No one can predict with certainty the direction of women's magazines, which have struggled to maintain print circulation as newsstand sales continue to fall. But if you're placing bets on a strategy that might help them flourish, look no further than Samantha Barry, the 36-year-old woman who is reinventing Cond Nast's legacy title, Glamour.An Irish-born millennial with hard-news experience via BBC and CNN, she's using her digital expertise to drag the title into the 21st century. Part of her plan is political. She's seizing the moment to remind female readers that the big glossies have always been the best source of reporting on topics critical to women.With Donald Trump in the White House, Republicans in control of Congress and a potential abortion-outlawing majority coming to the U.S. Supreme Court this fall, magazines that were once fairly understated about politics have decided to take a stand. Editors at top women's titles such as Cosmopolitan and Marie Claire are ramping up coverage of sexual harassment, reproductive rights and identity politics. As younger American women use digital platforms to mobilize politically, these editors know they'll have to meet readers where they're most engaged. There's a lot of money to be made there, too. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2018-07-23 00:00:00 UTC ]
Time Inc. has launched a personalized beauty service, Powder, serving up recommended products and articles to users for Time Inc. This means it can re-target Powder users across its beauty portfolio, including titles like Marie Claire, InStyle and Look. L'Oreal is the only brand partner on board... Continue reading at Digiday
[ Digiday | 2016-02-03 00:00:00 UTC ]
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In a reply brief filed on January 15, Apple attorneys reiterated its argument that the Supreme Court should review their ebook price-fixing case. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-21 00:00:00 UTC ]
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Just four days into 2016, Yahoo is making good on a plans announced at the end of 2015. The struggling tech giant has shut down Yahoo Screen, a 5-year-old digital video platform that housed its original series, its first livestream of an NFL game, and old episodes of Saturday Night Live. The... Continue reading at AdWeek
[ AdWeek | 2016-01-05 00:00:00 UTC ]
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In an opposition brief filed on December 23, the U.S. Department of Justice urged the Supreme Court not to hear Apple’s appeal in the long-running ebook price-fixing case. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-31 00:00:00 UTC ]
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Authors Guild executives say that the case represents an opportunity for the Supreme Court to clarify fair use for the digital age. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-31 00:00:00 UTC ]
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A coalition of authors groups and booksellers is urging the Supreme Court to reverse the verdict in Apple's ebook price-fixing case. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-02 00:00:00 UTC ]
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Department of Justice attorneys now have until January 4, 2016 to file any opposition briefs to Apple's petition for the Supreme Court to hear the company's appeal in the ebook price-fixing case. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-23 00:00:00 UTC ]
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Jessica Kingsley Publishers will release a graphic novel about sexual harrassment, Take it as a Compliment by Maria Stoian, under its Singing Dragon imprint tomorrow. Continue reading at The Bookseller
[ The Bookseller | 2015-11-20 00:00:00 UTC ]
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Publisher of Marie Claire and NME to announce major changes that will involve 300 staff being relocated The publisher of Marie Claire and NME is set to announce a major restructure of its UK business that will see 30 titles and brands and 300 staff relocated outside London.Time Inc UK owns more... Continue reading at The Guardian
[ The Guardian | 2015-11-18 00:00:00 UTC ]
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Company reports 6% rise in pre-tax profits as top executives paid more than £5mMarie Claire and NME publisher Time Inc UK boosted profits to almost £23m last year while paying out more than £5m to staff and top executives at the magazine company.Time Inc UK reported a 6% rise in pre-tax profits... Continue reading at The Guardian
[ The Guardian | 2015-10-14 00:00:00 UTC ]
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Watkins Media has purchased Cygnus Book Club, adding it to the company’s portfolio which includes publishing imprints. Watkins, which bought Watkins, Nourish, Angry Robot from Osprey last year and which will soon launch an imprint called Repeater books, also owns the Watkins Bookshop in Cecil... Continue reading at The Bookseller
[ The Bookseller | 2015-10-08 00:00:00 UTC ]
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Apple attorneys confirmed that they will seek a Supreme Court review of the 2013 verdict finding the company liable for price-fixing, but it's no lock the court will hear the case. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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Apple's long-running court battle over manipulating the pricing of ebooks is getting even more dramatic. Next stop, the Supreme Court, Fortune reports. Back in June, Apple failed to get a Manhattan appeals court to overturn a 2014 ruling that woul... Continue reading at Engadget
[ Engadget | 2015-09-17 00:00:00 UTC ]
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Like all traditional publishers, Condé Nast has had to adapt its brands as readers and advertisers shift their habits and spending to digital platforms. The changes haven’t gone unnoticed by ad buyers. They applauded Condé Nast’s greater flexibility, manifest in its native ad platform 23 Stories... Continue reading at Digiday
[ Digiday | 2015-08-31 00:00:00 UTC ]
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President Barack Obama is on Martha's Vineyard for his annual two-week summer holiday, and the White House has released his reading list. Continue reading at Stuff
[ Stuff | 2015-08-16 00:00:00 UTC ]
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A scheme involving the White House, libraries and publishers will let children from cash-strapped families read free ebooksWhile the UK quibbles over library ebook lending, American publishers are teaming up with charities and libraries to give away thousands of ebooks to low-income students.... Continue reading at The Guardian
[ The Guardian | 2015-07-20 00:00:00 UTC ]
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Publisher of Marie Claire and NME expecting premium price for HQ near Tate Modern and planning to remain a tenant following saleThe publisher of Marie Claire and NME has put its London headquarters, the Blue Fin building near Tate Modern, up for sale with a price tag of more than £400m.Time Inc... Continue reading at The Guardian
[ The Guardian | 2015-05-08 00:00:00 UTC ]
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President Obama announced today digital reading initiatives for low income students that include major ebook donations from corporate publishers, and a commitment to ensuring all students have access to a library card. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-30 00:00:00 UTC ]
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They were three college students reading magazines like Cosmo, Marie Claire and Vogue. And they just knew: Something was missing. They were craving content geared specifically to college women, and as they investigated further, they realized they had found a hole in the media... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-02-19 00:00:00 UTC ]
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