Thought Catalog tiptoes into commerce

Thought Catalog, long the go-to platform for navel-gazing 20-somethings, is digging into e-commerce. Shop Catalog, its parent company's new experimental shopping site, is using the product recommendation as a form of self-expression, which it hopes will keep readers coming back and, hopefully, making purchases. Thought Catalog, which gets 15.5 million visitors a month, previously experimented with book publishing and is eyeing e-commerce as a way to help supplement almost-universal decline in publishers’ display ad businesses. The post Thought Catalog tiptoes into commerce appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-04-14 00:00:00 UTC ]
News tagged with: #thought catalog #making purchases #book publishing

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Thought Catalog tiptoes into commerce

Thought Catalog, long the go-to platform for navel-gazing 20-somethings, is digging into e-commerce. Shop Catalog, its parent company's new experimental shopping site, is using the product recommendation as a form of self-expression, which it hopes will keep readers coming back and, hopefully,... Continue reading at Digiday

[ Digiday | 2015-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thought catalog #making purchases #book publishing


How Thought Catalog Uses Social Media Data To Drive Book Publishing

Chris Lavergne, publisher of Thought Catalog Books, knows what his social data is saying: Create 'an experience that isn't efficient—that's anti-efficient.' The post How Thought Catalog Uses Social Media Data To Drive Book Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thought catalog


Thought Catalog CRO Alex Magnin on growing a profitable media business in 2016

Thought Catalog has seen its audience chopped in half thanks to the whims of the Facebook algorithm. But that's to a disciplined operating plan, the company has managed to remain profitable. The "new reality," according to Thought Catalog CRO Alex Magnin, is publishers need to operate far more... Continue reading at Digiday

[ Digiday | 2016-10-11 00:00:00 UTC ]
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How Hearst Magazines is using its digital membership model to grow its e-commerce marketplace business 

Hearst's Sheel Shah took the stage at the Digiday Publishing Summit to speak about why its marketplace business is focusing on authority. Continue reading at Digiday

[ Digiday | 2024-03-27 04:01:00 UTC ]
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Kerry O’Brien criticises ABC, saying management needs ‘clarity of thought’ as Ita Buttrose departs

Former 7.30 and Lateline host uses interview ahead of chair’s final day to argue ABC in danger of losing its way and drifting closer to commercial modelFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe ABC is in... Continue reading at The Guardian

[ The Guardian | 2024-03-05 00:32:30 UTC ]
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‘I thought it was me alone’: how the Black British book festival has grown

Now in its third year, the event stepped up its ambitions and aims not only to spotlight authors but to change audiencesAs a child, Selina Brown had a Saturday routine: her mother would go shopping and leave her at the library, where she would speed her way through novels by Jacqueline Wilson... Continue reading at The Guardian

[ The Guardian | 2023-10-20 12:55:16 UTC ]
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The Whole of the 'Whole Earth Catalog' Is Now Online

The seminal DIY catalogs, journals, and magazines printed by the techno-hippie Whole Earth publishing house are finally available online in digital form, all for free. Continue reading at Wired

[ Wired | 2023-10-13 10:00:00 UTC ]
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Why Apartment Therapy added more commerce integrations to its tentpole event franchise Small/Cool 

Apartment Therapy's president Riva Syrop took the stage at the Digiday Publishing Summit to discuss the convergence of commerce and sponsorship revenue within its Small/Cool event. Continue reading at Digiday

[ Digiday | 2023-09-22 04:01:00 UTC ]
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20 of the Most Thought-Provoking, Philosophical Science Fiction Books of All Time

Looking for a work of science fiction that will make you really think? Welcome to these philosophical sci-fi books! Continue reading at Book Riot

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Takeaways From the Romney Biography: Thoughts on Trump, McConnell and More

The Utah Republican’s announcement that he would retire coincided with the publication of a forthcoming book based on extensive interviews in which he slammed his party and the Senate. Continue reading at The New York Times

[ The New York Times | 2023-09-14 17:49:51 UTC ]
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Turkish Publishers’ ‘Freedom of Thought and Expression’ Award

The Turkish Publishers Association honors a house fighting seven cases of effective bans on books considered 'harmful to minors.' The post Turkish Publishers’ ‘Freedom of Thought and Expression’ Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-05-27 03:41:29 UTC ]
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Novelist Celeste Ng: ‘There was a period when I thought I’d never write again’

The award-winning author on how Trump, Covid and anti-Asian rhetoric inspired her latest novel, digging her way out of ‘post-book fatigue’, and learning to touch type using UlyssesCeleste Ng, 42, is the award-winning author of three novels, including Little Fires Everywhere, which was made into... Continue reading at The Guardian

[ The Guardian | 2023-04-22 17:00:15 UTC ]
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We can build immortal celebrities from ChatGPT and their existing back catalogs

Our reverence towards stars and celebrities was not borne of the 19th century’s cinematic revolution, but rather has been a resilient aspect of our culture for millennia. Ancient tales of immortal gods rising again and again after fatal injury, the veneration and deification of social and... Continue reading at Engadget

[ Engadget | 2023-04-04 18:00:30 UTC ]
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Library minds own business as anti-gay pedophile self-destructs—some thoughts.

A man so upset by the Pride programming at his local libraries that he felt moved to graffiti “GROOMERS” onto the windows has been charged with possession of child pornography, the Washington Post reports. The man, Charles M. Sutherland, vandalized two branches in Maryland’s Prince George’s... Continue reading at Literrary Hub

[ Literrary Hub | 2023-03-14 15:13:40 UTC ]
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Literary giants have thoughts on the new edits to Roald Dahl’s works.

The news has rumbled through Giant Country that Puffin has been editing out words like “fat,” “crazy,” and “ugly” from new editions of Roald Dahl’s works. The Daily Telegraph reported that some of the changes achieved a more gender-neutral feel—boys and girls have become “children,” mothers and... Continue reading at Literrary Hub

[ Literrary Hub | 2023-02-21 15:13:52 UTC ]
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Commerce Layer, Frequence and Khoros are among the 2022 Digiday Technology Awards winners

The 2022 Digiday Technology Awards winners demonstrated how companies are diving head-first into new technologies and adapting to meet the needs of the digital media industry. This year, e-commerce, sustainability and influencer marketing emerged as themes most often seen among the entrants and... Continue reading at Digiday

[ Digiday | 2022-11-17 19:30:00 UTC ]
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Hearst wants Gen Z’s social shoppers to use its new commerce platform, FirstFinds

Hearst wants to find a way to shorten the time between discovering a product, learning more about it and ultimately buying it. Continue reading at Digiday

[ Digiday | 2022-10-31 04:01:00 UTC ]
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Why Hearst is building a commerce marketplace

Publisher commerce marketplaces aren't always successful, but Hearst's Sheel Shah hopes his company's new marketplace will capitalize on the natural evolution of its readers' online shopping habits. Continue reading at Digiday

[ Digiday | 2022-09-27 04:01:00 UTC ]
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Is Publishing About Art or Commerce?

The antitrust trial to block the merger of Penguin Random House and Simon & Schuster has riveted the industry—and raised larger questions about the business of books. Continue reading at New Yorker

[ New Yorker | 2022-08-16 16:22:22 UTC ]
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