How Do You Sell Content to an Audience That Controls the Narrative?

Now more than ever, the publishing industry finds itself on a quest for more effective ways to make money. For the past few years, the industry has been working through a regular cycle of taglines and keywords: ‘metered models,’ ‘memberships,’ ‘registration paywalls,’ dynamic paywalls,’ and so on. These have led publishers to leverage a mixture […] Continue reading at 'Publishing Executive'

[ Publishing Executive | 2019-12-11 16:35:15 UTC ]
News tagged with: #sell content #effective ways #make money #publishing industry

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Follett Sells Baker & Taylor to B&T CEO

The makeover of Follett Corp. continues with the announcement that it has sold Baker & Taylor to a private investment company led by Aman Kochar, B&T CEO and president. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-04 04:00:00 UTC ]
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My White Teacher Used A POC Pen Name To Sell Her Book. Should I Have Outed Her?

"This POC author was actually a blond white woman who didn’t seem to think there was anything wrong with her act of brownface." Continue reading at The Huffington Post

[ The Huffington Post | 2021-11-02 13:00:03 UTC ]
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Let’s talk about audiobooks: best narrators, best listening speeds and why we like them to begin with

Does listening to an audiobook while working hinder or enhance productivity? Let’s discuss. Continue reading at The Washington Post

[ The Washington Post | 2021-10-30 12:00:00 UTC ]
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Podium Elevates Narrators with 'AudioCollab' Initiative

Podium Audio has formed AudioCollab, a new program aimed at providing audio narrators with higher pay and other support services. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-27 04:00:00 UTC ]
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France hails victory as Facebook agrees to pay newspapers for content

Social media firm announces deal after long-running battle with national and regional newspapers France has hailed a victory in its long-running quest for fairer action from tech companies after Facebook reached an agreement with a group of national and regional newspapers to pay for content... Continue reading at The Guardian

[ The Guardian | 2021-10-21 14:21:02 UTC ]
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How the hyper-violent Squid Game has crept into digital content targeting young children

Children are being exposed to aspects of Netflix’s gory and dark drama Squid Game, but it’s most likely not from the streaming service itself. Continue reading at The Conversation

[ The Conversation | 2021-10-21 05:35:19 UTC ]
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Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company

Trusted Media Brands just recently acquired Jukin Media. Here's a look at what its strategy looks like — and what channels are set to expand first. The post Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-09-29 04:01:00 UTC ]
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Marvel sues to retain control of Avengers characters

The comics giant has issued lawsuits in a bid to hold on to the copyright of heroes including Spider-Man and Iron ManMarvel has filed a series of lawsuits in a bid to retain full control of characters including Spider-Man and Iron Man.The complaints, which were obtained by the Hollywood... Continue reading at The Guardian

[ The Guardian | 2021-09-27 14:40:42 UTC ]
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All Our Possible Lives: On Sylvia Plath, Matt Haig, and the Female Suicide Narrative

Matt Haig’s latest novel, The Midnight Library, has spent 40 weeks on the New York Times bestseller list since its publication in September 2020. The novel focuses on Nora Seed, a young woman living in her hometown of Bedford, England, who thinks she has nothing to live for. She decides to die... Continue reading at Literrary Hub

[ Literrary Hub | 2021-09-22 08:49:49 UTC ]
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Richard Osman’s second book is one of the fastest-selling novels since records began

The Pointless presenter’s second crime novel, The Man Who Died Twice, has sold 114,202 copies in its first week on saleRichard Osman’s follow-up to The Thursday Murder Club, The Man Who Died Twice, has become one of the fastest-selling novels since records began.Published on 16 September, The... Continue reading at The Guardian

[ The Guardian | 2021-09-21 14:37:39 UTC ]
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DK appoints Hopkins as content licensing director

Toby Hopkins has been appointed director of content licensing at DK as the publishing house develops plans to grow B2B sales in the digital space. Continue reading at The Bookseller

[ The Bookseller | 2021-09-17 22:51:13 UTC ]
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Devon libraries reach new audiences with escape room experience

Charity Libraries Unlimited, which aims to bring libraries’ work to new audiences, has come up with an innovative way to reach potential readers at libraries across Devon.   Continue reading at The Bookseller

[ The Bookseller | 2021-09-02 22:53:52 UTC ]
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Nielsen audience measurement hiatus tests Media Rating Council relevance

Nielsen seems to be betting the industry will shrug off its loss of accreditation.  Continue reading at Advertising Age

[ Advertising Age | 2021-08-30 09:00:00 UTC ]
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Of This Our Country to be narrated by Weruche Opia

Weruche Opia, best known for her role in Michaela Coel’s Bafta-winning series "I May Destroy You", will read the audiobook of the Nigerian essay collection Of This Our Country (The Borough Press) alongside fellow actor Oseloka Obi. Continue reading at The Bookseller

[ The Bookseller | 2021-08-26 15:58:01 UTC ]
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Chakrabarti and Branagh to narrate Shakespeare's sonnets for CUP

Cambridge University Press is to release an audiobook featuring all of Shakespeares sonnets, narrated by Lolita Chakrabarti and Kenneth Branagh. Continue reading at The Bookseller

[ The Bookseller | 2021-08-25 16:30:36 UTC ]
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Column: Why Billie Jean King finally took control of her own story

As she releases her memoir "All In," tennis icon Billie Jean King discusses her career, her causes and "living truthfully." Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-08-17 13:00:35 UTC ]
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Spotify ties Nielsen demos to audience measurement on podcasts

The new feature helps podcast publishers better understand who their listeners are — and sell those audiences to advertisers. Continue reading at Media Week

[ Media Week | 2021-08-06 14:45:38 UTC ]
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Dawn French narrates first ever audiobook of I Love My... series

Dawn French will narrate an audiobook edition of Giles Andreae’s I Love My… picture books for Bolinda, the first time any of the series will be produced in audio.  Continue reading at The Bookseller

[ The Bookseller | 2021-07-28 01:59:59 UTC ]
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How medicine sought to control women’s bodies while ignoring their symptoms

A comprehensive history shows that the same faulty assumptions persisted for centuries. Continue reading at The Washington Post

[ The Washington Post | 2021-07-02 12:00:00 UTC ]
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Cheat Sheet: Nielsen studies show ‘light’ listeners make up nearly half of podcast audience

Nielsen's latest studies show the number of podcast listeners who tune in one to three times a month has grown 10% since 2018. The post Cheat Sheet: Nielsen studies show ‘light’ listeners make up nearly half of podcast audience appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-06-22 04:01:00 UTC ]
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