Asked whether, back in 2006, he could have possibly envisioned that the tech review blog he co-founded, using rented office space above an Oregon furniture store, would one day grow into a profitable digital media enterprise spanning three offices on two coasts and attracting talent from the likes of Facebook and The New York Times Co., CEO Ian Bell responds first by laughing out loud. "Never." Fourteen years later, Digital Trends has done exactly that, drawing more than 30 million unique visitors to its site each month—an audience that balloons to more than 100 million when accounting for distributed content, video and social media—all without taking on outside funding or compromising on its core mantra, "Tech for the way you live," laid out from the beginning by Bell and his co-founder, CTO Dan Gaul, and permeating every aspect of the company's strategy from business to editorial. "We’ve always had a passion for the aesthetics of products and what they could actually help you achieve: connect you to other people, save time in your day, enhance your experiences in general," says Bell. "Everyone else was focused on specifications, stats, benchmarks, but they never really applied those to a better life experience. Hardware and specifications mean nothing if you aren’t able to enjoy a better experience." If the driving force behind the Digital Trends' evolution from blog to website to cross-platform operation is, as all of the staffers we spoke to asserted, strong,... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-31 17:01:10 UTC ]
The United Nations has come under fire for appointing comic book character Wonder Woman as its new Honorary Ambassador for the Empowerment of Women and Girls. Continue reading at BBC News
[ BBC News | 2016-10-22 00:00:00 UTC ]
More news stories like this
Actors Gal Gadot and Lynda Carter on Friday made appearances at the Hall of Justice to commemorate the naming of the DC Comics character they've both portrayed as the ambassador for the empowerment of women and girls worldwide.Er sorry did I say Hall of Justice? Silly me. I meant the United... Continue reading at Advertising Age
[ Advertising Age | 2016-10-22 00:00:00 UTC ]
More news stories like this
The United Nations (UN) is to name comic book character Wonder Woman as its new honorary ambassador for the empowerment of Woman and Girls. Continue reading at BBC News
[ BBC News | 2016-10-13 00:00:00 UTC ]
More news stories like this
It's a fact: Most publishers rely on Facebook for a significant portion of their referral traffic. As such, they watch carefully as Facebook makes decisions about what kind of content to prioritize in the all-important News Feed product that is at the center of the social network.On Wednesday,... Continue reading at Advertising Age
[ Advertising Age | 2016-06-29 00:00:00 UTC ]
More news stories like this
In collaboration with Reading With Pictures and a number of publishers, the United Nations is planning The Comics Guide to Global Goals, a series of 17 comics that address the world's toughest development problems. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-05 00:00:00 UTC ]
More news stories like this
Facing pressure from advertisers, dozens of media companies are reevaluating where display ads appear on their web and mobile sites to ensure visitors can actually see them. And it's become a key element for publishers looking to redesign their sites."A significant portion of the publishers we... Continue reading at Advertising Age
[ Advertising Age | 2015-03-09 00:00:00 UTC ]
More news stories like this
Here we go again. Maybe. Ten years ago Colin Powell publicly presented the United Nations with formerly top-secret information about a Middle East tyrant and weapons of mass destruction to justify military action against him. The tyrant was Saddam Hussein and the briefing turned out to be a... Continue reading at Slate
[ Slate | 2013-08-30 00:00:00 UTC ]
More news stories like this