How Magazine Publishers Are Cutting Print Costs to Improve Profits

Sponsored by Cummings Printing When it comes to improving profits at print magazines, there’s a tendency to focus on new ways of driving revenue. But while keeping a close eye on expenses can also have a significant impact on the bottom line, today’s environment often calls for a balancing act. “We know that austerity doesn’t work,” says Erin O’Mara, president of The Nation. “We see that in countries and in businesses. If the cuts go too deep, they can strangle the ability to thrive. All potential expense has to be weighed against potential return, even if that return is down the road.” Holding down costs means taking a look at expenses across the board, from little things like office supplies and catered lunches to big ones like printing and postage. At Wainscot Media, a custom publisher in the healthcare and luxury marketing spaces, the company has taken a committee-based approach to cost-cutting, bringing together representatives from sales and marketing, editorial, accounting and other departments to look for areas in which the organization can lower expenses. “It’s a good approach, because then it’s a company-wide effort,” says CEO Mark Dowden. “Then when you put things into effect, they seem less draconian. They’re not coming from the top down.” Reducing frequency The trend toward fewer, higher quality issues carries on, as publishers continue implementing frequency reductions in print magazines, the most recent of which came earlier this month from Meredith Corp.,... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-06-27 17:04:10 UTC ]
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What Booksellers Can Teach Us About Reading, Writing and Publishing

My longtime girlfriend is a longtime bookseller. Her relationship with bookselling predates ours three times over. It is a surprisingly taxing career path—one that asks of the body, and of the mind. There are the bad days, where she brings home the classic bookseller gripes: failed hand-sells,... Continue reading at Literrary Hub

[ Literrary Hub | 2024-01-05 09:56:55 UTC ]
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Print Book Sales Fell 2.6% in 2023

A 1.7% increase in sales in the fourth quarter kept the drop at 2.6% for the year, overcoming a 4.1% drop during the first nine months. Smaller than expected losses in sales of books for adults helped to offset plunges in the children’s sector. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-05 05:00:00 UTC ]
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Praveen Madan Named CEO and Publisher at Berrett-Koehler

Madan, a former chair of Berrett-Koehler's board of directors, comes to the publisher from Kepler's Books in Menlo Park, Calif., where he has been CEO since 2012, and where he cofounded the bookselling initiative Reimagining Bookstores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-04 05:00:00 UTC ]
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Publishers Weekly’s 2024 Book Business Events Calendar

Our new Google calendar, to be updated throughout the year and to which readers can subscribe, keeps track of the dates of select trade shows, book fairs, and awards and prizes in 2024. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-02 05:00:00 UTC ]
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Print Sales Rose 5.8% in Christmas Week

The holiday sales period ended on a high note with unit sales of print books increasing 5.8% over the week ended December 24, 2022 at outlets that report to Circana BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-29 05:00:00 UTC ]
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Apple is reportedly looking to team up with news publishers to train its AI

Apple has been noticeably missing in the list of companies with their own generative AI product, but based on a new report by The New York Times, it's looking to change that real soon. In recent weeks, Apple has reportedly started negotiating with major publishers and news organizations to ask... Continue reading at Engadget

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Skyhorse Expands Its Footprint in Conservative Publishing

An independent publishing company known for releasing books with opposing political viewpoints is buying Regnery, a well-known conservative press. Continue reading at The New York Times

[ The New York Times | 2023-12-22 15:21:07 UTC ]
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Skyhorse Buying Regnery Publishing

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[ Publishers Weekly | 2023-12-22 05:00:00 UTC ]
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AAP Honors Brave Publishing Around the World

The Association of American Publishers is giving its International Freedom to Publish Award to all publishing houses in multiple countries and regions of the world that continue to publish despite increased government pressure, harassment, and threats. Continue reading at Publishers Weekly

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Five years and 2m copies later, self-published author lands UK book deal

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[ The Guardian | 2023-12-17 09:00:23 UTC ]
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E-readers were supposed to kill printed books. Instead, they're booming

When e-readers like the Amazon Kindle burst onto the scene, they were predicted to bring about the death of the print book — and maybe the independent bookstore too. But publishing sales data and on the ground observations from booksellers indicate that neither prediction has come true. Continue reading at CBC

[ CBC | 2023-12-17 09:00:00 UTC ]
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How Publishers Can Navigate the AI Revolution

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The End of the Holiday Print Book Sales Streak

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[ Publishers Weekly | 2023-12-14 05:00:00 UTC ]
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Penguin Random House Acquires Self-Help Publisher Hay House

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[ Publishing Perspectives | 2023-12-13 03:58:01 UTC ]
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Publishing Sales Up Just a Smidge Through First Nine Months of 2023

Publishing stayed roughly flat in the first nine months of 2023, inching up 0.8% at the 1,225 publishers that report to the Association of American Publishers' monthly StatShot program over the comparable period in 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-12 05:00:00 UTC ]
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Read these great books published by Lit Hub staff members in 2023.

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[ Literrary Hub | 2023-12-11 17:52:31 UTC ]
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Joe Sacco’s acclaimed graphic novel about Gaza is being rushed back into print.

Palestine, Eisner Award-winning cartoonist Joe Sacco’s seminal nonfiction graphic novel about Gaza, which pioneered the medium of “comics journalism” upon its publication over twenty years ago, has been rushed back into print in response to surging demand. First published across nine issues by... Continue reading at Literrary Hub

[ Literrary Hub | 2023-12-11 17:26:58 UTC ]
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Morry Schwartz steps aside as chairman of independent publisher Schwartz Media

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[ Publishing Perspectives | 2023-12-08 19:37:01 UTC ]
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