Highlights of L,B's Goldfinch PR campaign

Heavyweight coverage for Donna Tartt's The Goldfinch (Little, Brown, October 22nd) kicks off... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-10-11 00:00:00 UTC ]
News tagged with: #donna tartt

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Picoult and Cannon campaigns in BMS quarterly wins

The Book Marketing Society has revealed the winners of its seasonal awards for September 2016 to January 2017. Continue reading at The Bookseller

[ The Bookseller | 2017-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #seasonal awards


LGBT+ children's book released after New Zealand crowdfunding campaign

Like every tried and true fairytale, Promised Land had romance, a villain and in the end, love overcame hate. Continue reading at Stuff

[ Stuff | 2017-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book released


Graeme Macrae Burnet backs campaign against Scottish library cuts

Man Booker shortlisted author Graeme Macrae Burnet has backed a national campaign against Scottish library cuts, launching today (14th February). Continue reading at The Bookseller

[ The Bookseller | 2017-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #national campaign


Jess Phillips' book campaign sees donations to Women's Aid

Penguin Random House has launched a promotional Twitter campaign for MP Jess Phillips' book Everywoman (Hutchinson), in which every tweet hashtagged #EVERYWOMAN will see a book donated to domestic abuse charity Women’s Aid. Continue reading at The Bookseller

[ The Bookseller | 2017-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jess phillips


HBO's Whisper Ad Campaign Asks People to Confess 'Big Little Lies'

HBO wants the internet to give up its lies.To do so, it's working with Whisper on a piece of the marketing for the new show "Big Little Lies" in an effort to generate conversation around the program. Whisper, launched as an anonymous app, gained some popularity in 2014 when the internet started... Continue reading at Advertising Age

[ Advertising Age | 2017-02-13 00:00:00 UTC ]
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GBO NY now is Frankfurt Book Fair New York; Grün Made Head of Frankfurt PR, Communications

Amid widening activities, German Book Office New York is renamed Frankfurt Book Fair New York, and Kathrin Grün is named the fair's chief of public relations and communications. The post GBO NY now is Frankfurt Book Fair New York; Grün Made Head of Frankfurt PR, Communications appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public relations


Unflinching New Bio Highlights Martin Luther’s Trespasses and Triumphs

In Martin Luther: Renegade and Prophet (Random House, March), Lyndal Roper depicts Martin Luther as a deeply flawed yet extraordinary man of his time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #martin luther #deeply flawed


HarperCollins Continues Facebook Live Programming with Holiday Campaign

HarperCollins, which launched its daily Facebook Live programming in June and has since reached nearly10 million viewers, kicked off its holiday programming last week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-20 00:00:00 UTC ]
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MPs to be sent Brexit book after crowdfunding campaign

A book warning about the dangers of Brexit is to be sent to all 650 MPs after the public backed an impromptu fundraising campaign set up by a reader. Continue reading at The Bookseller

[ The Bookseller | 2016-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brexit book #crowdfunding campaign #book warning


Dear Zoo campaign set to mark 35th anniversary

Macmillan Children's Books (MCB) is launching a campaign, including new publishing and a partnership with London Zoo, to mark 2017 being the 35th anniversary of Rod Campbell’s Dear Zoo. Continue reading at The Bookseller

[ The Bookseller | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan children #books mcb #35th anniversary #rod campbell #dear zoo


Retailers reveal festive promotional campaigns

Bookshops are rolling out their Christmas advertising campaigns, with Foyles releasing a video in support of its festive push for the first time. Continue reading at The Bookseller

[ The Bookseller | 2016-11-25 00:00:00 UTC ]
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Cornerstone campaign counts down to launch Tim Peake

Cornerstone has initiated countdown for the launch of astronaut Tim Peake's Hello, is this Planet Earth? on 17th November with a full roster of marketing and promotional activity.  Continue reading at The Bookseller

[ The Bookseller | 2016-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #planet earth #17th november


Barbour launches Snowman Christmas campaign with Penguin

Clothing brand Barbour is basing its Christmas campaign on Raymond Briggs’ The Snowman and The Snowdog, in a collaboration with Penguin Ventures. Continue reading at The Bookseller

[ The Bookseller | 2016-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin ventures #christmas campaign #raymond briggs


Campaigns for Dawkins, Porter and Packham win BMS summer awards

Campaigns for Richard Dawkins, Max Porter and Chris Packham are among the winners of the Book Marketing Society awards for the May-August 2016 season. Continue reading at The Bookseller

[ The Bookseller | 2016-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #richard dawkins #max porter #chris packham


Waterstones launches new refugee campaign after 'escalation' of crisis

Waterstones has pledged to raise more money for Oxfam after an “escalation” in the humanitarian refugee crisis in Europe stemming from war-torn Syria. Continue reading at The Bookseller

[ The Bookseller | 2016-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #waterstones launches #refugee campaign


HC's Instachaaz marketing campaign

HarperCollins has launched an outdoor marketing campaign for A Sticky Note Guide to Life by cartoonist Instachaaz (Chaz Hutton). Continue reading at The Bookseller

[ The Bookseller | 2016-10-27 00:00:00 UTC ]
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Facebook Encourages More Live Broadcasts With New Ad Campaign

Facebook will be promoting Live through television ads, billboards, and even buses. Facebook will be promoting Live through television ads, billboards, and even buses.Since the launch of Facebook Live last April, there have been broadcasts shot on all seven continents and... Continue reading at Fast Company

[ Fast Company | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #live broadcasts #ad campaign #outer space #public figures #vast majority


Your starter for 10: highlights of Frankfurt Book Fair 2016

Tom Tivnan selects some of the highlights from the Frankfurt Book Fair 2016's events programme. Continue reading at The Bookseller

[ The Bookseller | 2016-10-18 00:00:00 UTC ]
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Audible launches TV campaign starring Juliet Stevenson and Eddie Marsan

Audible has launched an audio-visual campaign starring British actors Juliet Stevenson CBE and Eddie Marsan to demonstrate the "highly intimate, visceral nature" of the Audible experience. Continue reading at The Bookseller

[ The Bookseller | 2016-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eddie marsan