How free city magazine publisher Shortlist Media is expanding into video

When news hit in May that a woman was sent home for wearing flat shoes, Shortlist Media scored a point for equality and filmed blokes going to work in heels. The result was a 23 million views across social media. The publisher's free magazines, Stylist and Shortlist, have a circulation of 900,000 across the U.K. For the last six months, it’s been experimenting to get the formula for social video right before taking it to brands. The post How free city magazine publisher Shortlist Media is expanding into video appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-11-03 00:00:00 UTC ]
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Marie Claire to debut NFC technology for magazine ad

Marie Claire is to debut a near field communications (NFC)-enabled ad in its pages, after striking a deal with healthcare business Nuffield Health. Continue reading at Media Week

[ Media Week | 2012-11-07 00:00:00 UTC ]
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VHS and Vinyl: Why People Love Retro Media

The PBS Off Book series interviews creators and collectors about their favorite analog formats.  Continue reading at The Atlantic

[ The Atlantic | 2012-11-07 00:00:00 UTC ]
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'Incredible' shortlist for Green Carnation

A debut novel from South Africa has joined the shortlist for this year's Green Carnation... Continue reading at The Bookseller

[ The Bookseller | 2012-11-07 00:00:00 UTC ]
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EU regulators to accept Apple and book publishers' offer of cheaper ebooks

According to Reuters, EU regulators look likely to accept an offer from Apple and a handful of publishers, including Simon & Schuster, HarperCollins, Hachette Livre and Macmillan. The assembled publishers propose that they will allow retailers (including Amazon) to sell ebooks cheaper than... Continue reading at Engadget

[ Engadget | 2012-11-06 00:00:00 UTC ]
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Carlos Fuentes’s Last Novel to be Published Posthumously

Spanish publishing house Alfaguara will publish Mexican author Carlos Fuentes's last novel, Federico en Su Balcon, posthumously later this week. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-06 00:00:00 UTC ]
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In Japan, Kindle May Finally Push Publishers Into E-books

Like Kobo, Amazon's Japan ebookstore is hampered by limited title selection, but the recent launch will motivate publishers to finally digitize their catalogs. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-05 00:00:00 UTC ]
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FastStats: Publishing Industry Statistics You Can Use

There's No Place Like Home The great promise of mobile is that it is… mobile, which is why we hear so much about the potential for reaching audiences anytime and anywhere with stuff like location-based advertising. According to... Continue reading at Publishing Executive

[ Publishing Executive | 2012-11-02 00:00:00 UTC ]
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Korea’s Moglue Offers Interactive Publishing Tools for Kids Books

By Dennis Abrams Want to create and publish an interactive children’s book but don’t have a lot of technical expertise?  Now there’s help. New York  ...  Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-01 00:00:00 UTC ]
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E&P's 2012 Publisher of the Year: Bill Masterson Jr.

It’s no secret that the job description for newspaper publishers is evolving, often on a day-to-day basis. As readers and advertisers are presented with an increasing number of outlets to direct their attention and dollars, newspapers have ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-31 00:00:00 UTC ]
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Publishers Cautiously Optimistic Toward 2013

CHICAGO -- Newspaper publishers sought to recapture some of their swagger at this week’s annual meeting of the Inland Press Association, even as they face an uncertain fallout from the U.S. Postal Commission’s negotiated service a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-31 00:00:00 UTC ]
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UK publishers caught up in Sandy chaos

American publishers say they are "carrying on" despite the devastation wreaked by... Continue reading at The Bookseller

[ The Bookseller | 2012-10-31 00:00:00 UTC ]
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Reflections on Self-Publishing Ayn Rand in Germany

Kai John spent his life savings to buy the rights to Atlas Shrugged and have it retranslated into German. Here, he reflects on his decision and its reception. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-30 00:00:00 UTC ]
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Book Awards, the German Self-Publishing Way

Epubli, the Holtzbrinck-owned German self-publishing platform, reflects on its methods and motivations for running a book prize suitable for the 21st century. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-30 00:00:00 UTC ]
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Digital Publishing Demonstrates Its Worth During Hurricane Sandy

The practice of digital journalism was both tested and proved yesterday as Hurricane/Super Storm Sandy bore down on the East Coast during an unforgettable night for millions of Americans. While digital media outlets have been dutifully covering the storm for days, several prominent New... Continue reading at AdWeek

[ AdWeek | 2012-10-30 00:00:00 UTC ]
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Binet debut on Waterstones Book of the Year shortlist

A debut novel translated from French is among the six titles shortlisted for the inaugural... Continue reading at The Bookseller

[ The Bookseller | 2012-10-30 00:00:00 UTC ]
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Paywall Startup Tinypass Adds Metered Subscriptions for Small Publishers

New York-based startup Tinypass, which helps small publishers and content creators charge for content online through existing platforms like Google, is rolling out metered content options to all of its clients. Tinypass, which signed up its first f ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-30 00:00:00 UTC ]
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'Remarkable' shortlist for William Hill

Self-published title Shot and a Ghost has been shortlisted for the William Hill Sports Book of... Continue reading at The Bookseller

[ The Bookseller | 2012-10-29 00:00:00 UTC ]
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A Publisher's Dream: Never Overprint Again: Digital Printing in 2012

For decades, large and small publishers alike have wrestled with one simple but crucial question about their books, on which success and failure often hang in the balance: How many copies should we print? Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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Penguin and Random House: Will they combine to form the world's biggest publisher?

Pearson, the owner of Penguin, and Bertelsmann, Random House's parent company, are currently in discussions to merge the two companies. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-10-26 00:00:00 UTC ]
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Self-published books triple in production since 2006

Self-published books make up 43 percent of the print titles released in 2011 and helped to drive the first growth in print production since 2007, according to a new study from Bowker. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-10-26 00:00:00 UTC ]
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