Asked whether, back in 2006, he could have possibly envisioned that the tech review blog he co-founded, using rented office space above an Oregon furniture store, would one day grow into a profitable digital media enterprise spanning three offices on two coasts and attracting talent from the likes of Facebook and The New York Times Co., CEO Ian Bell responds first by laughing out loud. "Never." Fourteen years later, Digital Trends has done exactly that, drawing more than 30 million unique visitors to its site each month—an audience that balloons to more than 100 million when accounting for distributed content, video and social media—all without taking on outside funding or compromising on its core mantra, "Tech for the way you live," laid out from the beginning by Bell and his co-founder, CTO Dan Gaul, and permeating every aspect of the company's strategy from business to editorial. "We’ve always had a passion for the aesthetics of products and what they could actually help you achieve: connect you to other people, save time in your day, enhance your experiences in general," says Bell. "Everyone else was focused on specifications, stats, benchmarks, but they never really applied those to a better life experience. Hardware and specifications mean nothing if you aren’t able to enjoy a better experience." If the driving force behind the Digital Trends' evolution from blog to website to cross-platform operation is, as all of the staffers we spoke to asserted, strong,... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-31 17:01:10 UTC ]
Digital media businesses want to scale globally in competition with 'new breed' of digital media businesses Brainlabs, Croud, Jellyfish and S4. Continue reading at Media Week
[ Media Week | 2020-12-03 09:34:13 UTC ]
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On Thursday night—in the hours after President Trump’s lawyers Rudy Giuliani and Sidney Powell convened a press conference and laundered spectacularly-deranged voter-fraud conspiracy theories involving Hugo Chávez, George Soros, and the Clintons—Tucker Carlson, the Fox News host, said on air... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-11-23 13:19:50 UTC ]
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Lauren Williams, the website’s editor in chief, is also leaving. The departures come against a backdrop of change in the digital media business. Continue reading at The New York Times
[ The New York Times | 2020-11-20 21:04:29 UTC ]
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Once they had digital media almost to themselves. Now, in a deal led by the BuzzFeed founder Jonah Peretti, two giants of the web plan to join forces to better compete in an increasingly crowded field. Continue reading at The New York Times
[ The New York Times | 2020-11-19 22:55:35 UTC ]
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The deal will bring together two of the world's most high-profile digital media firms. Continue reading at BBC World
[ BBC World | 2020-11-19 19:56:28 UTC ]
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As part of the deal, Verizon is acquiring a minority stake in BuzzFeed, which will use the telecom giant’s ad platform to reach more customers. Continue reading at Advertising Age
[ Advertising Age | 2020-11-19 19:16:51 UTC ]
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Acquisition unites two of the largest players in digital mediaNews comes after both companies made deep cutsBuzzFeed has agreed to buy HuffPost the companies said Thursday, uniting two of the largest players in digital media in the latest example of consolidation in the sector.The acquisition is... Continue reading at The Guardian
[ The Guardian | 2020-11-19 18:56:11 UTC ]
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The influx of star podcasters looms over a dispute between the union and managers at the Spotify-owned digital media company founded by Bill Simmons. Continue reading at The New York Times
[ The New York Times | 2020-11-19 16:09:33 UTC ]
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When the United States entered the Great Recession, newsroom employment started to plummet. During the first half of 2009, more than a hundred papers closed; ten thousand news workers lost their jobs. In the years that followed, even after the economy picked up, outlets continued shedding... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-11-16 18:55:53 UTC ]
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As the industry was still unsure when sports would return and TV production would resume, Ed Georger, evp, advertising sales and digital media for Crown Media Family Networks, Hallmark Channel's parent company, had a calming message for clients. "The one thing you can count on: They will not... Continue reading at AdWeek
[ AdWeek | 2020-11-16 01:00:00 UTC ]
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As Trump and his allies continue their desperate efforts to overturn the election results, there are reports that the soon-to-be former president is planning to launch his own media venture. Mike Allen, of Axios, wrote in his newsletter on Thursday that Trump “has told friends he wants to start... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-11-13 12:41:44 UTC ]
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Government will oversee online news, social media and video streaming platformsIndia’s government has ordered that all online news, social media and video streaming platforms such as Netflix and Amazon Prime are to be subject to state regulation, raising fears of increased censorship of digital... Continue reading at The Guardian
[ The Guardian | 2020-11-11 18:02:04 UTC ]
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For several years, networks and marketers alike have been trying to scale addressable advertising on linear TV, making only minimal progress. Now, Nielsen is about to supercharge those efforts in one of the company's biggest moves in a decade. Nielsen is adding addressable ad measurement to its... Continue reading at AdWeek
[ AdWeek | 2020-11-10 14:00:00 UTC ]
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There are a ton of entertainment options in today's digital media landscape. You can play video games online with friends, stream television shows and movies with loved ones, sign up for fitness classes at the touch of a button and the list goes on.A... Continue reading at Engadget
[ Engadget | 2020-11-04 18:55:30 UTC ]
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DoubleVerify said Monday that its Authentic Brand Safety targeting is now available on Google Display & Video 360, Google Marketing Platform's demand-side platform. The digital media measurement, data and analytics platform said Authentic Brand Safety enables consistent activation of brand... Continue reading at AdWeek
[ AdWeek | 2020-11-02 18:20:24 UTC ]
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In the modern digital media landscape, we are not the customers — or even the audience — we are the product. Every time we log on, our personal data including where we go, what we search for, who we interact with and what we buy is scraped, siphoned,... Continue reading at Engadget
[ Engadget | 2020-10-24 15:00:11 UTC ]
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YouTube, Spotify, podcasts or TikTok may be digital, but they are decidedly warmer than, say, search-engine optimisation. Continue reading at Media Week
[ Media Week | 2020-10-12 09:21:30 UTC ]
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This year’s Digiday Technology Awards recognized the tech companies driving the digital media industry forward. Pioneers in the space spearheaded everything from marketing and advertising to personalization and subscriptions. The post Vox Media, Productsup and Zephr join this year’s Digiday... Continue reading at Digiday
[ Digiday | 2020-10-06 18:30:44 UTC ]
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Two years into its work, the book program for children devised by the United Nations and IPA gets a lusophone wing. The post SDG Book Club for Young Readers: A Portuguese-Language Expansion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-09-23 13:02:41 UTC ]
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After reporting success with a similar scheme in the US, Havas Media Group wants to make it easier for UK advertisers to buy digital media that targets underrepresented audiences. Continue reading at Media Week
[ Media Week | 2020-09-21 15:04:05 UTC ]
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