How a Refinery29 Vet Is Reshaping Domino Into a Major Digital Player

Mention the name Domino to any décor-savvy 30-something, and you're likely to get a squeal of excitement followed by a sigh of nostalgia. Launched by Condé Nast in 2005, Domino was a revolutionary brand within the shelter category, embracing a fun and eclectic design mix that was largely absent from its buttoned-up peers and attracting a younger set of readers who were just embarking on their own home-decorating journeys. Unfortunately for them, Domino's heyday was a short one, and the title shuttered in 2009. But throughout the next few years, images from the magazine's pages frequently circulated in the blogosphere on Pinterest, while Domino: The Book of Decorating, published in 2008, continued to be a must-have. (Even today, it ranks No. 11 on Amazon's list of best-selling interior-decorating books.) Domino's Nathan Coyle In 2012, eager to capitalize on the brand's lasting appeal, Condé Nast revived Domino as a special newsstand-only magazine, recycling stories from old issues (and garnering the nickname "Zombie Domino" ). The following year, Domino was yet again relaunched as an independent print quarterly, website and ecommerce play produced by the newly formed Domino Media Group (Condé remained a shareholder). Today, Domino is going through yet another revamp, this time under the guidance of digital native Nathan Coyle. Before joining Domino last month, Coyle spent three years as evp and gm of Refinery29, launching the company's influencer platform and... Continue reading at 'AdWeek'

[ AdWeek | 2016-07-26 00:00:00 UTC ]

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How The Atlantic, Slate and others obsess about user experience

The rise of multiple platforms and screen sizes, along with the scary adoption of ad blocking, has publishers obsessing over user experience. Publishers including Mic, The Atlantic and Slate are hiring UX specialists while putting testing on steroids. Beyond ad blocking, the hope is that a... Continue reading at Digiday

[ Digiday | 2016-07-18 00:00:00 UTC ]
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FT takes controlling stake in content marketing company Alpha Grid

Publisher to ramp up its presence in branded content, especially digital and videoThe Financial Times is to significantly boost its advertiser-funded video and digital content by acquiring specialist firm Alpha Grid.Alpha Grid produces branded content across broadcast, video, digital and social... Continue reading at The Guardian

[ The Guardian | 2016-06-16 00:00:00 UTC ]
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Digital Content Next reports recommendations for reaching the ad-blocking audience

As the population of people using ad blocking software has grown, publishers are increasingly recognizing that they have to find a way to address those people a different way. Digital Content Next, a trade group for premium publishers, has shared recommendations, which came out of meetings with... Continue reading at Digiday

[ Digiday | 2016-05-23 00:00:00 UTC ]
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4 Steps to Figuring Out ROI on Digital Content

[Sponsored Content] Whether you’re a publisher looking to drive subscriptions, an association with goals of increasing membership, or an enterprise selling a product, knowing ROI of your campaigns can help you to be more efficient and successful. The post 4 Steps to Figuring Out ROI on Digital... Continue reading at Folio Magazine

[ Folio Magazine | 2016-05-20 00:00:00 UTC ]
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43 percent of Facebook users don’t know where the stories they read originally appeared

With publishers under pressure to distribute their content directly onto social media platforms, the nagging question for many is whether their brands are diluted by being disconnected from their source. New research from Digital Content Next found that 57 percent of the time, people are aware... Continue reading at Digiday

[ Digiday | 2016-05-13 00:00:00 UTC ]
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B&N Education Takes $12 Million Charge In Digital Revamp

Barnes & Noble Education is closing its Yuzu educational platform and replacing it with a longterm deal with VitalSource and the purchase of LoudCloud, a digital platform and analytics provider. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-08 00:00:00 UTC ]
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SourceMedia Launches New Digital Platform

B2B publisher aims to harness audience engagement, native ad integration with company-wide digital makeover. The post SourceMedia Launches New Digital Platform appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-09 00:00:00 UTC ]
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The Boston Globe is using Notes to publish directly to Facebook

The Boston Globe may not be a Instant Articles publisher, but its turning to Facebook's Note's feature to create something close to it. The publisher on Tuesday started using Notes to publish directly to the Facebook platform. It hopes that the speed the articles load, along with their overall... Continue reading at Digiday

[ Digiday | 2016-01-29 00:00:00 UTC ]
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Gawker’s Nick Denton: Facebook dominance is better than ‘convoluted’ ad tech

Gawker Media CEO Nick Denton told Recode that the publisher, which used to view Facebook warily, is now "going all in" on Facebook Instant Articles. He's now come around to the idea that Facebook can simply provide a better user experience and even monetize better than the options publishers... Continue reading at Digiday

[ Digiday | 2016-01-28 00:00:00 UTC ]
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Penthouse Folds Print Magazine After 50 Years

End date for print edition still undetermined as brand plans to focus on digital content. The post Penthouse Folds Print Magazine After 50 Years appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-01-19 00:00:00 UTC ]
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How Slate, The Washington Post, Bloomberg fight ad blocking

There's no panacea to combat ad blocking, but that hasn't stopped publishers from trying a variety of approaches. Several detailed their strategies at Digiday's one-day WTF Ad Blocking course Jan. 14. While Forbes and The Washington Post have tried to make people disable their ad blockers,... Continue reading at Digiday

[ Digiday | 2016-01-15 00:00:00 UTC ]
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Digital media needs to make user experience a priority — or else

User experience is about empathy for the end user, Barbarian Group's Colin Nagy said on the Digiday Podcast. Many publishers miss that as they strive to churn pageviews and banner ad impressions. The result: navigating digital media is like walking on a sticky movie theater floor. The post... Continue reading at Digiday

[ Digiday | 2016-01-15 00:00:00 UTC ]
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Incisive Media becomes second UK publisher to ban ad blocker users

Incisive Media, which has a mix of ad-funded and subscription-based titles, is following in the footsteps of Axel Springer's Bild, London's City AM and the Washington Post in taking a tougher stance on ad blocking. The publisher will ban visitors with ad blockers enabled on some of its sites in... Continue reading at Digiday

[ Digiday | 2015-12-22 00:00:00 UTC ]
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Consumer Rights Act updated to include digital purchases

Biggest overhaul of law for years will see statutory rights traditionally covering cars and white goods extended to apps and music downloadsMillions of UK consumers who download music or buy ebooks can now claim a replacement if the digital content they have bought is faulty.In an overhaul of... Continue reading at The Guardian

[ The Guardian | 2015-10-01 00:00:00 UTC ]
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A manifesto for a digital book platform

"The future of the book business will certainly be unveiled on a digital platform." Even as some believe that ebooks' progress has been staggered by a retreat to print, Trajectory c.e.o. and co-founder Jim Bryant is undaunted in his vision for the primacy of "relevancy and discovery" inherent in... Continue reading at The Bookseller

[ The Bookseller | 2015-09-25 00:00:00 UTC ]
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Digital Resources Beyond the E-book

E-books are not the only game in town when it comes to digital content used by students in the classroom and school library. Here’s a sampling of new products lauded by educators. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-28 00:00:00 UTC ]
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Theresa Horner Joins Scribd

Former v-p of digital content in B&N's Nook ebook division Theresa Horner is joining Scribd as its v-p of strategy and new content verticals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-04 00:00:00 UTC ]
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Trinity Mirror faces reality in Birmingham - but there are dangers

Although publisher’s 25 job cuts make commercial sense, it must ensure that in its digital enthusiasm it favours editorial quality over content quantityTrinity Mirror is to cut 25 jobs in its Midlands operation: 19 jobs will go in Birmingham and six in Coventry.In a letter to staff, the company... Continue reading at The Guardian

[ The Guardian | 2015-06-05 00:00:00 UTC ]
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EC white paper aims to level digital playing field

The European Commission has a grand plan to create a single market for digital content across all the member states of the EU, so it can be bought and sold without barriers such as the administrative burden of different VAT rates.  The creation of that market will help entrepreneurial start-up... Continue reading at The Bookseller

[ The Bookseller | 2015-05-16 00:00:00 UTC ]
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Packed Field Stokes Competition for Digital Ad Dollars

Over the next two weeks, some of the biggest Internet companies and publishers will showcase their original programming in an annual attempt to attract advertising dollars. The events, taking place in New York under the banner of the Digital Content ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-27 00:00:00 UTC ]
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