Asked whether, back in 2006, he could have possibly envisioned that the tech review blog he co-founded, using rented office space above an Oregon furniture store, would one day grow into a profitable digital media enterprise spanning three offices on two coasts and attracting talent from the likes of Facebook and The New York Times Co., CEO Ian Bell responds first by laughing out loud. "Never." Fourteen years later, Digital Trends has done exactly that, drawing more than 30 million unique visitors to its site each month—an audience that balloons to more than 100 million when accounting for distributed content, video and social media—all without taking on outside funding or compromising on its core mantra, "Tech for the way you live," laid out from the beginning by Bell and his co-founder, CTO Dan Gaul, and permeating every aspect of the company's strategy from business to editorial. "We’ve always had a passion for the aesthetics of products and what they could actually help you achieve: connect you to other people, save time in your day, enhance your experiences in general," says Bell. "Everyone else was focused on specifications, stats, benchmarks, but they never really applied those to a better life experience. Hardware and specifications mean nothing if you aren’t able to enjoy a better experience." If the driving force behind the Digital Trends' evolution from blog to website to cross-platform operation is, as all of the staffers we spoke to asserted, strong,... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-31 17:01:10 UTC ]
The paper has been a bright spot for digital media despite falling ad revenue and a slowing growth rate for new subscribers Continue reading at Crains New York
[ Crains New York | 2023-05-10 18:44:39 UTC ]
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PR pros say they're feeling the pressure of new client demands in a changing digital media landscape. Continue reading at Digiday
[ Digiday | 2023-05-10 04:01:00 UTC ]
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PR pros say they're feeling the pressure of new client demands in a changing digital media landscape. Continue reading at Digiday
[ Digiday | 2023-05-10 04:01:00 UTC ]
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The digital media company Cond? Nast unveiled a slate of new video offerings, ad products and experiential franchises at its NewFronts presentation this morning in The Spiral at Hudson Yards, furthering its embrace of business lines that extend beyond its core editorial product. Speaking to a... Continue reading at AdWeek
[ AdWeek | 2023-05-04 14:15:00 UTC ]
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BuzzFeed News' closure represents the struggles of news media, but larger, the mismanagement of digital media properties in a world of consolidation. Continue reading at Digiday
[ Digiday | 2023-04-24 04:01:00 UTC ]
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Pulitzer Prize winning digital media outlet BuzzFeed News is being shut down as part of a cost-cutting drive by its corporate parent that's shedding about 15% of its entire staff Continue reading at ABC News
[ ABC News | 2023-04-20 23:02:36 UTC ]
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Ad world shares memories about Johnson's legacy from the early online publishing world to the creator economy. Continue reading at Advertising Age
[ Advertising Age | 2023-04-20 18:45:34 UTC ]
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The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at Digiday
[ Digiday | 2023-04-20 04:01:00 UTC ]
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'A major shift in English and American culture' toward translation is examined in a session at London Book Fair. The post At London Book Fair: Translation Markets’ Expansion, Challenges appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-04-20 02:16:29 UTC ]
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The digital media conglomerate Starboard said Friday it purchased the conservative social media site Parler and will temporarily take down the app as it undergoes a “strategic assessment.” Continue reading at ABC News
[ ABC News | 2023-04-14 20:47:19 UTC ]
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Jack in the Box has never been subtle about its ties to cannabis culture, from its Munchie Meals and Wakey Bakey Hash to its past collaboration with Snoop Dogg's digital media platform Merry Jane. The Southern California-based chain also aired a notorious ad in the mid-2000s featuring a clearly... Continue reading at AdWeek
[ AdWeek | 2023-04-14 12:00:00 UTC ]
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Richard Fox is not interested in contributing to the internet's abundance of "inspiration porn." As a former Paralympic athlete and a digital media coordinator at the Paralympics, Fox is playing into TikTok culture to drive a social movement forward. @paralympics Blind swimmers getting bopped. ?... Continue reading at AdWeek
[ AdWeek | 2023-04-10 20:00:00 UTC ]
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Nicholas Greco, senior vice president, U.S. sales, Channel Factory The digital advertising industry is increasingly scrutinizing media wastage, and recent numbers highlight the extent of the issue. Next&Co’s annual Digital Media Wastage report revealed that $5.6 billion of digital ad spend... Continue reading at Digiday
[ Digiday | 2023-04-07 15:17:55 UTC ]
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Our reverence towards stars and celebrities was not borne of the 19th century’s cinematic revolution, but rather has been a resilient aspect of our culture for millennia. Ancient tales of immortal gods rising again and again after fatal injury, the veneration and deification of social and... Continue reading at Engadget
[ Engadget | 2023-04-04 18:00:30 UTC ]
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Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday
[ Digiday | 2023-04-04 04:01:00 UTC ]
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Chief Digital Growth Officer Surabhi Pokhriyal on navigating CTV, digital media and marketing during inflationary times for the maker of Arm & Hammer, Trojan condoms and more. Continue reading at Advertising Age
[ Advertising Age | 2023-03-29 09:00:00 UTC ]
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OverDrive, the service you can use to borrow ebooks, audiobooks and other digital media from your local library, school or university, is shutting down. In a blog post spotted by TechCrunch, OverDrive announced last week it would shutter the app on May 1st, 2023. The company first shared it was... Continue reading at Engadget
[ Engadget | 2023-03-28 19:48:07 UTC ]
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Adobe’s suite of photo and video editing software has long leveraged the assistance of machine intelligence to help its human users do their jobs, having employed the Sensei AI system for more than a decade to power features like Neural Filters in Photoshop or Acrobat's Liquid Mode. On Tuesday,... Continue reading at Engadget
[ Engadget | 2023-03-21 13:00:34 UTC ]
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Digital media is facilitating spiritual practices in China, leading to the emergence of new online cultures and businesses. Continue reading at The Conversation
[ The Conversation | 2023-03-21 02:59:12 UTC ]
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The business news publisher Bloomberg Media has hired digital media executive Christine Cook as its first chief revenue officer, Adweek can exclusively report. The publisher had previously hired Keith A. Grossman, who left in 2019, as global chief revenue officer. Before him, Paul Caine held the... Continue reading at AdWeek
[ AdWeek | 2023-03-17 11:28:40 UTC ]
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