How Martha Stewart Living Has Continued to Thrive for the Past 26 Years

Martha Stewart has always been on top of trends, often setting them herself. Before she became a social media star (and landed a show with Snoop Dogg) she was known as a pioneer in the print magazine business. Her publication, Martha Stewart Living, has been on stands for 26 years and it's rarely wavered in its core message or its relationship to readers. "We were profitable after two-and-a-half years, which was unheard of at that time," Stewart said. "We've since tried very hard to maintain our excellent content, the workability of our recipes, the quality of our photography, and our ability to innovate." "Innovate" may not be the first word you think of when you picture a legacy brand like Martha Stewart Living, or her many entertainment and retail properties. But the necessity of the magazine industry, according to Stewart, is to keep moving forward. "You have to be constantly new and have that feeling of newness, but without being too quirky or off-putting or silly," she said.  Elizabeth Graves, the current editor in chief for Martha Stewart Living, has been learning from Stewart since the magazine launched in 1990. It's the magazine that made Graves want to work in the business in the first place. Previously, Graves was the editor in chief of Stewart's Weddings magazine and was also the editorial director of beauty, health, and fitness for Martha Stewart Living Omnimedia, Inc., now a subsidiary of Sequential Brands Group. "When we look forward, we're... Continue reading at 'AdWeek'

[ AdWeek | 2017-01-26 00:00:00 UTC ]
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Scholastic recognizes 100 years of teen writing.

What do Amanda Gorman, Truman Capote, John Updike, and Joyce Carol Oates have in common? Each won a Scholastic Art & Writing Award as a teen. The Scholastic Art & Writing Awards began in 1923 and continue to support young writers thanks to The Alliance for Young Artists & Writers.... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-08 12:47:48 UTC ]
More news stories like this | News stories tagged with: #amanda gorman #truman capote #john updike #scholastic


2022 Print Book Sales in 10 Major Markets Were Flat Compared to Previous Year

A Nielsen report finds that sales of print books in 10 countries totaled 614 million copies last year, level with 2021 sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #flat compared #print books #nielsen #print book


S&S Posts Record Quarter, Could Be Sold by End of Year

Sales rose 19% and earnings were up 16% at Simon & Schuster in the first quarter, and executives at parent company Paramount Global said there is a possibility the sale of the publisher could be completed this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-04 04:00:00 UTC ]
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Jenny Odell on Timing Our Lives in Rhythm With the Earth

Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-01 08:52:55 UTC ]
More news stories like this | News stories tagged with: #emerging stories #jenny odell #emergence magazine #online publication #sacred connection #narrated essays


Independent Bookstore Day 2023 Thrived on Passport Promotions

Across the country this weekend, independent bookstores once again celebrated Independent Bookstore Day, this year on April 29. Some bookselling scenes began the lead-up to the celebration even earlier, with "passport" promotions that offered customers discounts after visiting a certain number... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores #independent bookstore #bookstore day


Unseen Gabriel García Márquez novel to be published next year

Colombian author’s En Agosto Now Vemos (We’ll See Each Other in August) had been just a rumour but now fans will get to read itRumours had long circulated that an entire literary masterpiece, never seen by the public, could still be lying in a dusty safe held by the late author’s family or under... Continue reading at The Guardian

[ The Guardian | 2023-04-28 21:10:15 UTC ]
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Lit Hub Daily: April 26, 2023

“I learned at a very early age that I wouldn’t be getting from my mother what most kids get from their mothers.” Lucinda William recalls the turbulence of growing up with a sick mother. | Lit Hub Memoir Diksa Bashu on learning to cook as an adult—and how returning to her grandmother’s Delhi... Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-26 10:30:07 UTC ]
More news stories like this | News stories tagged with: #early age #memoir


Live from New York: Curtis Sittenfeld on Dating Up, Writing Funny, and How SNL and the Iowa Writers’ Workshop Are Alike

Bestselling author Curtis Sittenfeld joins co-hosts V.V. Ganeshananthan and Whitney Terrell to discuss her new novel, Romantic Comedy, which begins behind the scenes at a television show similar to Saturday Night Live, where a female comedy writer is gobsmacked that her schlubby straight male... Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-20 08:53:29 UTC ]
More news stories like this | News stories tagged with: #curtis sittenfeld #iowa writers #whitney terrell #romantic comedy #bestselling author


UK publishing industry reports record-breaking year in 2022

There were 669m physical books sold in the UK last year, according to new figures from the Publishers AssociationThe UK publishing industry had a “record-breaking year” in 2022, with a total income of £6.9bn.A Year in Publishing, a look at the state of the book market by trade body the... Continue reading at The Guardian

[ The Guardian | 2023-04-17 11:26:08 UTC ]
More news stories like this | News stories tagged with: #record-breaking year #trade body #publishers association #book market #books sold #publishing industry


‘The Tale of Genji’ Is More Than 1,000 Years Old. What Explains Its Lasting Appeal?

The book is often described as the world’s first novel and a touchstone of Japanese literature. But some of its themes, including its take on gender and power, have echoed over centuries. Continue reading at The New York Times

[ The New York Times | 2023-04-15 09:00:33 UTC ]
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A Feminist Before Feminism: A Reading List in Honor of Isabella Stewart Gardner’s Boston

How funny to curate a list about Boston when I never really considered it my home—possibly not until my new novel, The Lioness of Boston. I moved a lot as a kid—house to apartment, town to city, out of the country, back in, out again, until I finally moved back to the US and my […] Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-13 08:52:53 UTC ]
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Phaidon Celebrates 100 Years

Phaidon Press will celebrate its 100th anniversary in September with a slate of events, exhibitions, original digital content, and sales initiatives. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-05 04:00:00 UTC ]
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Charles Frazier on How the Past Converses With the Present

Charles Frazier, who will forever be known for Cold Mountain, his National Book Award winning, mega-selling 1997 first novel, opens his fifth novel, The Trackers, with an image that tells us exactly what we’re in for, and also reveals the author’s inspiration. “In a muddy black-and-white... Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-04 08:53:48 UTC ]
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A Leningrad Underworld: Polina Barskova’s Living Pictures, by Sibelan Forrester

A Leningrad Underworld: Polina Barskova’s Living Pictures, by Sibelan Forrester Book Reviews [email protected] Mon, 03/27/2023 - 16:33 Photo by Wilhelm Gunkel / Unsplash What is the role of the past in our psychic universe? What happens to us if... Continue reading at World Literature Today

[ World Literature Today | 2023-03-27 21:33:19 UTC ]
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British Book Awards: Trade and ‘Book of the Year’ Shortlists

The British Book Awards contenders for Book Trade and Book of the Year are announced, with the shortlists consisting of 29 categories. The post British Book Awards: Trade and ‘Book of the Year’ Shortlists appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-21 15:55:40 UTC ]
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The best live TV streaming services in 2023

Streaming promised us a world without cable contracts and the satisfaction of only paying for what we actually wanted to watch. But at what cost? Cutting the cord typically means you don’t get to watch local channels, live sports or certain “cable only” networks. If you want to get back some of... Continue reading at Engadget

[ Engadget | 2023-03-21 13:30:00 UTC ]
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Celebrating Five Years of Transformational Stories: Close-Up on Rick Riordan Presents

Author and publisher Rick Riordan reflects on half a decade of exceptional storytelling. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-17 04:00:00 UTC ]
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Jennifer Rosner on Crafting Evocative Historical Fiction That Honors the Past

I first connected with Jennifer Rosner as fellow debut authors in early 2020 (you might recall what happened next). Historical fiction authors trip upon, excavate and fictionalize stories from the past that in turn inspire each other. I loved Jennifer’s brilliant debut The Yellow Bird Sings and... Continue reading at Literrary Hub

[ Literrary Hub | 2023-03-16 08:52:55 UTC ]
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Tom Benn Wins England’s Young Writer of the Year Award

The £10,000 Young Writer of the Year award from the UK's Sunday Times goes to Tom Benn for his fourth novel, 'Oxblood.' The post Tom Benn Wins England’s Young Writer of the Year Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-15 17:35:58 UTC ]
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Last Year's Sci-Fi Was More Genre-Bending Than Ever

Want a glimpse into the future of SFF? We look at some of the weird and wonderful standouts from The Best American Science Fiction and Fantasy 2022. Continue reading at Wired

[ Wired | 2023-03-10 17:00:00 UTC ]
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