:00:00 UTC ]
More news stories like this |


Facebook Eying Movies, Books, TV as Next Dominant Social Content

Outside of photos and status updates, Facebook's original shareable content was game activity. So-and-so just planted a new crop, etc. Next Facebook rolled out the Like button, and news articles became popular. Then Facebook debuted its Open Graph in fall 2011 so that someone could listen to a... Continue reading at AdWeek

[ AdWeek | 2013-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big fish


Alma, C&R and John Blake compete in IPG awards

Alma Books, Constable & Robinson and John Blake Publishing have been shortlisted for the IPG... Continue reading at The Bookseller

[ The Bookseller | 2013-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipg awards #alma books #constable robinson


Triple whammy forces indie bookshops to close

A number of independent bookshops are to close in the first quarter of 2013 ahead of the business... Continue reading at The Bookseller

[ The Bookseller | 2013-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops


Indie Reps: Changing with the Times

The fate of the independent sales representative may be inextricably linked to that of the independent bookstore. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #inextricably linked #independent bookstore


Jo Lal joins Watkins

Jo Lal is to join Watkins Publishing Limited, as publisher, Watkins.   Lal will step into... Continue reading at The Bookseller

[ The Bookseller | 2013-02-05 00:00:00 UTC ]
More news stories like this |


Mushens joins The Agency Group

Agent Juliet Mushens has joined Jonathan Conway at The Agency Group, as it opens a new UK... Continue reading at The Bookseller

[ The Bookseller | 2013-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #agency group


Social Analytics: What to Measure and How to Drive Growth

Measuring social traffic should not be confused with engagement—driving a reader to a website is a long way from having them actually interact in a meaningful way with a brand’s content. Continue reading at Folio Magazine

[ Folio Magazine | 2013-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drive growth