Campaigns for Imogen Hermes Gowar's The Mermaid and Mrs Hancock (Vintage) and Rupy Aujla's The Doctor's Kitchen (HarperCollins) have been ranked among the best marketing campaigns of spring 2018. Continue reading at 'The Bookseller'
[ The Bookseller | 2018-06-15 00:00:00 UTC ]
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#hermes gowar
Constable & Robinson won a hat-trick of awards at the Independent Publishers Guild... Continue reading at The Bookseller
[ The Bookseller | 2012-03-09 00:00:00 UTC ]
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#ipg awards
Bloomsbury has acquired a non-fiction title about Princess Sophia Duleep Singh, the... Continue reading at The Bookseller
[ The Bookseller | 2012-03-09 00:00:00 UTC ]
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#non-fiction title
Some new research sheds light on how social media is currently being used to share news articles from traditional publishers. Newswhip has looked at the number of news stories during January 2012 that received more than 100 mentions on Twitter and Fa ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-07 00:00:00 UTC ]
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#traditional publishers
#news stories
Billionaire Sam Zell is demanding a share of any money retirees and other creditors may win in lawsuits or legal settlements over the 2007 leveraged buyout he engineered of newspaper publisher Tribune Co. (TRB) The demand, made through the Zell-co ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-06 00:00:00 UTC ]
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Jeff Kinney's comic tale beats 10 bestselling titles to be named best children's book of the last 10 years. Continue reading at BBC News
[ BBC News | 2012-03-01 00:00:00 UTC ]
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#jeff kinney
Singer Charlotte Church and her parents have settled her phone-hacking damages action against the publishers of the now defunct News of the World for 600,000 pounds (NZ$1.1 million). Continue reading at Stuff
[ Stuff | 2012-02-27 00:00:00 UTC ]
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For businesses outside of publishing, creating a digital marketing strategy is a rather straightforward endeavor — use digital media to introduce and marry the supplier of the good or service with a consumer. For publishers, however, devi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-23 00:00:00 UTC ]
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The Indian book market grew by 45% in volume and 40% in value over the first half of 2011, with... Continue reading at The Bookseller
[ The Bookseller | 2012-02-22 00:00:00 UTC ]
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#rapid growth
As much as a quarter of fiction ebooks sold in the UK could be from self-published writers, as... Continue reading at The Bookseller
[ The Bookseller | 2012-02-17 00:00:00 UTC ]
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#self-published authors
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Headline has won out in a seven-way auction for a US début novel reportedly sold for more... Continue reading at The Bookseller
[ The Bookseller | 2012-02-17 00:00:00 UTC ]
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#reportedly sold
Thriller-writer Frederick Forsyth has been awarded the Crime Writers’ Association (CWA)... Continue reading at The Bookseller
[ The Bookseller | 2012-02-16 00:00:00 UTC ]
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#crime writers
#association cwa
Penguin has picked up three gongs at the Publishers Publicity Circle (PPC) annual awards, with... Continue reading at The Bookseller
[ The Bookseller | 2012-02-16 00:00:00 UTC ]
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#ppc awards
Despite a stabilizing economy, many publishers still function with a “lean” staff. In order to accommodate growing digital demands and a wider advertising portfolio with a thinner team, some companies are finding solutions outside their office walls. Continue reading at Folio Magazine
[ Folio Magazine | 2012-02-15 00:00:00 UTC ]
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#office walls
Bestselling author Rosamund Lupton has hailed self-published authors at an event to mark half a... Continue reading at The Bookseller
[ The Bookseller | 2012-02-15 00:00:00 UTC ]
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Melville, NY, February 14, 2012 – Newsday has been recognized by the New York News Publishers Association with three Awards for Excellence for its superior journalism. Award winners will be honored at a reception in Albany on Wednesday, Apr ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-14 00:00:00 UTC ]
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#award winners
The Cult of the Leader (Wiley), written by Christopher Bones, has been named as the CMI... Continue reading at The Bookseller
[ The Bookseller | 2012-02-08 00:00:00 UTC ]
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Bridget Marmion, who has had long tenures in sales and marketing at FSG, Random House and Houghton Mifflin Harcourt, has started her own firm, Your Expert Nation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-08 00:00:00 UTC ]
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#random house
Public policy consultant Sue Charteris has told the media, culture and sport parliamentary select... Continue reading at The Bookseller
[ The Bookseller | 2012-02-07 00:00:00 UTC ]
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Imagine buying a car that locks you into one brand of fuel. That new BMW only runs on BMW gas. There are plenty of BMW gas stations around, so convenience isn't an issue. But if a different brand of gas station offers a discount, a membership program, or some other marketing campaign, you can't... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-03 00:00:00 UTC ]
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#membership program
#marketing campaign
Buoyed by a strong finish to 2011, indie booksellers celebrated their independence at this year’s seventh annual American Booksellers Association Winter Institute held at the Astor Crowne Plaza in New Orleans, January 18–20. Some who recently opened second stores, like Peter Makin at Brilliant... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-01-27 00:00:00 UTC ]
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#strong finish
#recently opened
#brilliant books
#simply happy