Inside Harvard Business Review’s Plans to Boost High-Frequency Traffic

How the 94-year-old publisher is taking a 21st-century approach to driving loyalty among its digital audience. The post Inside Harvard Business Review’s Plans to Boost High-Frequency Traffic appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-05-11 00:00:00 UTC ]
News tagged with: #digital audience

Other Publishing stories related to: 'Inside Harvard Business Review’s Plans to Boost High-Frequency Traffic'


'The Crew': The Joystiq Review

In the course of the last console generation, Ubisoft has gone from "the French publisher behind the Tom Clancy games" to the world's leading creator of lucrative open-world sandbox franchises (by quantity, if not quality). This success hinges on a s... Continue reading at Engadget

[ Engadget | 2014-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #french publisher


As New Bloomberg Business Site Approaches, Company Eyes Larger Audience

Bloomberg L.P. has spent the last year pouring money and resources into its media arm -- which still labors in the shadow of the terminal business that made Michael Bloomberg a billionaire -- to better attract audiences and advertisers. Now the most visible results of its work are about to... Continue reading at Advertising Age

[ Advertising Age | 2014-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #attract audiences #big feature


Reviews of New and Forthcoming Religion and Spirituality Books, December 10, 2014

New titles include a look at how the experience of Holocaust survivors has influenced the faith of their descendants. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #forthcoming religion #spirituality books #titles include #holocaust survivors


Book Review: Eureka! Discovering Your Inner Scientist

If you are looking for an entertaining book that explores the nature of science, I recommend Chad Orzel's Eureka! Discovering Your Inner Scientist. The post Book Review: Eureka! Discovering Your Inner Scientist appeared first on WIRED. Continue reading at Wired

[ Wired | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book review


Ad Review: Why Poo-Pourri's Stinky Santa Belongs on the Nice List

Everyone poops.It's not just the name of a children's book by Taro Gomi, it's a simple fact of life. But it's not something you'd pick up if you watched toilet-related advertising. Take toilet paper, for example. If you were an alien anthropologist who sat through three decades of toilet paper... Continue reading at Advertising Age

[ Advertising Age | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simple fact #recent memory


Seeing Stars: A Look Back at Select Starred Reviews in 2014

PW reviewers were impressed with these spirituality and religion books published in 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-09 00:00:00 UTC ]
More news stories like this |


Europe's authors say CCI study boosts copyright case

A study published by EY (formerly Ernst & Young), has found that Europe's cultural and creative industries (CCIs) have experienced sustained growth even through recession, leading authors' groups to argue that this boost the case for ensuring copyright reflects the importance of creators. Continue reading at The Bookseller

[ The Bookseller | 2014-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leading authors #study published #ernst young


Indie Optimism High for the Holidays

Despite an abbreviated selling season of only 27 days between Thanksgiving and Christmas (2012 had a 32-day season, the longest possible), most booksellers contacted by PW were buoyed by good sales so far this year and anticipate a strong finish to 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good sales #strong finish


Chris Hughes' New Republic Cuts Frequency, Moves to New York

The New Republic magazine, which reached its 100th anniversary last month, is reducing its frequency to 10 issues a year from 20, moving its headquarters to New York from Washington, D.C., and replacing its editor. Gabriel Snyder will assume the role of editor of chief, succeeding Frank Foer.Mr.... Continue reading at Advertising Age

[ Advertising Age | 2014-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #republic magazine #chris hughes #100th anniversary #media companies #bloomberg media


Walker plans 80 indie Christmas displays

Walker Books has secured window displays in independent bookshops this Christmas, including London’s Dulwich Bookshop and Tales on Moon Lane. The shops, which are in the UK and Ireland, will be based around Walker’s Christmas books, such as Jingle Bells illustrated by Niroot Puttapipat, as well... Continue reading at The Bookseller

[ The Bookseller | 2014-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops #moon lane #popular titles


Black Friday boosts US book sales

Book sales in the US jumped 23% week on week in the seven days ending 30th November as 15.8 million print books registered through Nielsen BookScan. It follows two consecutive weeks of volume growth above 5%. Continue reading at The Bookseller

[ The Bookseller | 2014-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales #nielsen bookscan #consecutive weeks #volume growth


J.K. Rowling's Harvard commencement speech will become a book

Rowling's 2008 speech will be adapted as a book titled 'Very Good Lives: The Fringe Benefits of Failure and the Importance of Imagination.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book titled #good lives #fringe benefits


Sales boost for EUP

Sales at Edinburgh University Press have increased 10% in the last year, boosted by North American trade. The wholly owned subsidiary of the University of Edinburgh recorded sales of £2.9m in the year to 31st July 2014, up 10% year-on-year. The majority of the sales - £2.1m - were from print... Continue reading at The Bookseller

[ The Bookseller | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales boost #digital sales #academic publisher #8% year-on-year


Booksellers report online boost for Cyber Monday/Black Friday

Booksellers are reporting a boost in online retail sales for the period covering both Cyber Monday (1st December) and Black Friday (28th November). The Book People ran themed Black Friday offers including on Cyber Monday yesterday (1st December) offering customers up to 80% off the r.r.p in... Continue reading at The Bookseller

[ The Bookseller | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year increase #seni glaister


Literary Review launches digital archive

Literary Review has launched a digital archive of all of its issues over the last 35 years for app and print subscribers. The digital archive ha been launched in conjunction with the announcement that all print subscribers to the magazine will also gain free access to the digital edition of the... Continue reading at The Bookseller

[ The Bookseller | 2014-11-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print subscribers #literary review #digital archive #digital edition


Virgin buys business book from basketball coach

Ebury Publishing imprint Virgin Books has acquired a “timeless business book” by a basketball coach. Ed Faulkner, Ebury deputy publishing director, bought UK and Commonwealth rights to Eleven Rings by Phil Jackson from Simon Trewin at WME. During his career as head coach of the Chicago Bulls... Continue reading at The Bookseller

[ The Bookseller | 2014-11-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #head coach #ed faulkner #bought uk #simon trewin


Jeff Smith, Billy Ireland Library Plan New Ohio Comics Show

The new show, Cartoon Crossroads Columbus, will launch with a two-day show in Columbus, Ohio in 2015 and transition to an annual four-day comics festival in Fall 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jeff smith


Sieghart Review to recommend task force for libraries

The eagerly-awaited Sieghart Review on the public library service will argue for a dedicated task force involving "all key players working together" to deliver changes at "a fast pace", a panel member has revealed. Public policy consultant Sue Charteris, talking at the Speak Up for Libraries... Continue reading at The Bookseller

[ The Bookseller | 2014-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sieghart review


Why Business Books Are Blue (And Other Tricky Marketing Techniques)

Yes, you judge books by their covers. Here's what draws you in.I review a lot of business books. Consequently, publishers often send me copies of new releases. As I was cleaning out my office the other day, and staring at about 50 book covers, I had a thought: Why are so many of these books blue... Continue reading at Fast Company

[ Fast Company | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business books #judge books


Hanley Wood Sells Exhibitions Business for $375 Million

  Hanley Wood has agreed to sell its exhibition businesses to Informa, a U.K.-based publishing and events company, for $375 million. The sale is expected to close by the end of 2014. Continue reading at Folio Magazine

[ Folio Magazine | 2014-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hanley wood