How Thought Catalog Uses Social Media Data To Drive Book Publishing

Chris Lavergne, publisher of Thought Catalog Books, knows what his social data is saying: Create 'an experience that isn't efficient—that's anti-efficient.' The post How Thought Catalog Uses Social Media Data To Drive Book Publishing appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-04-12 00:00:00 UTC ]
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How Thought Catalog Uses Social Media Data To Drive Book Publishing

Chris Lavergne, publisher of Thought Catalog Books, knows what his social data is saying: Create 'an experience that isn't efficient—that's anti-efficient.' The post How Thought Catalog Uses Social Media Data To Drive Book Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-04-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #thought catalog


Momentum Drives Social Media Book Promotions

Momentum is designed to be a turnkey subscription service that allows publishers to create social unlock book promotions--ask fans to tweet or post in return for cool stuff--and then track fan engagement and behavior afterwards. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
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The 2023 Digiday Publishing Summit Preview: How publisher needs and programmatic trends are shaping revenue, data and media

Presented by Rise Join a panel led by editor-in-chief Jim Cooper as Digiday and Rise kick off 2023 with a special preview of the upcoming Digiday Publishing Summit. As our editors prepare to put a lens on revenue, data and editorial strategies at the Vail summit this March, RSVP to save your... Continue reading at Digiday

[ Digiday | 2023-01-05 15:47:27 UTC ]
More news stories like this | All news stories tagged with: #publishing summit


Why Vox Media’s Eater Is Entering the Book Publishing Business

The online city guide and dining resource is partnering with Abrams on an Eater-branded series of cookbooks and city guides, which will release starting next year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-08 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #book publishing #vox media


Booker Prize Looks to Boost Social Media With a Book Club Contest

The 'Booker Prize Book Club Challenge' will be won by a book club that produces the most impressive social media for the shortlist. The post Booker Prize Looks to Boost Social Media With a Book Club Contest appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-13 23:04:06 UTC ]
More news stories like this | All news stories tagged with: #book club #booker prize


Digital Media India: Google Highlights Data, Subscription Products for Publishers

At the recent Digital Media India conference, Rohan Tiwary of Google Asia Pacific, offered updates on some of the company’s ongoing Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-03-17 17:30:42 UTC ]
More news stories like this | All news stories tagged with: #digital media


Qandeel Baloch was a social media star in Pakistan. A new book explores her life and murder.

“A Woman Like Her” is both an intimate portrait and a sweeping look at cultural shifts — and the price paid by women. Continue reading at The Washington Post

[ The Washington Post | 2020-02-06 15:00:00 UTC ]
More news stories like this | All news stories tagged with: #intimate portrait #book explores


HarperCollins scoops book from social media stars Irving and dog Max

HarperCollins has acquired “a heartwarming tale” of the friendship between car crash survivor Kerry Irving and Max the Springer Spaniel after their story proved a social media hit. Continue reading at The Bookseller

[ The Bookseller | 2019-11-25 11:02:19 UTC ]
More news stories like this | All news stories tagged with: #harpercollins


‘The industry will always find a way’: Candid thoughts of European publishers on the state of media

During the Digiday Publishing Summit Europe in Budapest this week, 250 publishers and industry execs shared the struggles they face navigating the current environment. The post ‘The industry will always find a way’: Candid thoughts of European publishers on the state of media appeared first on... Continue reading at Digiday

[ Digiday | 2019-10-22 04:01:43 UTC ]
More news stories like this | All news stories tagged with: #publishing summit #candid thoughts #european publishers #media appeared


Digital Publishing: To Stop Misinformation From Spreading, Journalists Shouldn’t Fall Down the Social Media Rabbit Hole

By this point, the phrase “fake news” has become as ubiquitous in newsrooms as “election night pizza.” It’s a term Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-19 07:00:42 UTC ]
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Inside Open Road Integrated Media's Data Driven E-Book Marketing Success Story

Open Road has evolved into a leading marketing platform, boosting sales and discoverability for its publishing partners. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-10 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing partners #boosting sales #open road


Emirates Publishers Association at 10: Driving Books’ Fast Progress in the Arab World

Bodour Al Qasimi, the founding president of the Emirates Publishers Association reflects on the last decade of book publishing in the UAE and the Arab world The post Emirates Publishers Association at 10: Driving Books’ Fast Progress in the Arab World appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book publishing #arab world


London Book Fair 2019: New Tools, Enduring Values Will Drive Publishing’s Future

At the 2019 London Book Fair's Quantum Conference, Faber & Faber CEO Stephen Page rallied publishers to focus not just on their own bottom lines, but on the unique, and vital role publishers play in our cultural ecosystem. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bottom lines #quantum conference


Andersen and Vodafone offer free book about social media safety

Vodafone Foundation, the telecommunications company's charitable arm, and Andersen Press are offering parents a free children’s book about using social media responsibly. Continue reading at The Bookseller

[ The Bookseller | 2018-12-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #charitable arm #andersen press


Ebury to publish parenting book to tackle social anxiety

Ebury Publishing imprint Vermilion has acquired a new coaching book for parents called Why Will No One Play With Me in a mid-five figure deal. Continue reading at The Bookseller

[ The Bookseller | 2018-05-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #figure deal


Children's Books in China 2018: Social Media Marketing: Working the Platform

The past few years have seen social media, propelled by the all-purpose WeChat app and the Weibo microblogging service, become an indispensable promotional and sales channel in the Chinese publishing industry. Critics point to challenges facing publishers who depend on social media marketing.... Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sales channel


Book Publishing’s Weak Bet On “Fire And Fury”? Blame Data

The success of Michael Wolff’s Trump tell-all left publisher Henry Holt unprepared to meet initial demand. A big reason is the way data moves (and doesn’t) in the industry. Michael Wolff’s Fire and Fury is exploding. Threats of legal action from the Trump White House–the book’s subject–seem only... Continue reading at Fast Company

[ Fast Company | 2018-01-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #pirated versions #henry holt #legal action #big reason


Talking About the ‘New Influencers’: Social Media Specialists and Canadian Publishing

The 'new influencers,' a panel in Montréal's professional program asserted, are the ones who can reach consumer-readers where they live. The post Talking About the ‘New Influencers’: Social Media Specialists and Canadian Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-11-27 00:00:00 UTC ]
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Usborne apologises after puberty book sparks social media backlash

Usborne Publishing has apologised and will revise the content of one its books after it suggested that girls have breasts “to look grown-up and attractive”. Growing Up for Boys was published in 2013 but readers have only recently voiced their outrage for the children’s guide to puberty on... Continue reading at The Bookseller

[ The Bookseller | 2017-08-30 00:00:00 UTC ]
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World Poetry Day: social media drives 16% sales increase

Poetry sales have continued to grow in 2017 ahead of World Poetry Day today (21st March), with writers driving interest on social media one possible reason for the genre's current boom. Continue reading at The Bookseller

[ The Bookseller | 2017-03-22 00:00:00 UTC ]
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