How YouTube's New Arrangements With MCNs Work

In the last week or so, YouTube has been reaching out to the various networks that operate businesses on the platform, implementing new procedures for how these companies handle copyright violations and contracts. Several new details have now emerged on those discussions. Going forward, YouTube’s network partners (multi-channel networks, commonly referred to as MCNs) have two options when working with individual creators, per sources. The MCNs can either designate YouTube creators in their networks as “managed” partners or “affiliates.” In the case of managed partners, MCNs will be responsible for any copyright violations these creators incur. The culpability of MCNs when it comes to copyright violations on YouTube has been an issue of late, ever since the MCN Fullscreen was sued by the National Music Publishers Association. It’s very common for YouTube creators to cover popular songs or include clips from TV shows and movies—and many creators are young and not exactly savvy when it comes to digital rights management. Thus, YouTube is urging MCNs to take responsibility for its top talent. According to sources, MCNs will face a series of scaling penalties if their partners wrack up lots of violations—and individual channels or companies could face getting kicked off the platform. However, in exchange, YouTube is promising that these so-called managed creators or channels will get paid more quickly—they will essentially be able to monetize their videos without YouTube... Continue reading at 'AdWeek'

[ AdWeek | 2013-10-31 00:00:00 UTC ]
News tagged with: #tv shows #flip side

Other Publishing stories related to: 'How YouTube's New Arrangements With MCNs Work'


Festival for Working Class Writers to launch in 2021

The Festival for Working Class Writers is being launched in Bristol next year, hoping to shine a spotlight on authors who organiser Natasha Carthew says are underrepresented at other events. Continue reading at The Bookseller

[ The Bookseller | 2020-07-20 17:38:05 UTC ]
More news stories like this |


Some publishing staff set to work from home until 2021

Publishers are divided on when staff should return to office buildings, with some back at their desks already but others—including Pearson and Taylor & Francis—planning to keep some staff at home until next year. Continue reading at The Bookseller

[ The Bookseller | 2020-07-19 14:53:46 UTC ]
More news stories like this | News stories tagged with: #pearson


New Work From Two Masters of the Graphic Novel

In new books from Adrian Tomine and Joe Sacco, the range of the graphic novel is on display — from the highly intimate to the world-historical. Continue reading at The New York Times

[ The New York Times | 2020-07-17 09:00:18 UTC ]
More news stories like this | News stories tagged with: #adrian tomine #joe sacco #graphic novel


Faber scoops Wyatt and Benge's 'life's work'

Faber is to publish a work showcasing the lyrics, poems and drawings of musician Robert Wyatt and his creative partner and wife, painter and songwriter Alfie Benge. Continue reading at The Bookseller

[ The Bookseller | 2020-06-24 16:51:44 UTC ]
More news stories like this |


10 Works of Literary Fiction for Runners

Over the past few months, as gyms and yoga studios and fitness centers have remained closed, many of you antsy yogis and barre-enthusiasts and Zumba-addicts have gone back to that most elemental of exercises: the run. For those of us who like to read and run, well, plenty of books on the subject... Continue reading at Literrary Hub

[ Literrary Hub | 2020-06-23 08:49:25 UTC ]
More news stories like this | News stories tagged with: #literary fiction


Hulu, Condé Nast, Roku and YouTube Execs on Being Flexible With Marketers During Pandemic

As the delayed 2020 Digital Content NewFronts finally arrive today in their new virtual format, Adweek assembled its annual NewFronts roundtable to discuss this wild year. Several industry execs weighed in on many of the marketplace's biggest issues going into NewFronts, including Jim Keller, vp... Continue reading at AdWeek

[ AdWeek | 2020-06-22 12:41:43 UTC ]
More news stories like this | News stories tagged with: #biggest issues #digital content


Here’s How the IAB’s NewFronts Work

Like so many things this year, the 2020 Digital Content NewFronts are going to look different. The biggest change: how they're produced. Instead of four daily in-person presentations that would have ad buyers, content producers and the media running from location to location across Manhattan,... Continue reading at AdWeek

[ AdWeek | 2020-06-22 11:00:36 UTC ]
More news stories like this | News stories tagged with: #biggest change #ad buyers #content producers #digital content


An exploration of ‘How Innovation Works’

Usually innovation is gradual, Matt Ridley tells us, though we tend to subscribe to the breakthrough myth. Continue reading at The Washington Post

[ The Washington Post | 2020-06-18 14:17:15 UTC ]
More news stories like this |


NBCC Board, Down to 9 Members, Begins 'Difficult Internal Work'

One week after the National Book Critics Circle released an anti-racism pledge following the publication, on Twitter, of an email critical of certain phrases in that pledge, a now-gutted NBCC board of directors has released a statement addressing how it intends to move forward. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #nbcc board #move forward


How Cookies Work and Why They’re Going Away

Cookies have been the workhorse of digital media for more than two decades. They form the foundation of the web, helping us stay logged in to sites, and they've ushered in the personalized shopping experience as well as tailored advertising. We get recommendations because the cookies that... Continue reading at AdWeek

[ AdWeek | 2020-06-08 11:00:32 UTC ]
More news stories like this | News stories tagged with: #digital media


Pushkin acquires 'genre-bending' work from Benjamín Labatut

Pushkin Press is to publish When We Cease to Understand the World  by Chilean author Benjamín Labatut, translated by Adrian Nathan West. Continue reading at The Bookseller

[ The Bookseller | 2020-06-05 03:43:53 UTC ]
More news stories like this | News stories tagged with: #pushkin press


Shortlist revealed for Wilbur Smith Adventure Writing Prize for unpublished work

The Wilbur & Niso Smith Foundation has announced the shortlist for the Best Unpublished Manuscript category in the Wilbur Smith Adventure Writing Prize. Continue reading at The Bookseller

[ The Bookseller | 2020-05-28 03:59:23 UTC ]
More news stories like this | News stories tagged with: #shortlist revealed #unpublished work


J.K. Rowling unearthed an old work for her new children's book that's free online

"Harry Potter" author J.K. Rowling is releasing her new book, "The Ickabog," in free online installments. The first two chapters are out now. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-05-26 19:33:57 UTC ]
More news stories like this | News stories tagged with: #free online #harry potter #children's book


Reynolds and Blanchett join in Roald Dahl Youtube fundraiser series

The Roald Dahl Story Company has brought together filmmaker Taika Waititi and a host of stars including Ryan Reynolds and Cate Blanchett for "James and the Giant Peach, with Taika and Friends", a story-telling series on the Roald Dahl Youtube.  Continue reading at The Bookseller

[ The Bookseller | 2020-05-18 17:28:18 UTC ]
More news stories like this | News stories tagged with: #giant peach


Walker acquires YouTuber Nikki Lilly's motivational life guide

Walker books will publish Nikki Lilly's Come on Life: Highs, Lows and How to Live Your Best Teen Life.  Continue reading at The Bookseller

[ The Bookseller | 2020-05-17 16:39:01 UTC ]
More news stories like this | News stories tagged with: #teen life #walker books


Finding your literary voice - with a working class accent

At the beginning of 2020, well before my debut novel was published, I was invited to an evening soiree in Glasgow’s Mitchell Library – a kind of preview event for authors performing at a well-known literary festival.  I changed quickly in the toilet at the car salesroom I worked in and navigated... Continue reading at The Bookseller

[ The Bookseller | 2020-05-15 16:53:37 UTC ]
More news stories like this | News stories tagged with: #authors performing #literary festival #east end #debut novel


Writers' co-working space Clean Prose to close

Clean Prose, the London-based writers' co-working space, has announced it is to close as a result of "social distancing and the economic downturn" caused by the coronavirus pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-05-11 07:15:50 UTC ]
More news stories like this | News stories tagged with: #clean prose #co-working space #social distancing #economic downturn #coronavirus pandemic


In Q1, Sales Rose 26% at Amazon as It Works to Improve Shipping Times

Sales increased to $75.5 billion in the second quarter at Amazon, even as it acknowledged that the surge in demand forced it to prioritize essential items such as household staples and "dampened demand" for non-essential products. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #sales increased #household staples


Michelle Obama reads The Gruffalo on YouTube

Michelle Obama will read The Gruffalo (Macmillan Children's Books) online, the first of a four-week series that will see her narrate classic children's books. Continue reading at The Bookseller

[ The Bookseller | 2020-04-20 06:12:28 UTC ]
More news stories like this | News stories tagged with: #books online #michelle obama


Steven Wright’s ‘Coyotes of Carthage’ pulls back the curtain on how democracy works. It isn’t pretty.

Wright’s debut reads like a “how to” book that thousands of K Street connivers and Wall Street warriors won’t want Americans to see. Continue reading at The Washington Post

[ The Washington Post | 2020-04-18 11:00:00 UTC ]
More news stories like this | News stories tagged with: #pulls back